ASM in European Union Framework Programme IST

1
ASM in European Union Framework ProgrammeIST

• small success story

ASM Centrum Badan i Analiz Rynku sp. z
o.o. 99-300 Kutno ul.Grunwaldzka 5 tel. 024 355
77 09 e-mail international_at_asm-poland.com.pl www
.asm-poland.com.pl
2
ASM Market Research and Analysis Centre ltd.

• Company profile
• market surveys B2B sector, market potential,
  forecasts, clients behaviour, decision process
  analysis, decision makers interviewing etc. etc.
• socio-economic studies
• analysis of employment, governance,
  disabilities, etc..
• new technologies impact for different sectors
• and social groups

IST Workshop 16-17 of January 2003
3
ASM Market Research and Analysis Centre ltd.

• founded in 1996
• 30 full time employees
• located in Kutno
• own office 10002m - tele interview centre, FGI
  room, training room
• 400 interviewers network within Poland

IST Workshop 16-17 of January 2003
4

What have we achieved in EC projects
In 2002 we started co-operation in following
projects IST - SMART - ASM partner (RD) IST
- BeEP - ASM partner (Accompanying
Measures) IST - SIBIS - ASM partner
(Accompanying Measures) ESD - PUB - ASM
co-ordinator (Accompanying Measures) GROWTH -
eCore - ASM partner (Thematic Network) GROWTH
- PeBBu - ASM partner (Thematic Network) DG
TRANSPORT - Step-by-step - ASM partner
IST Workshop 16-17 of January 2003
5
ASM steps towards EC projects

• January 2001 - Leonardo Da Vinci
• September 2001 - 5FP - ESD
• October 2001 - 5FP - IST
• June 2002 - WE GOT IT!! ...
  On paper
• December 2002 - First advance
• payment on our bank account

IST Workshop 16-17 of January 2003
6
How have we started ...

• December 2000 - 1 person dedicated to EC project
  
• TOTAL CONFUSION !
• January 2001 - 4 proposal in LdV programme
• NO SUCCESS ...
• mid 2001 - 5th Framework Programme investigation
• thematic seminaries... NCP web site ... CORDIS
  ...
• Work Programme, Guide for Proposes, calls ...
  etc...
• MORE THAN TOTAL CONFUSION !!!

IST Workshop 16-17 of January 2003
7
How have we started ...

• September 2001 - First idea for ASM proposal in
  ESD
• still mess but first proposal was written
• no success, however, very important step because
  ...
• - first contacts with EU partners - experienced
  and very helpful advises
• - by writing we could better understood what is
  it all about, see main problems, learn how to
  organise yourself in writing, etc.

IST Workshop 16-17 of January 2003
8
How have we started ...

• October 2001 NAS call for proposals
• 2 persons in EC department of ASM
• IST training Mragowo - Prague - Cracow
• ZDJECIE

We understand a bit more ...
IST Workshop 16-17 of January 2003
9
ASM small strategy for FP projects

• I. BECOME CO-ORDINATOR write your own proposal
• MINUS you need to allocate more time - risk of
  failure
• PLUS TAKE an ACTION,
• you are a BOSS, you can allocate lot of work for
  yourself in the project,
• INVITE TO BE INVITED - there is a chance to be
  re-invited
• WHO should write - ASM or professional EC
  writer?
• - DIY - long term investment
• - dont write in PL and translate into EN
• - Polish English is enough good

IST Workshop 16-17 of January 2003
10
ASM small strategy for FP projects

• I. BECOME CO-ORDINATOR write your own proposal
• which type of project is suitable for us ?
• - read projects already founded (CORDIS)
• - see what similar you can do - what can you add
  - be creative
• - during searching define experienced, potential
  partners
• read Work Programme - try find out what is main
  area of your interest (compare with already
  founded projects)
• verify your idea with NCP, potential partners
  etc.
• ..then follow Paul advice ..

IST Workshop 16-17 of January 2003
11
ASM small strategy for FP projects

• I. Write your own proposal - our mistake were
  typical
• - poor knowledge or presentation of state of the
  art. - in Europe and each partner country
• - composition of partners - not relevant
• - dont make it too complicated - study with
  clear aim - not too many levels /but see project
  requirements/
• - refer to programme objectives and EU priorities
  (also more general as gender, social impact,
  disable, etc.)
• - show why it should be done in European level
  co-operation
• - dissemination plan
• - involve partners into writing (dont do all job
  yourself)
• - use pan-European vocabulary
• - dont forget sign, stamp, etc - formal rules

IST Workshop 16-17 of January 2003
12
ASM small strategy for FP projects

• II. BECOME A PARTNER - MARKETING WORK
• MINUS you take what they give you, who will
  invite you?
• PLUS you get experience, you spend much less
  time on writing, smaller responsibility
• define co-ordiantors who would you like to join,
  who could need you as a partner, what can you
  offer, how your work can enrich the whole
  project, etc.
• e.g you can do similar work in Poland or fill in
  a gap on European level
• CONTACT co-ordination directly - call - email -
  present your idea of co-operation - show that you
  can give them a profit

IST Workshop 16-17 of January 2003
13
ASM small strategy for FP projects

• II. BECOME A PARTNER
• Barriers
• - nobody knows us - NAS - its risky
• - often NAS have passive approach
• - good consortia are closed
• Opportunities
• - NAS are WANTED to be more involved
• - partners wish to visit new countries like
  Poland
• - most of people are very open at last to discuss

IST Workshop 16-17 of January 2003
14
Results ...

• June 2002 we won
• three IST NAS projects
• one ESD project - ASM co-ordination !!!
• (also very good results in IST)
• two projects in thematic networks GROWTH
• one project at DG TRANSPORT - SAVE

IST Workshop 16-17 of January 2003
15
Conclusionsfor ASM it was and it is worth to go
for!

• WHY?
• - it is effort which will bring results in longer
  time and for long time
• - international co-operation, money for your
  product, new knowledge, PL EU market
  information, travels, ...
• HOW TO START?
• - let at last one person work on 6FP IST
• - define what you can do -good idea is the most
  important
• - start doing something ASAP - learn by doing
• - discuss your idea with as many people as
  possible - but in
• 
  confidence (watch out competitors!)

IST Workshop 16-17 of January 2003
16
Having hope it was helpful, THANK YOU for your
attention !!!
Maria Góreczna - ASM International Relations
Manager e-mail international_at_asm-poland.com.pl
tel. [phone] or 09 ASM Centrum Badan i
Analiz Rynku sp. z o.o. 99-300 Kutno
ul.Grunwaldzka 5 www.asm-poland.com.pl
IST Workshop 16-17 of January 2003