Route 25 in Eastbelgium: Roads across the landscape

1
Route 25 in Eastbelgium Roads across the
landscape

• Main idea discovering the region with the help
  of thematically roads
• 8 themes
• Energy environment
• Agriculture landscape
• Nature
• Wood
• Churches faith
• History culture
• Craft et local products
• Stones architecture

2
Route 25 in Eastbelgium Roads across the
landscape

• Main route for Route 25 agriculture
  landscape
• - 20 objects that can be visited
• 10 landscape frames (to set the landscape in
  value)
• General information about the history of
  agriculture, the particularities of the region,
  the link between agricultural uses and evolution
  of the landscape, future perspectives,
• Punctual information about every object and the
  different landscapes, some producers of local
  products

3
Route 25 in Eastbelgium Roads across the
landscape

• Accompanying Supports
• 8 brochures in 3 languages
• Mp3 route(s)

4
Route 25 in Eastbelgium Roads across the
landscape

• Modules (1)
• Farm and local products
• Some restaurants propose already menus with
  local products
• Existing events where products are proposed
• Existing gastronomic routes in the region
  (Gourmet-Tour)

5
Route 25 in Eastbelgium Roads across the
landscape

• Modules (2)
• Lodging in rural context
• Based on existing offer (gîte rural, holidays at
  the farm, etc.)
• Other modules the other roads across the
  landscape, existing touristy offer (patrimonial
  museum, nature reserve,)

6
Route 25 in Eastbelgium Roads across the
landscape

• Reservation and pricing
• Via Eastbelgium Tourist Office (www.eastbelgium.co
  m) central office
• Brochures via the local Tourist Information
  offices
• Possibility to reserve guided tours
• Regional network
• A few regional partners were actively involved in
  this project (redaction, choice of the elements
  to be visited, accompanying, etc.)
• Main player for organization and promotion
  Eastbelgian Tourist Office
• Partners History club, Nature Park
  Administration, Agricultural associations,
  Nature-protection associations,
• Promotion aspects
• Official opening 24/06/2007 Press conference
  and touristy rally
• Classic promotion canals local press, events and
  website www.eastbelgium.com