Title: Strategic Plan Report Template
1Strategic Plan Report Template
CONFIDENTIAL
2TABLE OF CONTENTS
- I. Executive summary
- II. Environmental and internal assessment
- A. Industry dynamics and its implications
- B. Competitive assessment
- C. Internal assessment
- III. Strategic definition and implications
- A. Strategy articulation
- B. Strategic initiatives
- C. Financial projection
- D. Risks/contingencies and strategic alternatives
- IV. Exhibits
3BU STRATEGIC PLAN DEVELOPMENT
Environmental and internal assessment
Strategic definition and implications
- What are the major changes in industry dynamics
and resulting opportunities and risks?
- What strategy will your BU pursue over the next 3
years?
Industry dynamics and implications
Strategy articulation
- What are your competitive strengths and
weaknesses?
- What will be the impact of major strategic
initiatives?
Competitive assessment
Strategic initiatives
Internal assessment
- How does your current business emphasis fit with
industry opportunity and competitive landscape?
Financial projections
- What are the expected financial returns of your
strategy?
Risk/contingen-cies strategic alternatives
- What strategic alternatives have you considered?
4I. EXECUTIVE SUMMARY
Instructions The Executive Summaryprovides a
synthesis of theEnvironmental and
InternalAssessments and theresultant BU
Strategic Plans
5II. ENVIRONMENTAL AND INTERNAL ASSESSMENT
6IIA. INDUSTRY DYNAMICS AND IMPLICATIONS SUMMARY
A. What are the major changes in industry
dynamics and the resulting opportunities and
risks?
InstructionsThe answer to thisoverarching
questionrequires a recapitulationof the
sections mainfindings
A.1 What industry are you competing in? What are
the various segments in the industry?
InstructionsThese subsectionscontain a 1-2
sentencesummary of the relevantfindings
A.2 How is industry structure changing (demand,
supply, and industry chain economics)? What are
the resulting opportunities and risks?
A.3 What is the expected competitor conduct? What
are the resulting opportunities and risks?
A.4 What are the present and future external
factors that could present new opportunities and
risks?
7IIA. INDUSTRY DYNAMICS AND IMPLICATIONS
BACK-UP 1
A.1 What industry are you competing in? What are
the various segments in the industry?
- Industry definition
- Industry segmentation
- Definition
- Sizing
InstructionsExhibit 1 could providea useful
framework foranswering this question
Industry definition
Industry segmentation
8IIA. INDUSTRY DYNAMICS AND IMPLICATIONS
BACK-UP 2
A.2 How is industry structure changing with
respect to demand, supply, and industry chain
economics? What are the resulting opportunities
and risks?
- Economics of demand
- By segment
- Substitutes, ability to differentiate
- Volatility, cyclicality
- Economics of supply
- Producer concentration and diversity
- Import competition
- Capacity utilization
- Entry/exit barriers
- Cost structure (fixed and variable)
- Industry chain economics
- Customer and supplier bargaining power
InstructionsExhibit 2,3 or 4 could providea
useful framework foranswering this question
9IIA. INDUSTRY DYNAMICS AND IMPLICATIONS
BACK-UP 3
A.3 What is the expected competitor conduct? What
are the resulting opportunities and risks?
- Major industry competitor moves
- Marketing initiatives
- Industry capacity changes
- MAs, divestitures
- Vertical integration/disaggregation
- Alliances and partnerships
- Cost control and efficiency improvements
InstructionsExhibit 2,3 or 4 could providea
useful framework foranswering this question
10IIA. INDUSTRY DYNAMICS AND IMPLICATIONS
BACK-UP 4
A.4 What are the present and future external
factors that could present new opportunities and
risks?
- Impact and likelihood of major industry
discontinuities - Changes in regulation/government policy
- Technological breakthroughs
InstructionsExhibit 2,3 or 4 could providea
useful framework foranswering this question
11IIB. COMPETITIVE ASSESSMENT SUMMARY
B. What are your competitive strengths and
weaknesses?
InstructionsThe answer to thisoverarching
questionrequires a recapitulationof the
sections mainfindings
B.1 What are the capabilities required to succeed
in this industry?
InstructionsThese subsectionscontain a 1-2
sentencesummary of the relevantfindings
B.2 How do you compare against these necessary
capabilities?
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16Recent Study Most Employees Are Only Average at
Critical Thinking
A new survey by the American Management
Association found that employees are lacking in
key analytical skills, which are increasingly
important for businesses to remain
competitive. When it comes to analytical skills
such as communication, collaboration, creativity,
and problem solving, business managers and
executives rate a majority of their employees as
mediocre at best, according to a new survey by
the American Management Association. The
Critical Skills Survey, which polled 768 managers
and executives, found that employers rated most
of their employees as either average or below
average in communication skills (62 percent),
creativity (61 percent), collaboration (52
percent), and critical thinking (49
percent). Three-quarters of respondents also
reported that these skills will only become more
important as the workplace continues to change
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17Five Reasons That Business Teams Fail (Source
Inc)
- Business teams are assembled to tackle a task,
manage a project, find solutions or create plans.
Team members are chosen based on individual
expertise, experience, knowledge and the ability
to plan strategically. Putting together the
perfect team does not automatically ensure
success. Several studies have shown the failure
rate to be 70. Teams fail for a variety of
reasons. - Undefined Roles - It is important to clearly
define the role of each team member, and to lay
out the expectations for each role, along with
the responsibility each role has to the task. - Poor Dynamics - Team members need to interact in
a productive way. Though each member may be an
expert in his field, he also needs to be good at
communicating with fellow team members. Team
members must feel a loyalty to the team as well
as to each other. - Lack of Vision - Without understanding the
purpose and goal for the team, members will
quickly lose enthusiasm and motivation. - Time Management - A team may have the perfect
plan to reach its goal, but unless it can manage
the time needed to put the plan into action,
failure will occur. - Incorrect Analysis - A business solution is
usually based on market data or other analysis
and is therefore only as good as that data or
analysis. Poor market research or industry
analysis will cause the team to fail in its
mission not because team members are inefficient,
but because the conclusions and recommendations
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