Title: Business Yardsticks
 1Business Yardsticks
- Recommended infrastructure for each Growth Phase 
 of your Company
2Phase I - Systems and IT
-  Needs determination 
-  Hardware/software selection 
-  Implementation planning and conversion
3Phase I - Sales and Marketing
-  Product mix determination 
-  Product pricing and break-even analysis 
-  Build permanent customer base 
-  New product development or selection 
-  One-year sales plan
4Phase I - Operations
-  Basic resource scheduling 
-  Purchasing and inventory control 
-  Production (operations) performance reporting 
-  One-year production plan
5Phase I - Management and Leadership
-  Owner conflict resolution 
-  Leader selection 
-  Determine responsibilities of key jobs
6Phase I - Personnel
-  Basic benefits 
-  Basic wage and salary 
-  Balancing owner compensation with needs of 
 company
7Phase I - Business Strategy and Planning
-  One-year business plan 
-  Strategy Emphasis Survival, Growth and 
 Profitability
-  Clarify business niche 
-  Owner goals versus abilities
8Phase I - Business Strategy and Planning
-  New product or service strategy 
-  Growth strategy Decision to stay in Phase I or 
 become Phase II or III
-  Ownership continuity and funding
9Phase II - Management Emphasis
- ACCOUNTING AND FINANCE 
- Improvement and expansion of basic accounting and 
 financial reporting systems
- Financial statements 
- Cash flow projections 
- Operating budget 
- Capital budget
10Phase II - Management Emphasis
- ACCOUNTING AND FINANCE (continued) 
- Departmental budgeting 
- Return on investment accounting (ROI) 
- Solidify controllership position 
- Create controllership position 
- Financial data interpretation
11Phase II - Systems and IT
- Needs determination 
- Hardware/Software selection 
- Management/Technical personnel selection 
- Core Systems
12Phase II - Sales and Marketing
- Service and product life cycle planning 
- Create marketing function 
- Analysis of competition 
- One-year sales plan
13Phase II - Operations
- Facilities and equipment planning 
- Product (operations) control 
- Finished goods inventory control 
- Cost accounting 
- One-year production plan
14Phase II - Personnel
- Incentive sales compensation 
- Management and technical training 
- Employee performance evaluation process 
- Compliance with government requirements 
- One year manpower plan
15Phase II - Business Strategy and Planning
- One to three-year business plan 
- Strategy Emphasis Growth, Survival and 
 Profitability
- Product or services strategy 
- Design action plans as part of business planning 
- Goal Become a Phase III Company
16Phase III - Management Emphasis
- Accounting and Finance 
- Management-by-exception reporting systems 
- Long-range financial plan 
- Create chief financial officer position or 
 upgraded controller position
- Financial data interpretation 
- Budgetary process
17Phase III - Management Emphasis
- SYSTEMS AND IT 
- Upgrade to meet needs of an expanding company 
- Selection of management and technical personnel 
- Intermediate range IT planning
18Phase III - Management Emphasis
- SALES AND MARKETING 
- Market share analysis 
- Market expansion plan 
- Sales forecasting 
- One-two year sales plan
19Phase III - Management Emphasis
- OPERATIONS 
- Production (operations) planning to coordinate 
 with marketing and sales
- Cost reduction (efficiency) 
- RD autonomous from production 
- One-two-year production plan
20Phase III - Personnel
- Profit related compensation plans 
- Executive compensation planning 
- One-two-year manpower plan 
- Compliance with government regulations
21Phase III - Management and Leadership
- Succession management planning 
- Management development 
- Managerial accountability
22Phase III - Business Strategy and Planning
- One-three-year business plan 
- Strategy Emphasis Profitability, Growth and 
 Survival
- Acquisition and new venture planning
23Phase IV- Management Emphasis
- ACCOUNTING  FINANCE 
- Information, budgeting and control systems 
- Develop role of VP of finance or CFO 
- Refinement of budgetary process 
24Phase IV- Management Emphasis
- SYSTEMS  IT 
- Emphasis is on centralization at headquarters 
- Build systems to provide information and control 
 long term IT plan
- Selection of management personnel 
25Phase IV- Management Emphasis
- SALES  MARKETING 
- One to three year sales plan based on forecasts 
- One to three year marketing plan 
- Responsibility dispersed 
26Phase IV- Management Emphasis
- OPERATIONS 
- One to three year operations plan 
- Responsibility dispersed 
- Continuous improvement 
27Phase IV- Management Emphasis
- PERSONNEL 
- Management development training 
- Problem solving training 
- Team building training 
- Executive compensation planning 
- Compliance with government regulations 
28Phase IV- Management Emphasis
- MANAGEMENT  LEADERSHIP 
- Succession management planning 
- Maintain entrepreneurship 
- Management development 
29Phase IV- Management Emphasis
- BUSINESS STRATEGY  PLANNING 
- Develop strategic plan 
- Satisfying customer needs 
- Care and feeding of employees 
- Emphasis on remaining flexible 
- Strategy emphasis profitability and growth 
- Acquisition and new venture planning