Practical Strategies to Increase SmallCap Valuations

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Practical Strategies to Increase Small-Cap
Valuations
Presented By Investor Relations International
(IRI) Haris Tajyar, Managing Partner
E-Learning Series 2004
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IR101 Supply and Demand

• Tools for Managing Supply
• Tools for Increasing Demand
• Case Studies

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Tools for Managing Supply

• Remedy overhang issues
• Marketing to existing shareholders
• Special Letter to Shareholders
• E-mailing of product brochures, media hits, etc.
• Note Asses your collateral materials and make
  sure that there is unity across all formats of
  company literature
• Shareholder Day
• Marketing to shareholders brokers
• ADP/Transfer Agent/DTC lists
• Broker road show

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Tools for Increasing Demand

• Internet Marketing
• Company Website
• Third-party Websites
• Retail Marketing
• Market to new brokers/micro-cap portfolio
  managers
• Financial Media
• Dow Jones/Reuters/Bloomberg/Trades
• SMTs/VNRs
• Target Peer Holders
• 13-F holders
• Analysts

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Case Study LJ International(Nasdaq JADE)
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Case Study Industries International(OTCBB IDUL)
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Case Study Teknowledge(Nasdaq TEKC)
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Case Study Insmed, Inc.(Nasdaq INSM)
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Case Study Castelle(Nasdaq CSTL)
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Case Study Youbet.com(NasdaqUBET)
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Case Study Qiao Xing(Nasdaq XING)
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Contact Information
Investor Relations International Los Angeles
Office Haris Tajyar [phone] htajyar_at_irintl.
com