SUSTAINABLE TOURISM IN YOUR BUSINESS

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SUSTAINABLE TOURISM IN YOUR BUSINESS
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SUSTAINABLE TOURISM IN YOUR BUSINESS

• TODAYS AIMS
• Learn about sustainable tourism and how it can
  benefit customers, destinations and the company
• Learn about some specific initiatives around
  excursions and activities, accommodation,
  suppliers and engaging customers
• Explore how to take these further, improving the
  way our company contributes to sustainable
  tourism
• Agree what action to take

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SUSTAINABLE TOURISM

• THE BUSINESS CASE AND OUR COMPANYS APPROACH
• Great holidays that help people and the
  environment, so there will be great holidays in
  the future

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(UN)SUSTAINABLE TOURISMENVIRONMENT

• Energy, water, resources
• saving or wasting?
• renewable or running out?
• Pollution and litter
• keeping it clean, reducing hazards
• Wildlife and wild places
• exploiting or preserving?
• Climate change
• doing our bit

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(UN)SUSTAINABLE TOURISMCOMMUNITIES

• Fair labour standards and safe workplaces
• or discrimination, exploitation and unhappiness
• Respect and dignity
• or arrogance and mockery
• Thriving local economies
• or poor and marginalised communities

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(UN)SUSTAINABLE TOURISMOUR BUSINESS

• Places people want to visit
• beautiful and unspoilt
• Communities which welcome our guests
• not hostile or hassling
• Holiday experiences that meet customers needs
  and desires
• authentic, different, in tune with their values
• Understanding what the future holds
• in a fast-changing world
• Cost-effective and efficient
• with energy and resources, as well as people and
  assets

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WHY BOTHER? THE BUSINESS CASE FOR SUSTAINABLE
TOURISM

• Customers
• Investors
• Costs
• Opportunities

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CUSTOMERS

• Protecting the product
• unspoilt destinations (pollution, water scarcity,
  extreme weather)
• unique character (unsympathetic development,
  imported goods and culture)
• Experiences and adventure
• different cultures, foods, ways of life
• Being welcome

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CUSTOMERS EMERGING TRENDS

A significant proportion of holidaymakers are

• - Worried about the impact of their holidays
  (26)
• - Worried about climate change and holidays (23)
• - Seeking more authentic experiences (54)
• - Would choose a hotel with a green award, if
  available (a 9 preference)

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SUSTAINABLE TOURISMCUSTOMERS AND DESTINATIONS

• Staying desirable
• as a place to visit
• as a place to work
• as a place to live and raise a family
• over the long term

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INVESTORS

• Liabilities and future-proofing
• Extreme weather, climate change
• Rising fuel costs tax, regulations, peak oil
• Liabilities greenhouse gas emissions
• Customer aspirations, market shift

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COSTS CLIMATE CHANGE PUTS TOURISM AT RISK

• Seaside beach erosion, sea level rise, sea
  surges and storms, reduced fresh water supply.
  Where will the new destinations be?
• Mountains shorter winter sport seasons, demand
  for higher altitude resorts. Longer summer
  seasons?
• Stormy weather, droughts, heatwaves cancelled
  holidays, rescues, rebuilding.

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COSTSWASTING RESOURCES IS A WASTE OF MONEY

• Energy
• Water
• Raw materials and products
• Taxes and fines

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COSTS SOCIAL

• Communities and staff who think they are not
  being treated fairly and with respect wont
  welcome our customers.What might this cost us?

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OPPORTUNITIES

• Good management cost savings, future proofing
• Getting passionate innovation, excellence
• Building a brand

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SUPPLY CHAIN BEST PRACTICEACCOMODATION

• Some practical opportunities
• A practical auditing and marketing tool

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WHAT ARE THE OPPORTUNITIES?

• Getting there and getting around, less CO2
• Fuel efficiency, public transport, cycling and
  walking - excursions and transfers too
• Using energy, water and other resources
  efficiently
• Lighting, heating, natural ventilation, efficient
  fittings, reuse and recycling

• Treating local people and employees fairly
• Sourcing locally, fair wages, promoting local
  products
• Celebrating and protecting natural and cultural
  heritage
• Forests, beaches, reefs, buildings, sacred
  places, traditions

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GETTING THERE, AND GETTING AROUND, WITH LOWER
EMISSIONS

• Fuel efficient aircraft and smarter flying
  techniques
• Ferry and train
• Providing and promoting bikes, public transport,
  walking etc.
• Efficient and alternative fuelled cars and
  transit vehicles
• Excursions and transfers

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USING ENERGY AND RESOURCES EFFICIENTLY
HOTEL MAKEOVER PROJECT

• 195,240 kWh electricity 39 households
• Electricity savings from the 3 hotels 41
  passenger flights to Florida
• Electricity savings from the 3 hotels 500
  million photocopies
• 44,090,000 litres water 800 households
• Financial savings 74,000

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OUR DIRECT IMPACTSAT THE OFFICE

• Turn off, turn down
• Reduce, reuse, recycle
• Smart appliances
• Smart behaviour
• Walk, cycle, public transport, greener vehicles

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TREATING PEOPLE FAIRLY

• Kenya Setting up a new excursion with fair
  payment for villages visited
• Mexico Creating links for the Maya communities
  to supply and sell jams to hotels

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CELEBRATING AND PROTECTING CULTURAL AND NATURAL
HERITAGE

• Turtle awareness training, so holiday-makers know
  which bits of beach to avoid, and hotels
  understand how they can protect nesting beaches
• Demarcation buoys around coral reefs, to prevent
  accidental damage
• Excursions to inland villages, visiting
  wine-makers and sampling almond sweets in Cyprus

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HAPPY ACCIDENT?

• GOOD PLANNING!

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WHO BENEFITS?

• Our customers
• Our business
• The people and the places our customers love to
  visit!

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SUSTAINABLE SUPPLIERS

• Fully interactive supplier-led system to improve
  sustainability performance
• Self-assessment checklists, defect reporting,
  task management, sustainable solutions
• Verification system third party auditing
• Awards scheme gold, silver, bronze
• Appearing in brochures 2008

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SPECIFICS

• Checklists
• Supplier audits
• Gradings for more sustainable hotels

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MORE DETAILS ON THE HOTEL MAKEOVER PROJECT

• You have the power to make a huge difference by
  taking some simple steps
• Hotels can save up to 25 on water and energy
  costs
• You can also use sustainability to appeal to
  your British customers, as its a really hot
  topic in the UK

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ENVIRONMENTAL ASSESSMENT RESULTS

• Huge wastage of energy and water identified
• lack of adequate maintenance
• incorrect usage of equipment
• procedural inadequacies
• lack of awareness/ knowledge

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ENVIRONMENTAL ASSESSMENT RESULT
SHOWERHEADS

• IDelivering 1618 litres/min (max recommended
  9.5 litres/min)
• Fit flow restrictors/controllers (cost 1-5 each)

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IMPLEMENTATION BENEFITS

• Environmental benefits achieved by implementing
  this recommendation in 80 guest rooms
• reduce water consumption by 2,440m3/year
• reduce the volume of wastewater generated by the
  hotel
• reduce LPG consumption by 7,100kg/year
• Supplier benefits achieved by implementing this
  recommendation
• save 9,220/year in water and LPG

• Implementation cost 400
• Payback period 2 weeks

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ENVIRONMENTAL ASSESSMENT RESULT
TOILETS

• ILeaking toilets continually allow water to
  trickle from the refill valve into the cistern
  affecting 10 of toilets
• Regular maintenance

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IMPLEMENTATION BENEFITS

• Environmental benefits achieved by implementing
  this recommendation
• reduce water consumption by 1,750m3/year
• Supplier benefits achieved by implementing this
  recommendation
• save 2,460 per year in water costs
• Implementation cost
• Already incorporated within routine maintenance

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ENVIRONMENTAL ASSESSMENT RESULT
TOASTERS

• Conveyor belt toasters are used and run for four
  hours every day, continuously, but utilised for
  little more than one hour of that time
• Replace with pop up toasters

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IMPLEMENTATION BENEFITS

• Environmental benefits achieved by implementing
  this recommendation
• reduce electricity consumption by 8,830kWh/year
• Supplier benefits achieved by implementing this
  recommendation
• save 520 per year in electricity costs
• Implementation cost
• negligible if routinely replaced

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ENVIRONMENTAL ASSESSMENT RESULT
SWIMMING POOLS

• Water loss caused by...
• water loss through leakage
• water loss through inefficiency
• incorrect water turnover rate
• too frequent backwashing
• Routine maintenance and revision of operational
  parameters

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IMPLEMENTATION BENEFITS

• Environmental benefits achieved by implementing
  this recommendation
• reduce water consumption by 4,320m3/year
• reduce electricity consumption by 11,240kWh/year
• Supplier benefits achieved by implementing this
  recommendation
• save 6,780 per year in water and electricity
  costs
• Implementation cost
• negligible if routinely replaced

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ENVIRONMENTAL ASSESSMENT SUMMARY
Caloura Hotel Resort

• Environmental Improvements when implemented
  amount to energy savings equivalent to 74,000
  per annum

Louis Imperial Beach Hotel
Paloma Perissia Hotel
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NOT JUST ENVIRONMENT, PEOPLE TOO

• Holidays, safety, contracts, pay, training...
• Access to resources and amenities, trading
  opportunities, dignity, respect

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NOT JUST ENVIRONMENT, PEOPLE TOO

• Staff
• Holidays, safety, contracts, pay, training...
• Community
• Access to resources and amenities, trading
  opportunities, dignity, respect

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SUPPLIER AUDITS AND GRADINGS FOR MORE SUSTAINABLE
HOTELS

• Understand and manage risks and opportunities in
  your supply chain
• Reward those suppliers who are doing well, with a
  grading
• Signal to customers that we care

Sliver Award
Gold Award
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WHATS IN IT FOR THE SUPPLIERS?

• Cost savings
• energy, water, waste
• Differentiation
• Quality
• Long-term sector benefit
• Staff morale and loyalty

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IMPROVING EXCURSIONS

• What can we do to help improve the impact of
  existing excursions and activities?
• What can we do to help develop new excursions
  which are more sustainable?
• What can we do to sell more sustainable
  excursions?

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WHATS BEST PRACTICE?

• New builds, exclusives, all-inclusives

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NEW BUILDS

• The right site?
• Local people fully involved and consulted
• Whats there now?
• Within the limits
• The right design?
• Local traditions
• Efficient

• The right construction methods?
• Considerate construction
• Environmental materials, transport, efficiency
• The right working conditions?
• Safe, fair

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EXCLUSIVES

• We have more control are we using it?
• Environmental and social considerations
• Location and design
• Use of materials, energy, water
• How rubbish is minimised, reused, recycled
• Guest education and guidance
• Supply chain

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ALL-INCLUSIVES

• Making sure were making a contribution
• All local businesses
• Our own supply chain
• Local shopping

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IMPROVING TRANSPORTOPTIONS

• Dont travel!
• Muscle-power
• Travel together
• Efficient engines
• Better fuels
• Drive smart

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CLOSING QUESTIONS

• What have you learnt?
• What do you now realise about what you can do to
  help bring about sustainable tourism?
• How do you now feel about your company and
  sustainable tourism?

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