The Etiology of Internet Addiction

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• ???????????????????????????(Goldberg.1996)
• ????????????????????????,????????????????,????????
  ???????(Jennifer.1997)
• ????????????(Brenner.1996)
• ????????????,???????????????????,???????,?????????
  ???????(Pathological internet use) ?(Young
  1996.1998)

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• ??.??(1997)

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The Etiology of Internet Addiction
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The Etiology of Internet Addiction

• The attraction of the cyberspace culture
  (Young,1999)
• Personality Trait (Suler, 1996)
• Family Factor (Michael G.C., 2005)

Self

Internet Addiction
Others
Context
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The Attraction of the Cyberspace Culture

• Convenience ease of access
• One click only can access to all information that
  we needy
• Cheaper price of the internet fee
• No time control
• Immediate gratification

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The Attraction of the Cyberspace Culture

• Anonymity a form of social contact, with no
  real
• social presence
• More confident to interacting with others
• Feel free to express themselves in an
  unrestrained manner
• Greater sense of control
• Without fear of repercussion

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The Attraction of the Cyberspace Culture

• Escape an emotional or mental escape
• Coping mechanism
• act as a lubricant to cope with missing or
  unfulfilled needs that arise from unpleasant
  events and situations
• Escape mechanism
• serves to relieve moments of mental tension and
  stress

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Personality Trait

• Introversion personality
• High levels of boredom proneness
• Social anxiety
• Poor social skill

Feeling of inadequacy in real social life Lower
self-esteem
Internet dependency
attempts to gain satisfaction at a specific level
of need in real life fulfils all of Maslow's
hierarchy of needs
Rewarding Reinforcing
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Family factor Research finding

• Only 23 of parents have rules about what their
  kids can do on the computer
• (The Henry J. Kaiser Family Foundation Study,
  March 2005)
• 86 of the girls polled said they could chat
  online without their parents approval
• (Girl Scout Research Institute, 2002)

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Family Factor

• Poor or absent of family life
• Poor parenting skill or lack of discipline
• Poor family relationship

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Social Services in Hong Kong

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• Online addiction counseling centre
• (K.Young, 1998)
• Online-addicts focus group
• (K.Young, Caught on the net)

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Q A session
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Thank You!