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(Not so) High Energy Drinks

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Sample Energy Drink Chaser 5-hour Energy Claims 5 hours of Energy No Crash Later Sugar Free Does not rely on caffeine like other energy drinks ... – PowerPoint PPT presentation

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Title: (Not so) High Energy Drinks


1
(Not so) High Energy Drinks
  • Mike LaFontaine, Ph.D.
  • Associate Professor
  • College of Osteopathic Medicine
  • Marian University

2
Why do We Care About Energy Drinks?
  • Energy drinks are the fastest growing segment of
    the beverage industry.1
  • Energy drinks are a 12,500,000,000 per year
    industry. 1
  • There are over 300 brands of energy drinks
    currently on the market.
  • Due to the high concentration of stimulants,
    potential hazards exist. 20,000 ER visits
    attributed to consumption. 2
  1. US Market Trends 2013 Industry Report
  2. The Substance Abuse and Mental Health Services
    Administration

3
FDA Regulations for Energy Drinks
  • Energy drinks and shots are regulated as dietary
    supplements.
  • Dietary Supplement Health and Education Act 1994
  • Removed supplements from the food and drug
    umbrella of the FDA.
  • Does not require FDA approval to bring to market
    or imply activity.
  • Disclaimer statement must be present This
    product has not been evaluated by the FDA. This
    product is not intended to diagnose, treat, cure,
    or prevent and disease.

4
Evaluation of Dietary Supplements
  • Actual Biological role of supplement.
  • Does it match the claim?
  • What is the bioavailability of the supplement?
  • Can it be absorbed and/or incorporated into the
    body to perform this role?
  • Is there a need for supplementation?
  • Is it readily available through the diet or
    endogenous synthesis in adequate amounts?
  • Is there evidence-based research to support
    supplementation?

5
Whats (not) in an Energy Drink?
  • Energy content is variable.
  • Ranges from 0-150 calories per serving (serving
    size 2-12 oz.)
  • 12 oz. can of cola typically has 150-180 calories.

6
Caffeine
  • Caffeine is known for its beneficial effects on
    mental and physical functions. (Red Bull
    Website)
  • Caffeine levels range from 280 mg/can (Cocaine)
    to 80 mg/can (Red Bull).
  • Very tough to get exact amounts because of the
    use of guarana.
  • By comparison, a can of Coke has about 40 mg/can.

7
What is Caffeine?
  • Caffeine is in a class of derivatives of the
    organic molecule purine called xanthines.
  • Often mistaken for theophylline and theobromine.

R1, R2, R3 H Xanthine R1, R2, R3
CH3 Caffeine R1, R2 CH3, R3 H Theobromine R1
H, R2, R3 CH3 Theophylline
8
What Does Caffeine Do?
  • Inhibitor of adenosine receptors in the brain and
    cAMP phosphodiesterase in muscle.
  • Inhibition of adenosine receptors lead to a
    release of epinephrine.
  • Increased heart rate.
  • Increased activity of liver glycogen
    phosphorylase.
  • Interrupted wake/sleep cycles.
  • Inhibition of phosphodiesterase leads to
    increased metabolic rate in muscle cells.

Adenosine
cAMP
9
Taurine
  • Taurine is the second most abundant amino acid
    in muscle fiber. - Eric Serrano, M.D.,
    bodybuilding.com.
  • Typically around 500-1000 mg in drinks containing
    taurine.

10
What is Taurine
  • Taurine is NOT an amino acid, it is an amino
    sulfonate.
  • While present in muscle cells, it is NOT a part
    of the proteins that make up the filaments.

11
What Does Taurine Do?
  • Conjugated with bile acids to make bile salts and
    account for the surfactant properties of bile
    salts.
  • No evidence that taurine is involved in energy
    metabolism.
  • No evidence that taurine is involved in muscle
    function.

12
Creatine
  • Claims include increased in muscle mass, boost
    brain function, reduce risk of several
    diseases, and protect skin from aging effects of
    the sun. Muscle and Fitness Magazine
  • Not extensively used in energy drinks, 500-1000
    mg/can typically.

13
What is Creatine?
  • Creatine is a water-soluble, phosphate-transfer
    aid.
  • Creatine is synthesized in hepatic tissue from
    arginine and glycine.
  • Highest concentrations are found in skeletal
    muscle.

14
What Does Creatine Do?
  • Creatine phosphate can serve as a source of rapid
    ATP regeneration.

Exercise
15
Cell With Creatine Phosphate
Two ADP molecules can rapidly be converted back
to ATP by creatine phosphate.
16
Does Creatine Work?
  • Creatine supplementation has limited effect on
    creatine levels.
  • Dietary intake is significant with a meat-heavy
    diet.
  • Endogenous synthesis is adequate with typical
    dietary protein levels.
  • No function of creatine has been found to be
    associated with muscle building.
  • No immune function of creatine has been
    discovered.
  • Since it is not lipid soluble, unlikely to be
    skin protectant.
  • Brain function?

1
1. Greenhaff P The Nutritional Biochemistry of
Creatine J. Nutrit Biochem 1997, 11 610-618
17
Carnitine
  • Claims primarily center around being a fat
    burner.
  • Typically less than 1000 mg/can where found in
    energy drinks.
  • Usually found in low carb or low calorie
    energy drinks.

18
What is Carnitine?
  • Carnitine is a water-soluble non-standard amino
    acid.
  • Carnitine is synthesized in the liver from lysine.

19
What Does Carnitine Do?
  • Carnitine is a fatty acid transporter that
    delivers fatty acids to the mitochondria.
  • Carnitine is NOT involved in the actual breakdown
    of fatty acids.
  • Carnitine-based transport responds to fatty acid
    metabolism, not the other way around.
  • Excess intake of carnitine linked to increase
    risk of heart disease.

1
1. Koeth, et al Intestinal Microbiota Metabolism
of L-carnitine, a Nutrient in Red Meat, Promotes
Atherosclerosis Nature Medicine 2013
20
B-complex Vitamins
  • B-complex vitamins are not chemically related to
    each other.
  • All are water-soluble and play a role in energy
    metabolism.
  • All are heavily fortified in foods in western
    cultures.
  • Typically large amounts found in energy drinks.

21
What are B-complex Vitamins?
  • Thiamine
  • Niacin
  • Riboflavin
  • Biotin
  • Pantothenic Acid
  • Pyridoxine (B6)
  • Folic Acid
  • Cobalamin (B12)

22
What Do B-complex Vitamins Do?
  • All B-complex vitamins have at least some role in
    energy metabolism.
  • Typically as a co-enzyme or enzyme prosthetic
    group.
  • Niacin, riboflavin, thiamine, and pyridoxine are
    the most prevalent.
  • Biotin, folic acid and cobalamin are utilized
    only in the metabolism of a few types of fats and
    amino acids.

23
Sample Energy Drink
  • Chaser 5-hour Energy
  • Claims 5 hours of Energy
  • No Crash Later
  • Sugar Free
  • Does not rely on caffeine like other energy
    drinks.
  • Packed with B-vitamins and enzymes!

24
Five Hours of Energy
  • 15 calories!
  • Walking at 3 mph burns .027 calories per pound
    per minute.
  • A 200 pound man burns 324 calories per hour
    WALKING.
  • 5-hour Energy provides less than 3 minutes
    worth of calories!

25
Does Not Rely on Caffeine
  • Caffeine levels is approximately equal to a cup
    of coffee.
  • 5-hour energy is only 2 oz.!

26
Packed With B-vitamins and Enzymes!
  • Most are pancreatic enzymes released into the
    small intestine.
  • Cellulase is a fungal enzyme that is involved in
    breaking down cellulose.
  • All of these enzymes would be denatured upon
    entry to the stomach.

27
Conclusions
  • Little if any energy associated with energy
    drinks.
  • Energy drinks rely on heavy caffeine to provide a
    stimulant.
  • Most other additives are water-soluble compounds
    with little, if any, benefit.
  • Strongest attribute of energy drinks has been
    marketing.
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