NUEVAS CONOCER

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Trinidad y Tobago, august, 2004
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Mexican labour context before NAFTA
AN OFFER BASED MARKET
ARTIFICIAL STABILITY IN LABOUR MARKET
POOR COORDINATION BETWEEN INDUSTRIAL NEEDS
AND VOCATIONAL EDUCATION
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Human talent management and Labor Competencies
Model
A DEMAND BASED MARKET
CHANGE IN SKILLS REQUIRED BY LABOUR MARKET
KNOWLEDGE ECONOMY
INFORMATION AND COMUNICATION TECHNOLOGY
EMERGING OF NEW HUMAN ABILITIES
OCCUPATIONAL COMPETENCY MODEL
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Technical Education and Training Modernization
Project (PMETYC)

• PMETyC began its formal operation in September
  1995,
• under the auspice of two federal government
  instances
• The Public Education Ministry
• The Work and Social Welfare Ministry

Goal
To supply high quality educational and training
services, according to industrial requirements
for productivity and competitiveness.
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Systems for Standardization and Certification of
Labor Competencies

• In order to reach PMTyCs goal, it was
  necessary
• To develop systematic linkages between workforce
  supply and demand
• To promote formal qualification awarding for
• students
• unemployed people and
• active workers
• To accomplish these functions, there were created
  two systems
• Sistema de Normalización de Competencia Laboral
• Sistema de Certificación de Competencia Laboral

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CONOCER

• Systems for Standardization and Certification
  of Labor Competencies are developed and operated
  by
• Consejo Nacional de Normalización y
  Certificación de Competencia Laboral, best knowed
  by its acronymus
• CONOCER

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Council for Standardization and Certification of
Labor Competency (CONOCER)
CONOCER was formally constituted in August the
2nd, 1995
Main responsibilities

• To promote development of standards, officially
  valid within the
• entire National territory, known as Labor
  Competency Standards
• (NTCL) .

• To establish assessment and awarding mechanisms
  referred
• to those NTCL, in order to formally recognize
  people working capability, regardless the way it
  was acquired.

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Participants in SNCCL
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Changes in CONOCER financial and legal
Schemas. In 1995, PMTyC was created under the
following financial schema

• 2.35 million USD loan from World Bank

• 3 million USD grant from the Inter American
• Development Bank

• Resources from Mexican Federal Government

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Changes in CONOCER financial and legal schemas

• As planned since its creation, PMTyC arrived
  in 2003 to its consolidation phase, and CONOCER
  has recently changed its legal figure and
  financial schema.

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CONOCER Operation strategies
Period
Phases
Instrumentation of Standardization and
Qualification Systems (SNCCL) and development
of experimental institutional cases
1995-1997

Expansion of SNCCL and transformation
of educational offer, based on market
requirements
1998-2000
Adoption of competency model by educational and
training systems and work organizations
2001-2002
Consolidation of SNCCL
2003-2010
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Instrumentation
By august 2004, CONOCER has

• Developed 601 Technical Labor Competency
  Standards (NTCL)

• Extended 256,282 Labor Competency Certificates

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Adoption
In order to promote a rapid adoption of
Competency Model in national context, CONOCER
implemented a special Program characterized by a
direct and integral intervention with some leader
mexican enterprises. Among the most successful
cases of these Institutional Projects, are

• Bimbo (One of the most important baking
  companies
• in the world)

• Palacio de Hierro (One of the largest chain of
• department stores in Mexico)

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Expansion
Besides private industries, demand for Labor
Competency Model has also permeated the most
important public enterprises, such as CFE and
PEMEX. Also, various Latin American governments
had signed cooperation agreements with CONOCER,
among them
Guatemala
Panama
Peru
El Salvador
Costa Rica
Honduras
Uruguay
Brazil
Colombia
Dominican Republic
Chile
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Consolidation. Quantitative results
From 1997 to 2004, CONOCER has reached results
that increment future viability of both,
Standardization and Certification Systems

• At present, developing a NTCL takes about 25
  of its 1997
• cost

• The number of Awarding Bodies in Certification
  System has
• increased about 300

• The number of Assessment Centers in
  Certification System has
• increased about 500

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Consolidation. Qualitative Results

• As a consequence of model expansion and
  empiric results, CONOCER has transformed its
  profile, changing its function from a merely
  operative one, to a role of conceptual support
  and technical assistance. On this basis, the
  Council has defined some proposals about the
  insertion of Labor Competencies in academic
  Curriculum.

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CONSOLIDATION Definition of different
Competence types
CONEVYT
SEP
Basic Competencies Reading, Writing,,Math (Essent
ial in curriculum development)
Key Competencies Tolerance, respect to other
people rights, multicultural adaptation,
ecology, etc. (To be developped in family and
social life and reinforced by academic
curriculum)
Personal Employability
STPS
CONOCER
Labor competencies NTCL (Insertion of modular
programs referred to NTCL into discipline based
curricula)
CONOCER proposal for Curriculum development
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KEY, BASIC AND WORK COMPETENCIES
LABOR COMPETENCIES (EMPLOYABILITY)
TIME
PRODUCTIVE PROCESS
EDUCATIVE PROCESS
TIME
TIE
LABOR COMPETENCIES
Some considerations for curriculum development
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Correspondence between Education-Competencies and
Labor Market
L5 L4 L3 L2 L1
High Level Competency Areas
H E
Labor Market

NTCL(CONOCER)
H M E
P T
Key Competencies
High School
Elementary School
R - W - M
Competencies
EducationSEP
WorkSTPS
SOCIETY
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Council forStandardization andCertification of
Labor Competency
Address Constituyentes 810Lomas Altas 11950
Miguel Hidalgo, Mexico City Telephone (52 55)
5261-58-00 01 800 708 2000
Internet http//www.conocer.org.mx
e-mail info_at_conocer.org.mx