Title: Introduction to Psychology
1Introduction to Psychology
- Chapter 8 Learning and Conditioning
2Behaviorism
- John Watson
- B.F. Skinner
- Observable behavior
- Learning by association
- Reinforcement and punishment
3Behaviorism
- Give me a dozen healthy infants, well formed,
and my own special world to bring them up in and
Ill guarantee to take any one at random and
train him to become any type of specialist I
might select- doctor, lawyer, artist, merchant,
and yes- beggar man and thief --John Watson
4Learning
- Learning a relatively permanent change in
behavior that can be attributed to experience
5The Role of Learning
- Do some psychological characteristics result from
learning?
6Classical Conditioning
- We learn when one event becomes associated with
another - Stimulus-response chains
7Stimulus/Response
- Stimulus the presentation of something (i.e.
food, a noise, music, a puppy) - Response a reaction to the stimulus
8Classical Conditioning
- The behavioral technique of pairing a naturally
occurring stimulus and response chain with a
different stimulus in order to produce a response
which is not naturally occurring - Example naturally occurring stimulus and
response loud noise and flinching - We can pair a different stimulus with a loud
noise to conditioning an unnatural response
9Classical Conditioning
- Pavlov
- Dogs to study digestion
- Salivation would occur when meat powder was
placed in the dogs mouths
10Classical Conditioning
- Salivation started to occur before the meat
powder was given - The dogs would salivate when Pavlov entered the
room
11Classical Conditioning
- The dogs started to associate Pavlovs entrance
with food - Can the dogs be conditioned to associate a
ringing bell with food?
12Classical ConditioningHow does it work?
- Unconditioned Stimulus a naturally occurring
stimulus it brings about a natural (as opposed
to learned) response - Example food a stimulus that would produce a
naturally occurring response - We dont need to learn to respond to food
13Classical ConditioningHow does it work?
- Unconditioned response a response that occurs
naturally and does not have to be learned - i.e. salivating to food a natural response
14Classical ConditioningHow does it work?
- Conditioned stimulus the stimulus brings about a
response due to learning. - Example a bell (the conditioned stimulus) brings
about salivation due to learning this wouldnt
occur naturally - This takes many repeated pairings with the
unconditioned stimulus (the meat)
15Classical ConditioningHow does it work?
- Conditioned response the response that is not
naturally occurring, but has been learned or
conditioned.
16Putting it together....
- US (meat powder) ------? UR (salivation to meat)
- CS (bell)-? US (meat powder) ---?UR (salivation
to meat) - We repeat this pattern many times.....
- Then
- CS (bell) -----? CR (salivation to the bell)
17John WatsonLittle Albert study
- Conditioned the child to fear a bunny
- Loud noise
- Fear (toward the noise)
- Bunny
- Fear (toward the bunny)
18Little Albert study
- US loud noise
- UR fear (toward noise)
- CS bunny
- US fear (toward bunny)
19Classical ConditioningLittle Albert study
- US (loud noise) --------? UR (fear of noise)
- CS (bunny) ----? US (loud noise) --? UR (fear of
noise) - CS (bunny) ---? CR (fear of bunny)
20To Review....
- Classical conditioning involves learned through
association - We can learn to fear, or respond in some way to
previously neutral stimuli
21Higher order conditioning
- Extending the conditioning process by a step
- Example clap, ring the bell, then salivation
occurs - we dont need to present food because the bell
has already conditioned the response - Clapping would eventually cause salivation
22Extinction
- We can weaken the conditioned response
(salivation to the bell) by removing the
reinforcement - If we never introduce food again, the dogs will
eventually stop salivating to the bell
23Spontaneous Recovery
- Even after extinction, the learned response may
come back suddenly - There may be food this time
24Stimulus Generalization
- A similar stimulus to the CS (the bunny) might
trigger the response - We can condition fear of the rabbit, and then we
can condition fear of other, similar stimuli
25Stimulus Discrimination
- Learned ability to respond differently to
different stimuli - If certain stimuli are no longer associated with
the noise, the fear reaction will not be elicited - i.e. introduce the mouse but no noise, eventually
Albert will fear the bunny, but not the mouse
26Real-life application
- Phobias intense, unrealistic fear reactions to a
stimulus or situation - Conditioned emotional response we learn to fear
certain stimuli - Vicarious classical conditioning if we see
something aversive happen to someone else
27Treatment Systematic Desensitization
- Slow exposure to the stimulus, paired with
relaxation techniques - Support for this in the research
- In contrast
- Flooding introducing us to the stimulus all at
once
28Operant Conditioning
- We associate responses with their consequences
- Acts that are reinforced will be repeated
- Acts that are not reinforced, or punished, will
not be repeated
29Operant vs. Classical Conditioning
- Operant Conditioning
- Active
- In regard to voluntary responses
- Classical Conditioning
- Passive it just happens
30Language of operant conditioning
- Positive add
- Negative take away
- Positive/negative are not necessarily good/bad
31Reinforcement
- Any event that increases the probability that a
particular response will occur
32Positive Reinforcement
- Providing a reward (reinforcer) to increase the
probability that the response will occur again - We add (positive add) something good
- Candy for raising your hand in class
- Praise for washing the dishes
- Gold stars for doing your homework
33Negative Reinforcement
- Response is followed by an end to discomfort or a
removal of an unpleasant event (negative
removal/taking away something) - We will increase the behavior because it results
in the decrease of something unpleasant
34Negative Reinforcement
- Taking aspirin to alleviate a headache
- Leaving early to avoid traffic
- Rat presses a lever to stop a shock
- We will continue these behaviors because they
result in the end to something unpleasant
35Punishment
- When a bad or unpleasant event begins
- We will be less likely to repeat behaviors that
are punished
36Punishment
- Positive adding something aversive so a behavior
will not be repeated - Negative taking way something positive so a
behavior will not be repeated - Both are punishments because an unpleasant
event is beginning
37Activity reinforcement and punishment
38Superstitions
- We repeat them because the appear to be
reinforced - i.e. lucky socks ? winning a game
39Partial Reinforcement
- Pattern where only certain responses are
reinforced - i.e. slot machine
- More resistant to extinction
- Over time, we may be rewarded, so we keep trying
40Are punishments effective?
- Based on
- Timing (should be right after the bad behavior)
- Consistency (punish it every time)
- Intensity (strength of the punishment)
- How can we teach kids without using punishments?
41Bandura Social Learning Theory
- Learning through observation and imitation
- Bobo doll experiment
42Television and Violence
- Lots of violent t.v. is correlated with
aggression - Does not prove causation
- Identification with the aggressor?