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AIn

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INTRODUCTION Korea A NEW market emerging into the International leisure boating arena. In the current climate of the global marine industry with the focus moving ... – PowerPoint PPT presentation

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Title: AIn


1
  • INTRODUCTION

Korea A NEW market emerging into the
International leisure boating arena. In the
current climate of the global marine industry
with the focus moving from West to East, this is
a unique opportunity for the marine leisure
industry to become involved in an entirely new
and virtually  untapped market.  Dont miss
out, exhibit at the 2008  Korean  International
Boat Show and be involved in our networking
package in a market eager to learn. Be in at the
start of this amazing venture in Korea !
AIn
2
  • The Korea International Boat Show
  • June 11th - June 15th 2008

GyeongGi Province Republic of KOREA
3
Dynamic Korea What we achieve
  • World Ship Building Production Total 46,344 G/T
  • Korea is World 1 , taking 38.0 (17,628 G/T) of
    world market share
  • Export US 21.6 billion (2006)
  • World Automobile production 67 million cars
  • Korea is world 5 , taking 5 (3.6million cars)
    of world market share
  • GyeongGi Province takes 25.2 manufacturing
    share in Korea
  • World display industry market size US
    63.8billion
  • 44.5 in large display world market share
  • GyeongGi Province has 345 related companies, 44
    in Korea
  • Koreas semiconductor export volume US34
    billion
  • GyeongGi Province taking 82.6 of production
    volume of Korea
  • World Semiconductor Memory IC market size US
    48.2 billion
  • Korea takes up 41 of Memory IC world market
    share

4
GyeongGi Province - Site of Boat Show
19
of Global GDP
24
of World Population
22
43
of national population
of national population ,11 million
20
of national GRDP, US 157 Billion
44
of national GRDP
(Similar to GRDP of Malaysia , Argentina)
Source Ministry of Industry and Energy / Kotra
(2006)
5
Major Market Potential - GyeongGi
Province
Strong Industrial Bases Big Markets
Hynix Semiconductor
LG,Phillips LCD
Icheon World 2 in DRAM World 3 in NAND Flash
Paju World 2 in Large Display 2007 Investment plan 1bn
Hyundai Motors
Samsung Electronics
RD center - Hwasung City
Giheung, Tangjeong World 1 in DRAM World 1 in NAND Flash World 2 in Semiconductor 2007 Investment plan US10bn 2007 RD investment plan US2.5bn Investment plan of 33bn by 2012
KIA Motors
RD center Yongin City 1 Sales growth in Western Europe 2007 CAPEX,RD investment US1.1bn
6
Inspirational Gyeong Gi
World class Multinational enterprises
Well developed Infrastructure
GyeongGi Province
Sufficient Talented Human Resources
Strong High-Tech Industrial base
Substantial market potential
Strong Government Support to FDI
Beautiful Coastline Island Sea Lake
7
  • The Korean leisure boating market is
  • growing why?

The Korean economy is now the 11th strongest
in the world and consumer discretionary spending
is growing fast and catching up with Japan,
Singapore and Hong Kong. GyeongGi Province is
giving the green light for Boating with a budget
of over 200 mill US to fund Marina projects,
Marine Festivals and Boat Shows to depict the
boating life style. The easing of tensions
between North and South Korea has opened up much
of the coastline for Boating.
8
International Marina Development Plans
Phase 1
All sites identified and confirmed Jeongok
Marina now under construction
9
Marine Tourism
Key element in sustainable leisure zone alongside
leisure boating development
10
Jeongok Marina Boat Show site
The centre and focus of the new Marine Leisure
Zone
11
Marina Development Plan
Siwha Lake Inshore sheltered small boat area
3 Gubong
1 Jeongok
4 Helgot
2 Jebu
Marinas Marinas YR Finish Budget(MilU) Remarks
1 Jeongok 2008 23.4 Boatshow Venue
2 Jebu 2011 65.7
3 Gubong 2012 41.0
4 Helgot 2015 78.2
3
12
International Marine Festival 2008 June 11th
to June 15th 2008
  • Boat Show feature activity
  • Raise awareness of the leisure boating
    opportunities with public
  • Promote Domestic Overseas Marine Leisure
    Tourism
  • Develop interest in the diverse Marine Leisure
    Zone activities
  • Continuous program of active boating
    opportunities and showcase
  • of marine leisure Sports-
  • World Match Racing Tour KOREA MATCH CUP
  • Sailing demonstrations
  • Power boat demonstrations
  • Windsurfing
  • Power boat racing
  • Jet ski
  • Wake Boarding

3
13
GyeongGi Marine Festival 2008
Korean International Boatshow 2008
  • First On Water Boat Show in KOREA
  • Large Exhibition site (Water Land)
  • Motor and Sailing Boats, Marine Equipment,
  • Accessories, Clothing, Services, Leisure
    fishing,
  • Construction
  • Central stage with fashion show and live
    entertainment
  • Conference
  • Marine Leisure Industry, Tourism
  • and Marina Developments

3
14
GyeongGi Marine Festival 2008
Korea Match Cup World Match Racing Tour June
10th to June 15th 2008
  • Prestigious Event in World Sailing arena
  • First Yacht Racing for Prize Money in Korea
  • Based at JeonGok Marina, Hwasung City, GyeongGi
  • World Match Racing Tour (12 teams hosted)
  • Korean Match Cup Sponsor
  • Live Telecast Worldwide
  • New BW 36ft Match Racer
  • Designed by Bakewell-White, New Zealand
  • Manufactured by Korean Boat Builder AMTEC

3
15
Korean Marine Market Statistics
  • Background
  • 2000 Korean Coastguard Started Helm License
    Program
  • To date 60,000 Helm Licenses issued
    for Power Sail
  • 2006 Boat Registration Started by Regulation
  • Transient Time of Registration Until
    end of 2007.
  • Exact Number of Boat Licenses issued
    published in 2008.
  • Many existing small boats will not
    meet regulatory standards
  • Five day Working week started by Law, Rapid
    Leisure Marine Market Growth expected
  • National Provincial Government plans to
    increase Marina Facilities.
  • Currently 3 Marinas in Korea (Total Berths 510)
  • 2 Marinas Under Construction
  • 10 Marinas planned within 5 years (Planned 2000
    Berth)
  • Private developments will rapidly add to this
  • Boats (2005 stats) IMPORT 9.9 Mil US (12.8
    Increase)
  • EXPORT 11.1 Mil US (Mainly Small
    Inflatable Boats)

16
Korean Marine Market Statistics
Current Number of Boats Projected Numbers
SMALL BOATS IN KOREA Registered Real
Motor lt 10m loa 1,279 4000
Sailing yachts lt 10m 11 100
Sailing dinghieslt6m 500 500
Sailing catamaranslt6m 20 20
Sailing catamaransgt6m 8 10
Leisure Fishing boats lt 10 T 5,150 5150
Work boats 953 953
PWC 313 600
Total number 7,921 11333
Year 2005 Total no of Boats Configuration
Projected Boat sales Using Trend of Luxury goods
Sales in Korea
17
Exhibiting costs
  • Boats on water
  • 9-11m US 600 per boat
  • 11-15m US 800 per boat
  • 15m US 1,000 per boat
  • Outdoor open space
  • US 20 per sq m (Units of 18 sq m only)
  • Indoor air-conditioned structure
  • Open space US 50 per sq m (Units of 9 sq m
    only)
  • Shell scheme US 70 per sq m (Units of 9 sq m
    only)
  • Services
  • Water and electricity extra

18
Contact us
For Europe and USA exhibiting and visitor
enquiries Andrew McCall andrewmccalluk_at_btinterne
t.com Telephone 44 (0) 23 92 50 49 38 Mobile
44 (0) 77 10 33 07 44 For General organisation
enquiries and Gulf/Asia/Australia and New Zealand
exhibiting and visitor enquiries Mike
Derrett mderrett_at_compuserve.com Tel 44 1371
856366 and GSM 44 7 860440336
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