Exhibition and Tradeshow Management

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Exhibition and Tradeshow Management

• by
• Dr. yo-yo
• 20-22 June 2004

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Exhibition and tradeshow management(Event
Management)

• Continuous Assessment 70
• Assignment 1 5
• Assignment 2 (Presentation) 10
• Assignment 3 5
• Assignment 4 5
• Assignment 5 (Presentation) 10
• Assignment 6 15
• Assignment 7 (Presentation) 10
• Assignment 8
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• Examination 30

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• M Corporate Meetings
• I Incentive Travel Programmes
• C Association Meetings
• E Exhibitions Tradeshows

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MICE (Multimedia Integrated Conferencing for
Europe) is a project (esprit 7602) funded by the
Commission of the European Community (CEC). An
important goal of the second year of the project
is the setting up of National Support Centres
(NSC) throughout Europe
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Corporate Goal
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IntroductionMICE CREATIONS LTD.
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Sucessful CasesEvents sucessful held by MICE
CREATIONS LIMITED INCLUDE
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• Part 1 Induction
• Part 1 (?)MICE
• Part 2 PCO
• Part 3 Event marketing
• ???? Lecture
• Part 4 Procedure
• Part 5 ?????
• Part 6 PROFESSIONALISM
• Teamwork What do we lost in the class?

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What is MICE? What does MICE do? Give some
examples of MICEs products. Assignment 1 (5)
to be finished in class.