United Way Outcomes

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United Way Outcomes For DUMMIES
by Wisconsin Bob Coons Finance Support
Committee Boy Scouts of America Annual
Meeting May 29, 2003 Philadelphia
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• The Mission of United Way is
• To improve peoples lives by mobilizing the
  caring power of communities.

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United Ways

• Activate community resources to make the greatest
  possible human impact.
• Approximately 1,400 community-based United Way
  organizations.
• Each is independent, separately incorporated and
  governed by local volunteers.

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• In 2000/2001, United Way annual campaigns reached
  a new high of 3.91 billion. United Ways also
  leveraged almost 1 billion in additional
  resources---for a total of 4.7 billion-to build
  stronger communities.
• United Ways bring communities together to focus
  on the most important human needs- - -building
  partnerships, forging consensus and leveraging
  resources to make a measurable (outcomes)
  difference.

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• Impact areas are identified at the local level
  and vary from community to community and
  frequently include
• Helping children and youth succeed
• Strengthening and supporting families, promoting
  self-sufficiency
• Building vital and safe neighborhoods
• Supporting vulnerable and aging populations.

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• United Ways emphasis on Outcomes signals a
  paradigm shift in human services
•  
• From - Activities
•  
• To - Results
•  

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• Outcomes
• Results
•  

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• Fundamental Outcomes Questions
• Are you doing good?
• How do you know youre doing good?
• You need to show that what you think you are
  doing is what you are actually doing.
• Outcomes are results that you can
  demonstrate/prove, not just talk about what you
  think is working.
• Outcomes produce evidence that a program changes
  lives.
• All Dr. Michael Quinn Patton

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• Outcomes measured must be
• Relevant to the core values and mission of the
  organization.
• Linked to benefiting the person receiving
  services.
• Valuable to stakeholders in the organization.
• Used in the decision making process to ultimately
  change and improve the organization.

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• Numbers
• Demographics
• Counts
• Activities
• Units of services provided
• Procedures
• Badges awarded
• Etc.

Outputs (Old)
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• Relevant, measurable things
• Show that a program or service produces change in
  an individual
• Data collected on a regular basis
• Are best if they can be compared to a national
  database or trended over time

Outcomes (New)
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Measures of Outcomes (Results)

• Effectiveness (Quality)
• To what extent change takes place in a person
  from A to B.
• Best shown when a procedure or technique or
  professionally delivered service is applied to a
  person.
• Most difficult to show when a program is
  educational, spiritual, advocacy, or growth and
  development.

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Measures of Outcomes (Results) - continued

• Efficiency (Cost)
• Effectiveness x (or time).
• Shows that a program is more efficient because it
  uses less (or time) to achieve the same degree
  of change.

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Measures of Outcomes (Results) - continued

• Satisfaction (Service)
• Is a self report of a perceived value of a
  service or change by a recipient.
• Its not truly an outcome, but a marker for
  Outcomes.

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Outcomes Measurement shows

• The End Result
• Change
• Success
• The Benefit of a service or program to the person
  or society

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United Ways are looking for Outcomes from
organizations to improve (Impact) society.

• National United Way Impact Areas
• Basic Needs
• Strong Families
• Self-Sufficiency
• Other Common Local United Way Impact Areas
• Safe Environment
• Personal Well-Being
• Nurturing Children and Youth
• Prepared Workforce
• Etc.

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United Ways feel that demonstrated/ documented
Outcomes in specified Impact areas

• Show the fit of agencies to their community
  vision.
• Show accountability of the use of dollars by
  agencies
• What United Way gets for 100 invested in an
  organization doing good.
• Help United Ways raise more money for recipient
  agencies.
• Will improve the management of recipient
  agencies.
• Help agencies use Outcomes to market their
  programs themselves to stakeholders and others in
  order to
• Serve more people.
• Attract additional, non-United Way funding.

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United Ways Overall Program Rating System

• Is used by volunteers and staff to determine
  allocation increases
• Program Outcome Rating
• Consideration of the programs ability to
• Identify
• Measure Outcome information
• Report to improve programs.
• Use

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United Ways Overall Program Rating System (cont.)

• Track Record
• Consideration of a program or agencys history
  of
• Outcome ratings
• Quality of service
• Compliance with requirements
• Conditions of funding
• Alignment of program Outcomes with Impact Areas
  and community visions.
• Finances agency and program financial
  statements and audits.

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National United Way Impact Agenda

• Impact areas that are most universal across the
  United Way system are
• Helping Children and Youth Succeed.
• Strengthening and Supporting Families.
• Promoting Self-Sufficiency.
• Building Vital and Safe Neighborhoods.
• Supporting Valuable and Aging Populations.

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United Ways Community Impact Areas Common United Way Impact Strategies Targeted Results
A. Helping Children and Youth Succeed Successful children and youth Enjoy healthy social, emotional, cognitive and physical development. Have opportunities to grow and achieve their full potential. Have nurturing and supportive caretakers and providers. Have access to affordable, quality early care and education. Experience safe, quality learning environments. Promoting mobilizations like Success By 6 that help children prepare for school. Enhancing the quality of child care services. Increasing children's enrollment in health insurance plans. Establishing comprehensive school-based resources offering health care, education and enrichment opportunities. Expanding youth involvement in community service and leadership. Enhanced academic performance. Increased school attendance. Reduced incidents of gang activity. More youth are active in safe and productive after-school activities. More children have health insurance
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United Ways Community Impact Areas Common United Way Impact Strategies Targeted Results
B. Strengthening and Supporting Families Strong families Have the knowledge and skills to thrive. Live in a safe and healthy environment. Have access to affordable, quality services and supports. Have strong family and community ties. Coordinating and making accessible a comprehensive range of health, human services and other programs through family resource centers. Conducting outreach on immunizations, child care/after-school programs and other community services. Promoting family-friendly workplace policies and practices. Reduction of family violence/abuse. Lower incidence of health-related issues. Parents have more time to participate in their children's extracurricular activities and to spend at home. Parents are actively involved in schools
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United Ways Community Impact Areas Common United Way Impact Strategies Targeted Results
C. Promoting Self- Sufficiency Self-sufficient people Receive quality education and have life and work skills. Have access to quality jobs, work supports and career opportunities. Are supported in entrepreneurial efforts. Can build savings and access capital. Supporting job training, literacy and career development programs that enhance long-term employment opportunities. Coordinating child care, financial counseling, transportation, and other services that support economic self-sufficiency. Establishing individual development account (IDA) programs to help lower-income individuals save for education and training, homeownership, and business development Increased levels of technical and educational skills. Reduced rates of adult illiteracy. Lower unemployment. Higher average wage earnings. Increased home ownership. Increased savings and assets. Reduced rates of homelessness.
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United Ways Community Impact Areas Common United Way Impact Strategies Targeted Results
D. Building Vital and Safe Neighborhoods In vital and safe neighborhoods, residents Have access to affordable housing and economic opportunities. Are active in civic life and have strong networks. Lead community-building efforts. Trust, respect and cooperate with each other. Supporting neighborhood-led public-private partnerships that are working to increase the supply of affordable housing. Supporting resident-led efforts to strengthen schools, create new community facilities, increase neighborhood safety and expand access to jobs. Building the leadership and financial capacity of minority-led organizations. Lower crime rate. Increased participation in neighborhood-based associations. Wider diversity in home and business ownership. Increased neighborhood retail and commercial activity. Improved public transportation.
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United Ways Community Impact Areas Common United Way Impact Strategies Targeted Results
E. Supporting Vulnerable and Aging PopulationsVulnerable and aging individuals need A nurturing support system. Access to comprehensive health care services. Services that support independence and minimize institutionalization. Access to emergency and transitional services that foster long-term independence. To be involved in decisions regarding their own care. Coordinating efforts enabling individuals to get to medical and other appointments. Providing home maintenance and meals, case management, counseling and outreach. Coordinating mental, emotional, physical health and terminal-illness services. Supporting health care access to un- and underinsured individuals Organizing comprehensive health and human services for individuals facing crises. Seniors enjoy greater quality of life. People with disabilities have access to all opportunities. Uninsured and under-served individuals have increased access to health care. People in crisis regain stability. Emergency room visits for basic health care needs decrease.
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Milwaukee United Ways Continuous Road to
Impact  United Way of Greater Milwaukee is a
community solutions provider. It brings together
people and resources to create measurable change
and improve lives in the Greater Milwaukee area.
By raising dollars, identifying community needs,
and funding programs that can best address those
needs, United Way and its collaborative partners
work to continuously improve community
conditions.

Agencies provide United Way funded services
United Way analyzes Program Outcomes (Results)
and identifies community Impact Areas
United Way distributes dollars to agencies
Outcomes
Measurable Improvement in Meeting Basic Needs,
Building Strong Families and Improving
Self-Sufficiency in the Greater Milwaukee
Community
United Way asks for support for agencies
Outcomes raise awareness of United Way and its
funded programs

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United Way Logic Model
Mission or Target Inputs Activities
Outputs Outcomes Group to Serve

? Initial

? Intermediate


? Long Term
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Draft Scouting Logic Model
Mission Inputs Activities Outputs Outcomes
(Resources) (Services Programs) (Products) (Benefits for youth/Scouting/society)
BSA Mission To prepare young people to make choices over their lifetimes by instilling in them the values of the Scout Oath and Law Money Staff Supplies Equipment Meetings Camping Community Service High adventure Badges earned Number of kids attending camp Skills learned Initial - Living the Scouting Oath and Law daily Intermediate - Training Troop leaders Long Term - Producing leaders of tomorrow

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Length of Outcomes

• Initial
• Intermediate
• Long term

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See Scoutings Impact for Outcomes Presentations.
This Publication has sample logic models for

• Cub Scouting
• Boy Scouting

• Venturing
• Scout Reach

In each of the following United Way Impact Areas

• Strong Families
• Safe Environment
• Basic Needs

• Personal Well Being
• Nurture Children Youth
• Prepared Workforce Education

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1. BSA Council Louisville, Kentucky
2. BSA Council Milwaukee, Wisconsin
3. NAMI
4. Donna Lexa Art Center

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Chapter VI What are the Special
Challenges that BSA Councils have in
demonstrating their Outcomes?
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BSA Outcomes are

• Not easy to define
• Not easily observable
• Not easy to measure
• Many varied and overlapping programs
• Long history and strong culture of outputs
• Accomplished by volunteers
• Very long term (lifetime)
• Prevention/Education/Character Building

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To do well at demonstrating Outcomes (Results)
your organization must live them.

• Emphasizing Outcomes will change the culture of
  Scouting and sharpen its focus.
• What is reported?
• What is emphasized?
• What is accomplished?
• The way things are done (culture).

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• You cant improve what you dont measure
• and
• You cant compare what you dont share
• Anonymous

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BSAs National Research on Outcomes

• Stephen L. Medlicott Director, BSA Research
  Service
• J. Carey Keane BSA Relationships/Marketing
  Group
• Four Harris Interactive Studies
• The Values of Men and Boys in America (1995)
• A Year in the Life of a Cub Scout/Boy
  Scout/Venturer (1998)
• Summer Camp Outcomes Study National Statistics
  and Localized Survey Results (2001)
• Volunteer Outcomes Study Phases I and II
• BSA National Ad Campaigns of Outcomes Information
  
• Faces of the Future
• With media/speeches kit
• 2. In Support of Values
• Ongoing newsletter

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BSA Councils should

• Take Outcomes seriously
• Form a Task Force/Workgroup/Committee
• Use BSA Professional Staff
• Use Knowledgeable Volunteers
• Read/Study/Get Training
• Plan Start Early - Practice
• Work on Outcomes All Year Long
• Report Outcome Data throughout The Council
  Governance structure at same frequency as
• finances
• Move the Culture of The Council from old
• Quality Unit Council to new
• Outcomes Culture/Orientation

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• United Way of America
• United Way of Greater Milwaukee
• Sue Dragisic, President
• Dr. Michael Quinn Patton
• Aspen Institutes Nonprofit Sector Research Fund
• Independent Sector, Inc.
• Boy Scouts of America

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Chapter IX - Addendum Logic Model Handouts

1. BSA Council Louisville, Kentucky
2. BSA Council Milwaukee, Wisconsin
3. NAMI
4. Donna Lexa Art Center

by Wisconsin Bob Coons Finance Support
Committee Boy Scouts of America Annual
Meeting May 29, 2003 Philadelphia