CPFR???????- ???????????

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CPFR???????- ???????????

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• mailto ckfarn_at_mgt.ncu.edu.tw
• http//www.mgt.ncu.edu.tw/ckfarn
• 2007

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• U Connect 07
• VICS and CPFR
• ????????
• ?????????
• CPFR ???
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U Connect 07
2007/6/4-7 ? Orlando ?? http//www.uconnectevent.o
rg/ ??? GS1 ??? VICS ?? ???EPC,
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VICS

• Voluntary Interindustry Commerce Solutions
  Association
• ????????????
• Quick Response (QR)
• Collaborative, Planning, Forecasting, and
  Replenishment (CPFR)
• http//www.vics.org/

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CPFR
CPFR?VICS????????

• CPFR ? VICS ?1998???????????????????
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Mission of CPFR

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• To improve the partnership between trading
  partners through collaborative processes shared
  information

VICS (1998)
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Joint Value Creation
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• POS ???, QR, ???? (CP)
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0 1 2 3 4 5 6 7 8
W1
W2
W3
W4
W5
100 110 80 75 120 120
110 90 80 100 110 110
90 95 110 115 100 120
95 100 110 100 110 120
100 110 120 100 110
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1990
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2002
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?????? 2

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• CPAR, CPFR

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Targets Supply Chain
Source Chuck Poirier (CSC Consulting), Frank
Quinn (Supply Chain Management Review) Survey
of Supply Chain Progress Best Practices and
More, U-Connect 2007.
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???????????

• Average Global Bunker Prices increased 121 from
  2002 to 2006 YTD July, 29 year-on-year in 2006
  YTD July.
• Maersk Line spent close to 2 billions on ocean
  bunker in 2005.
• Additional 20 increase in bunker expense is
  expected in 2006 due to further fuel price hikes.

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• Total U.S. volume in 2010 is expected to equate
  to 237,000 more TEUs per week
• Terminal capacity will be exceeded.
• More trucks will be required.
• Rail system will need additional cars, engines
  and trackage.
• Highway system will need to be expanded.
• More jobs will be created.

Source Steve Harmon (Kimberly-Clark), John
Fedorchak (Maersk), Global Logistics
Management How to Gain Visibility and Avoid
Errors, U Connect 2007.
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Source Steve Harmon (Kimberly-Clark), John
Fedorchak (Maersk), Global Logistics
Management How to Gain Visibility and Avoid
Errors, U Connect 2007.
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• VMI Vendor Managed Inventory
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• DSD Direct Store Delivery

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What is CPFR?

• A business practice that combines the
  intelligence ofmultiple trading partners in the
  planning and fulfillmentof customer demand.
• CPFR links sales and Marketing best practices,
  such as category management, to supply chain
  planning and execution processes to increase
  availability while reducing inventory,
  transportation and logistics costs.
• 1. Collaborative Planning
• 2. Collaborative Forecasting
• 3. Collaborative Replenishment

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Business Process Model- Generic (1998) ????
CP
1. Frond-End Agreement
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2. Joint-Business Plan
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SF
CF
3. Create Sales Forecast
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4. Identify SF exception
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5. solve SF exception
OF
6. Create order Forecast
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POS??
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7. Identify OF exception
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8. solve OF exception
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CR
9. Order Generation
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CPFR reference model
CPFR 2004
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CPFR Tasks
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tasks 1 Collaboration Arrangement
1.?????????

• Collaboration Arrangement
• Sets the business goals for the relationship.
• Defines the scope of collaboration.
• Assigns roles, responsibilities, checkpoints and
  escalation procedures.

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tasks 2 Joint Business Plan

• Joint Business Plan
• Promotions.
• Inventory policy changes.
• Store opening/closing.
• Product introduction.

2.????????
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tasks 3 Sales Forecasting

• Sales Forecasting
• Projects consumer demand at the point of sale.

3.????????
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tasks 4 Order Planning/Forecasting

• Order Planning/Forecasting
• Determines future product ordering and delivery
  requirements base upon
• The sales forecast
• Inventory positions
• Transit lead times
• Other factors, Depending on relationship.

4.????????
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tasks 5 Order Generation

• Order Generation
• Transitions order forecasting to firm demand
  through an automated or release process.

5.??????
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tasks 6 Order fulfillment

• Order fulfillment
• The process of producing, packaging, shipping,
  delivering, and stocking products for customer
  purchase.

6.??????
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tasks 7 Exception Management

• Exception Management
• Evaluates planning and execution data against
  predefined tolerances and thresholds.
• Alerts collaboration participants to out-of-bound
  conditions.
• Provides an exception resolution process in which
  plans are adjusted or operational changes are
  made.

7.??????
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tasks 8 Performance Assessment

• Performance Assessment
• Use key metrics to
• Evaluate the achievement of business goals.
• Uncover trends.
• Develop alternative strategies.

8.????????
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CPFR ???
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Demand-Driven Supply Network
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CPFR ???1
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CPFR ???2
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CPFR ?????