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Social Research Methods

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* * Classic works Classic works in sociology based on documents (e.g. Marx, Weber, Durkheim) * References Prior, ... Multiple meanings Scott follows Giddens, ... – PowerPoint PPT presentation

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Title: Social Research Methods


1
Social Research Methods
  • Documents

1
2
Classic works
  • Classic works in sociology based on documents
    (e.g. Marx, Weber, Durkheim)

2
3
References
  • Prior, Lindsay. 2003. Using Documents in Social
    Research. London Sage Publications Ltd.
  • Rapley, Tim. 2008. Doing Conversation, Discourse
    and Document Analysis. Los Angeles London SAGE
    Publications.
  • Scott, John C. 1990. A Matter of Record
    Documentary Sources in Social Research.
    Cambridge Polity Press.
  • Mcculloch, Gary. 2004. Documentary Research In
    Education, History and the Social Sciences. New
    edition. London Routledge.
  • Hodson, Randy Dale (Ed.) (1999) Analyzing
    Documentary Accounts, London Sage Publications
    Ltd.

4
Proximate and Mediate access to data
  • SCOTT distinguishes
  • Proximate
  • Research has direct access to data provider, can
    influence process of data collection or data
    generation.
  • Mediate
  • no direct access, relies on data providers having
    left traces for other reasons. Researcher
    cannot influence data collection process
  • Cf. obtrusive vs. unobtrusive measures

5
Material vs. Texts
  • Scott also distinguishes
  • Material traces (e.g. archaeology) vs. texts
    left.
  • Latter is main focus of documentary research
  • (But N.B. film and video)

6
Examples of documentary sources
  • Online discussion groups
  • Accounts (financial)
  • Minutes, memos
  • Returns
  • Surveys/censuses
  • Adverts
  • Handbills
  • Invoices
  • Photographs
  • ?Maps, paintings, films, architecture
  • Manuscripts
  • Letters and diaries
  • Autobiographies
  • Acts of Parliament
  • Government reports and Inquiries
  • Hansard
  • Public records
  • Newspapers, magazines (N.B. now on CD-ROM)
  • Pamphlets
  • Web pages

7
Classification of documents
  • (following Scott)
  • Access
  • Closed
  • Restricted
  • Open-archival
  • Open-published
  • Authorship
  • Personal
  • Official-private (e.g. hospitals, schools,
    business)
  • Official-State (e.g. government,
    inter-governmental)

8
Four Research issues
  • Key point
  • documents are socially produced.

9
1. Authenticity
  • Who is the true author?
  • Is it a forgery?
  • e.g. 6 Haydn piano sonatas authenticated by H C
    Robbins-Langdon but found this year to be
    forgeries
  • e.g. the Vinland Map (discovered as forgery in
    1974)
  • e.g. Carlos Casteneda - Amerindian magician.
    Clever compilation from known ethnographies
  • Satires
  • False attribution
  • Particularly an issue on the Internet

10
2. Credibility
  • Sincerity, accuracy.
  • Material interests of Author -gt their motives
  • E.g. interests, bribery, sympathies, eye witness
    or secondary.
  • Atkinson and Coffey - Documentary Realities
  • An ontological status, the official view

11
3. Representativeness
  • Survival and Availability (selective deposit)
  • Not everything recorded history from the
    victors perspective, only what people at the
    time consider important.
  • Not all docs survive, weeding, accident,
    secrecy, scattered.

12
4. Meaning
  • Problem of literal meaning e.g. what is a
    whitster
  • ( either textile bleacher or metal finisher)
  • Genre of document (conventions governing
    different document types)
  • Stylisation (e.g. use of allegory, allusion
    irony)
  • Point of view Conditions of production (
    Hermeneutic circle)

13
Recent focus
  • Semiotics - Internal meanings of document
  • Barthes
  • Meaning lies in system of rules which structure
    text.
  • Find these rules and decode hidden meanings of
    text.
  • Multiple meanings
  • Scott follows Giddens, suggests meaning arises
    from 2 contexts
  • Intended context
  • Received context.
  • Thus interpretation of documents internal
    meaning depends on
  • Intention and reception.

14
Analysis of documents
  • Quantitative
  • Content Analysis
  • Count terms, phrases, length of texts etc.
  • Qualitative
  • Grounded theory
  • Qualitative Content Analysis
  • Hermeneutic/interpretative

15
Diaries - References
  • Alaszewski, Andrew M. 2006. Using Diaries for
    Social Research. London Sage Publications Ltd.
  • Louise Corti (1993) Using diaries in social
    research. Social Research Update 2. University of
    Surrey. http//sru.soc.surrey.ac.uk/SRU2.html

16
Diaries
  • Personal diaries vs. self-completion diaries
    (structured or free text)
  • Advantages
  • Good for recall of events or easily forgotten
    experiences (the mundane)
  • Can deal with sensitive data
  • Supplement interviews on day-to-day basis (diary
    - interview - diary method)

17
Typical suitable subject matter
  • How people spend time (e.g. Multinational Time
    Budget Use Project)
  • Consumer expenditure (e.g. Family Expenditure
    Survey -gt RPI weightings)
  • Transport (e.g. National Travel Survey)
  • social networks, health, illness, diet,
    nutrition, family therapy, crime, alcohol and
    drug use, accidents.

18
Diary Design
  • A4 booklet 5-20 pages - most respondents do not
    carry diary around with them
  • Inside cover instructions - "to complete soon
    after event" (Pilot these)
  • Model of correctly completed diary
  • 1 page for 1 time period (24 hrs/day/week) -
    clear layout
  • Checklists of items
  • or Guidance on what events need recording
  • Add set of questions asking
  • Was time period typical?
  • Comments
  • Explanation of any peculiarities
  • Long diary - start short then wean to long
  • Reminders to enter data (bleepers, family, sms)

19
Data Quality
  • Incomplete recording, inadequate recall
  • Diary keeping period
  • Not too short to miss significant events
  • Not too long to burden respondents
  • 7 - 14 days typical
  • Ensure seasonal variations covered
  • Reporting errors
  • 1st day shows more reporting
  • visits to preserve diary keeping habits
  • Literacy
  • Participation
  • Face to face recruitment best
  • Personal collection to sort out problems
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