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American Bar Association Associate Deans

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American Bar Association Associate Deans Conference Nudge: Leading, Motivating and Team Building Nudging Students by Utilizing Popular Social Media – PowerPoint PPT presentation

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Title: American Bar Association Associate Deans


1
American Bar AssociationAssociate Deans
ConferenceNudge Leading, Motivating and Team
BuildingNudging Students by Utilizing Popular
Social MediaKeith SealingDean of Students,
Widener University School of Law, Harrisburg
2
Pop Quiz!
3
1) How many Blogs are out there?
  1. 575,000
  2. 1 million
  3. 112 million
  4. 1 billion

4
Correct answer_________________(Thats not
counting 73 million Blogs in China.)
5
2) How many new Blogs are created every day?
  1. 750
  2. 5,500
  3. 20,000
  4. 175,000

6
Correct answer______________(But that still
leaves approximately 6.5 trillion people without
blogs.)
7
3) How many members does Facebook have?
  1. 750,000
  2. 10 million
  3. 450 million
  4. 1 billion

8
Correct answer___________(Facebook lost just
34,100 members on Quit Facebook Day, May 31,
2010).
9
4) How many Friends does Facebook allow you to
have?
  1. 666
  2. 5,000
  3. 1 million
  4. Infinite number

10
Correct answer_______________(Facebook is
somewhat mysterious about why it imposes this
limit.)
11
5) How many actual friends can your neocortex
handle?
  1. 12
  2. 150
  3. 1,500
  4. Unlimited I can add RAM to my neocortex as needed

12
Correct answer ____________(This is known as
Dunbars Number, developed by Robin Dunbar,
Professor of Evolutionary Anthropology, Oxford
University).
13
How many hits does YouTube receive every day?
  1. 1 million
  2. 10 million
  3. 250 million
  4. 2 billion

14
Correct answer______________(How many of those
hits are about your law school?)
15
6) How many videos are currently available on
YouTube?
  1. 7 million
  2. 120 million
  3. 1 billion
  4. 7 trillion

16
Correct answer______________(It would take 600
years of continuous viewing to see everything
that is currently on YouTube)
17
But with 200,000 new videos added every day . . .
.
18
Five Sobering Facts About Social Media Sites
19
1) It is a massive time dump
20
1) It is a massive time dump
  • But think of it from now on as part of your job
    description

21
1) It is a massive time dump
  • But think of it from now on as part of your job
    description
  • The Like button on Facebook

22
1) It is a massive time dump
  • But think of it from now on as part of your job
    description
  • The Like button on Facebook
  • Stay away from Mafia Wars, Farmville and the
    like on Facebook

23
2) It brings out the craziness in people
24
2) It brings out the craziness in people
  • Flamers, ranters and conspiracy theorists

25
2) It brings out the craziness in people
  • Flamers, ranters and conspiracy theorists
  • Nudge students whose online demeanor needs help

26
2) It brings out the craziness in people
  • Flamers, ranters and conspiracy theorists
  • Nudge students whose online demeanor needs help
  • Undergraduate mentality

27
2) It brings out the craziness in people
  • Flamers, ranters and conspiracy theorists
  • Nudge students whose online demeanor needs help
  • Undergraduate mentality
  • Drop or unfriend everybody else

28
2) It brings out the craziness in people
  • Flamers, ranters and conspiracy theorists
  • Nudge students whose online demeanor needs help
  • Undergraduate mentality
  • Drop or unfriend everybody else
  • See 1 above you dont have time to educate the
    ignorant

29
3) (Shockingly) not everything on the internet is
true
30
3) (Shockingly) not everything on the internet is
true
  • 83.7 of the statistics found on the internet are
    wrong

31
3) (Shockingly) not everything on the internet is
true
  • 83.7 of the statistics found on the internet are
    wrong
  • (I made that up.)

32
3) (Shockingly) not everything on the internet is
true
  • 83.7 of the statistics found on the internet are
    wrong
  • (I made that up.)
  • What is false that is written about your law
    school?

33
4) There are security issues
34
4) There are security issues
  • Facebooks new privacy page http//www.facebook.c
    om/group.php?gid117319478309189vapp_2373072738
    !/fbprivacy

35
4) There are security issues
  • Facebooks new privacy page http//www.facebook.c
    om/group.php?gid117319478309189vapp_2373072738
    !/fbprivacy
  • Just use common sense I am leaving for a
    two-week vacation means Please come rob my
    house.

36
4) There are security issues
  • Facebooks new privacy page http//www.facebook.c
    om/group.php?gid117319478309189vapp_2373072738
    !/fbprivacy
  • Just use common sense I am leaving for a
    two-week vacation means Please come rob my
    house.
  • Sealings simplified solution

37
5) What you can say as an administrator is
constrained
38
5) What you can say as an administrator is
constrained
  • Some of the things I cant blog/comment about
    Creationism science Birthers/deathers
    Global warming deniers Sarah Palin . . .

39
5) What you can say as an administrator is
constrained
  • Some of the things I cant blog/comment about
    Creationism science Birthers/deathers
    Global warming deniers Sarah Palin . . .
  • Creativity is required because outrageousness
    gets you noticed

40
Time permittingLets go to Facebooka Blog site
(mine)YouTube
41
ConclusionAre you in or out?
42
Your law school is being discussed in the social
media. Shouldnt you be nudging the discussion,
or at least monitoring it?
43
Social media can help you be a choice architect
in areas such as admissions, student retention
(transfers out), alumni relations, Balance,
happiness, employment and bar exam success, etc.
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