Management 8e. - Robbins and Coulter

1
??????? Organizational Environment and Culture
2
????

1. ??????
2. ???????
3. ???????????,???????
4. ?????????????????
5. ??????

3
???????????

• ????(Symbolic View of Management)
• ????????????????????????
• ???????????,????????????? ,??
• ?????(??)????????????????????????????????????????
• ???????,??????????????

• ????(Omnipotent View of Management)
• ???????????????
• ?????????????,????????????????
• ????????????????????,??????????????????

4
?????????
5
Quiz

• ????????????_____________?
• a. ????????
• b. ?????
• c. ???????
• d. ??????

6
????(External Environment)

• ???????????????
• ????
• ????????????????????,?????????????????
• ???????????????/?????????????????????????????????

• ????????????????,?????????
• ???

7
??????(environmental uncertainty)??

• ?????????????????,????? (dynamic)
  ????????(stable) ??

• ?????????????,??????????????

8
?????(Stakeholder)

• ??????,???????????????

9
??????????

• ??????
• ????????
• ????????????????,????????
• ????
• ??????????
• 2. ?????????????
• 3. ???????????????
• 4. ????????????????

10
???????????
If it doesnt break, dont fix it.
11
????(Organizational Culture)

• ????????????,??????????
• ?????????????
• ??????????????????????????
• ???????
• ???????
• ???????
• ??????

12
?????????
13
??(Strong)???(Weak)??

• ????
• ???????????????
• ????????????
• ?????????
• ????
• ?????????
• ?????
• ?????????
• ???????????

14
??????????

• ??
• ??????????
• ?????????????????
• ??
• ????????
• ?????,???????????
• ??????(socialization)?????????????

15
??????????

• ??(Stories)
• ??????????????????
• ??(Rituals)
• ??????????????,??????????????
• ????(Material Symbols)
• ????????????
• ??(Language)
• ???????????,????????????????

16
???????????

• ????????,???????,??????????,????????
• ??????????
• ??????

17
?????????

• ???????
• ??(Innovative)?????
• ????(Customer-responsive)???
• ???????
• ???????
• ??????(workplace spirituality)
• ????????????,????????????????????

18
?????????

• ????????????????????????????????????
• ??????????????????????????????
• ???????????????????
• ????????????????????????
• ??????????????,??????
• ?????????????????,??????????????????????
• ????????????????,???????????????????
• ??????????????????????????????????

19
?????????
20
???????????

• ???????
• ?????????
• ?????
• ????
• ????????

21
Right or Wrong?

1. ???????????????,???????????????????,??????????
2. ???????????,?????????,??????????????
3. ??????????????????
4. ???????????????????????????,???????,??????????????

22
???????

• ???? (monolingualism) ????????? (parochialism)???
• ??????
• ????????? (ethnocentric attitude)
• ???????? (polycentric attitude)
• ?????????? (geocentric attitude)

23
??????

• ????????
• ?????? (regional trading alliances)
• ?? (EU)
• ???????? (NAFTA)
• ????? (ASEAN)
• ???????
• ?????? (global trade mechanisms)
• ?????? (World Trade Organization, WTO)
• ????????(International Monetary Foundation, IMF)
• ??????(World Bank Group, WBG)
• ????????? (Organisation for Economic Co-
  operation and Development, OECD)

24
?????-?????????

• ????(Multi-national Corporation, MNC)
• ?????(Multi-domestic corporation)
• ???? (global company),???????????????,?????????,??
  ???????????????
• ???????? (transanational or borderless
  organization),??????????????

25
??????????

• ????????????? (global sourcing) ( ???
  ),????????????????????,??????????
• ???????,??????,??????? (strategic
  alliance),?????????????????,????????????? (joint
  venture) ????????

61
26
????????

• ?? / ????
• ????
• ????
• ?????
• ????
• ????
• ???? (national culture)

27
????
28
???? (cultural intelligence) ????? (cultural
awareness)????

• ???????--???????,????????
• ??? -- ??????????????
• ??? -- ????????,?????????

29
Quiz

• ??????????,??????????????
• a. ????
• b. ????
• c. ???
• d. ????

30
Hw2 ?????????

• ???????,????????????????,?????????????
• ?? vs.???
• ?????????
• ????????????????????????????
• ?????
• ??????????(????????????)??????(downsizing)???????
  
• ?????????internet, intranet, Extranet????????
• ???????????????????????
• ??????????ISO??????????
• ?????????