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Title: INIZIATIVA COMUNITARIA LEADER COOPERAZIONE TRANSNAZIONALE PROGETTO


1
Title of presentation TRANSNATIONAL COOPERATION
NETWORK FOR TRADING LOCAL PRODUCTS AND RURAL
TOURISM
Name of speaker Paolo Pileggi
Organisation of speaker Network for trading
local products and rural tourism
2
(No Transcript)
3
GAL CAPOFILA / LEADLAG
  • CO.G.A.L.
  • MONTE PORO - SERRE VIBONESI
  • VIBO VALENTIA CALABRIA - ITALY

4
PARTNERS
  • GALAJS
  • MIRTO CROSIA (CS) CALABRIA ITALY
  • GAL VALLE DEL CRATI
  • TORANO SCALO( CS) CALABRIA ITALY
  • ADRACES
  • Vila Vehla de Rodao
  • 6030 PORTUGAL
  • ADRUSE
  • GOUVEIA PORTUGAL
  • DEVELOPMENT AGENCY OF IRAKLIO
  • HERAKLION CRETE - GREECE

5
DEVELOPMENT AGENCY OF LASSITHIAGIOS NICOLAOS -
CRETE - GREECE
  • DEVELOPMENT AGENCY OF WESTERN CRETE OADYK
  • HANIA - CRETE - GREECE
  • OMEZYMA
  • TERUEL SPAIN
  • ASOCIACIÓN PARA EL DESARROLLO INTEGRAL DEL BAJO
    MARTÍN - ADIBAMA
  • TERUEL SPAIN
  • ASOCIACIÓN PARA EL DESARROLLO DE GÚDAR-JAVALAMBRE
    Y MAESTRAZGO - AGUJAMA
  • TERUEL SPAIN
  • LAYON SAUMUROIS
  • PAYS DE LA LOIRE - FRANCE

6
FEDERATIA ROMANA PENTRU DEZVOLTARE MONTANA SI
RURALA
  • BUCAREST ROMANIA
  • DEVELOPMENT AGENCY OF LARNACA
  • LARNACA CYPRUS

7
TERRITORIO DI RIFERMENTOINVOLVED AREAS
  • CALABRIA N. 5 AREAS
  • VIBO VALENTIA
  • LAMETINO
  • SERRE CALABRESI
  • ALTO JONIO COSENTINO
  • VALLE CRATI

8
(No Transcript)
9
  • CRETA N. 3 AREAS
  • HERAKLION
  • OADYK
  • LASSITHI

10
PORTUGAL N. 2 AREAS ADRACES ADRUSE
11
SPAINN. 3 AREASOMEZYMAGÚDAR-JAVALAMBRE Y
MAESTRAZGO BAJO MARTÍN
12
FRANCE N. 1 AREA PAYS DE LA LOIRE
13
CYPRUS N. 1 AREA LARNACA
14
ROMANIA N. 1 AREA BUCAREST
15
DESCRIZIONE DEL PROGETTOPROJECT DESCRIPTION
  • IT. Il progetto ha lobiettivo di promuovere,
    sostenere e realizzare la crescita di fenomeni di
    cooperazione locali, interterritoriali e
    transnazionali mediante interventi relativi al
    turismo rurale ed ai prodotti tipici sia agro-
    alimentari che artigianali.
  • EN. The trans-national cooperation project aims
    at promoting, supporting and generating a
    growth in the cooperation initiatives at local ,
    regional and trans-national level through
    activities focusing on rural tourism and
    local products, both agro-alimentary and
    handicrafts.

16
OBIETTIVI / AIMS
  • IT.
  • Migliorare qualitativamente gli standard
    dellintero sistema economico rurale
  • Valorizzare i pacchetti turistici integrati
    (tipici locali, cultura e tradizioni)
  • Commercializzare panieri di prodotti locali
  • EN.
  • Improvement of the standards quality underlying
    the current economic and rural system
  • Exploitation of integrated tourist packages,
    combining typical local products, culture and
    tradition
  • Trading of the pannier of local products

17
OBIETTIVI/ AIMS
  • IT  1. Attivare il commercio elettronico e la
    diffusione delle tecnologie informatiche nelle
    aree rurali
  • 2. Creare percorsi formativi basati
    prevalentemente sulla formazione a distanza
  • 3. Applicare la tutela ambientale e lo sviluppo
    di fonti energetiche alternative
  • EN
  • 1)      E-Commerce and dissemination of IT in
    rural areas
  • 2)      Training activities primarily based on
    e-learning
  • 3)      Environmental protection and application
    of alternative energy sources
  • 4)     

18
OBIETTIVI/ AIMS
  • IT
  • Valorizzare il patrimonio storico-culturale ed
    ambientale
  • Operare attività di monitoraggio sulla qualità
    dei servizi offerti dagli operatori del turismo
    rurale.
  • EN
  • Promotion of the cultural, historical and
    environmental heritage
  • Monitoring of activities based on the quality
    services requested by rural tourism operators .

19
ATTIVITA / ACTIVITIES
  • IT 
  • COORDINAMENTO
  • COSTITUZIONE GEIE
  • REALIZZAZIONE DI N 2 WORK SHOP
  • REALIZZAZIONE DI N. 2 FIERE
  • EN
  • COORDINATION
  • ESTABLISHMENT OF EEIG
  • 2 WORKSHOPS
  • 2 EXHIBITIONS

20
ATTIVITA / ACTIVITIES
  • IT
  • SVOLGIMENTO N. 4 SEMINARI FOR OPERATORI LOCALI
  • 1 SEMINARIO INTERNAZIONALE FORMATIVO
  • 3 PUBBLICAZIONI SU RIVISTE SPECIALIZZATE
  • EN
  • 4 SEMINARS FOR LOCAL OPERATORS
  • 1 INTERNATIONAL TRAINING SEMINAR
  • 3 PUBLICATION ON SPECIALISED MAGAZINES

21
ATTIVITA / ACTIVITIES
  • IT
  • ELABORAZIONE E PRODUZIONE DI MATERIALE PER LA
    DIFFUSIONE
  • DIFFUSIONE DI TECNOLOGIE INFORMATICHE
  • CREAZIONE DI 2 PACCHETTI TURISTICI TEMATICI
  • EN
  • PRODUCTION AND ELABORATION OF DISSEMINATION
    MATERIAL
  • INFORMATICS TECHNOLOGY DISSEMINATION
  • CREATION OF 2 THEMATIC PACKAGES

22
CRONOPROGRAMMA
23
(No Transcript)
24
Nuovi partner / new partners
  • LAG ALTAL-ER-VOLGYE - UNGHERIA / HUNGARY

25
LAG IMATHIAS - AN.IMA. S.A. - GREECE
26
RISULTATI ATTESI / EXPECTED OUTCOMES
  •   IT
  • Scambio buone prassi per ottimizzare e
    consolidare il partenariato
  •    Allargamento della Rete locale per creare
    massa critica per il prodotto da
    commercializzare
  • sviluppo delle imprese operanti nei territori
    interessati al progetto
  • EN
  • Exchange of best practices to foster a deeper
    acquaintance among the projects partners
  • extension of the local network to achieve the
    critical mass for the future trading products
  • Developing the enterprises operating in the
    target- regions of the project

27
RISULTATI ATTESI / EXPECTED OUTCOMES
  • IT
  • Aumento delle presenze degli utenti del turismo
    rurale nelle aree interessate dal progetto
  •  Costruire lassociazionismo sui territori di
    riferimento
  • Costruire strumenti comuni a carattere
    transnazionale.
  •  
  • EN
  • Increasing the number of rural tourist operators
    within the target regions of the project
  • 2)     
  • Setting up various forms of association on the
    territories involved
  • 6)     
  • Establishment of common patterns at
    trans-national level.
  •  

28
(No Transcript)
29
(No Transcript)
30
  • Obiettivi realizzati
  • EUROCONSULTING-GEIE
  • WEB SITE WWW.euroconsulting-geie.net ( under
    construction)
  • Brochure/ leaflet

31
(No Transcript)
32
  • EURO CONSULTING GROUP GEIE
  • As part of a transnational cooperation project,
    it was a natural step to establish Euro
    Consulting Group GEIE .
  • This European Economic Interest Group was founded
    in July 2005 in Vibo Valentia, and is made up of
    Local Action Groups (LAGs) from 6 different
    European countries.
  • Created as added value, it follows the common
    operating structure that the partners have begun
    to pursue in order to facilitate the
    implementation of activities to develop and
    promote the involved areas. These areas include
    the region of Calabria in Italy the province of
    Teruel in Spain Heraklion, Chania and Lassithi
    (Crete) in Greece, the Loire Valley in France,
    Castelo Branco and Gouvenia in Portugal and
    Larnaca in Cyprus.
  • The aim of the member states is to facilitate and
    develop their work, as well as improve and
    optimise the outcome of their projects by
    accomplishing the following objectives
  • Developing transnational cooperation in the
    technical and financial sector, and trade
  • Promoting research development, improvement
    and transfer of new technologies and of social,
    productive, financial and economic systems,
    whether they are public or private, on a European
    and international level.
  • In the future, the EEIG will endeavour to
    guarantee the sustainability of its
    collaboration. It will have the task of preparing
    new project proposals for its own members and
    searching for new financing opportunities on a
    national and EC level.
  • THE OBJECTIVES OF THE EEIG
  • In order to facilitate and develop the economic
    activities of its members, the constitution of
    the EEIG needs
  • to target its own initiatives towards supporting
    and promoting development and employment in the
    participating areas, bringing its own activities
    in line with the objectives of the national, EC,
    regional, provincial and local development plans.
  • In order to achieve this aim, the EEIG works in
    the following fields
  • rural development activity
  • tourism, rural tourism and agrotourism
  • support for small firms, handicrafts and local
    services
  • development and marketing of local agricultural
    products and handicrafts
  • promotion and creation of information and data
    transmission links within and outside of the
    specific intervention area
  • consultancy and research in socio-economic and
    environmental fields
  • participation in EC programs and project
    biddings

33
  • EEIGs MEMBERS

34
  • Area (Kmq) 1.140 sq.km Population density
    (ab./Kmq) 157,65 inh./sq.KmPopulation176631
    inhNumber of Municipalities 50
  • CO.G.A.L Monte Poro Serre Vibonese is the leadLAG
    of the Geie Euroconsulting Group and
    transnational partnership that is part of the
    Community project LEADER. Co.G.A.L is an agency
    that promotes the local development with
    headquarters in Vibo Valentia, Calabria.
  • The province of Vibo Valentia is characterized by
    a particular beauty in natural and environmental
    resources. The costal part is the areas most
    known naturalistic resource especially with the
    presence of Tropea that is considered the
    Tyrrhenians pearl...
  • The hinter land of the province with its
    naturalistic resources is defined by two distinct
    and morphological areas, the hilly MontePoro and
    the mountainous Serre.
  • Poros plateau rises over the sea Tyrrhenian
    through Agitola, whether Mesima and Serre form a
    small world in their self. What distinguishes
    this area from the other parts of Calabria is
    precisely its particular structure with various
    crystalline cliffs predominately composed by
    granites, the mild climate, the diverse greenery
    and the large number of habitants who live in
    numerous small centers.

35
  • The areas complex orography and in particular
    that of Monte Poros plateau, the rich fauna of
    Capo Vaticano, the important presence of typical
    cultivation (Tropeas red onion) and the
    culturally rich rural areas, the
    historical-cultural testimonies widespread in the
    whole area are fundamental components of a great
    environmental fortune, effortlessly recognizable
    and yet scarcely protected.
  • The area of the Serre is distinguished for the
    pasture lands and the high-tree forests which
    occupy 60 of the area and that, from an
    naturalistic point of view, it represents a
    biotope of a high biological, scientific and
    panoramic significance. The forest land in
    particular with the presence of beech and fir
    trees and mixed formation of beech-fir woods,
    represents an uncontaminated oasis in the
    European environment.
  • The entire province of Vibo Valentia is
    characterized by a strong vocation towards
    tourism and in particular the rural one, based on
    the availability specialized in
  • Mediterranean products as well as those that come
    from the woods.
  • COGAL is engaged in the eco-friendly development
    of the rural tourism, in accentuating the local
    resources and improve the socio-economical
    condition of the local system in its complex
    through integrated actions in the most profitable
    sectors (rural tourism, environment,
    historic-cultural heritage, agricultural
    productions) in the area.
  • Their aim is
  • To establish new companies, more specifically in
    the area of rural tourism
  • To improve the quality of the actual supply in
    the area of rural tourism
  • To improve, protect and increase the value of the
    agricultural products, traditional and typical
    food farming in particular through researching
    quality brands and recognizing the typical
    products and the structure of how the products
    will be transformed and commercialized
  • To encourage the work opportunities for the women
    and the non-qualified young people
  • To reinforce the cultural identity of the
    traditional customs by focusing on the
    intervention and the recuperation of the cultural
    and religious traditions, more specifically on
    the local crafts.
  • To assure through territorial and specific
    marketing the proliferation of the information
    and the expansion of the benchmark markets of
    the of an extensive network of small agricultural
    agencies, located in areas of great panoramic
    attraction and productions and the services
    offered from the local system.

36
  • The areas complex orography and in particular
    that of Monte Poros plateau, the rich fauna of
    Capo Vaticano, the important presence of typical
    cultivation (Tropeas red onion) and the
    culturally rich rural areas, the
    historical-cultural testimonies widespread in the
    whole area are fundamental components of a great
    environmental fortune, effortlessly recognizable
    and yet scarcely protected.
  • The area of the Serre is distinguished for the
    pasture lands and the high-tree forests which
    occupy 60 of the area and that, from an
    naturalistic point of view, it represents a
    biotope of a high biological, scientific and
    panoramic significance. The forest land in
    particular with the presence of beech and fir
    trees and mixed formation of beech-fir woods,
    represents an uncontaminated oasis in the
    European environment.
  • The entire province of Vibo Valentia is
    characterized by a strong vocation towards
    tourism and in particular the rural one, based on
    the availability specialized in
  • Mediterranean products as well as those that come
    from the woods.
  • COGAL is engaged in the eco-friendly development
    of the rural tourism, in accentuating the local
    resources and improve the socio-economical
    condition of the local system in its complex
    through integrated actions in the most profitable
    sectors (rural tourism, environment,
    historic-cultural heritage, agricultural
    productions) in the area.
  • Their aim is
  • To establish new companies, more specifically in
    the area of rural tourism
  • To improve the quality of the actual supply in
    the area of rural tourism
  • To improve, protect and increase the value of the
    agricultural products, traditional and typical
    food farming in particular through researching
    quality brands and recognizing the typical
    products and the structure of how the products
    will be transformed and commercialized
  • To encourage the work opportunities for the women
    and the non-qualified young people
  • To reinforce the cultural identity of the
    traditional customs by focusing on the
    intervention and the recuperation of the cultural
    and religious traditions, more specifically on
    the local crafts.
  • To assure through territorial and specific
    marketing the proliferation of the information
    and the expansion of the benchmark markets of
    the of an extensive network of small agricultural
    agencies, located in areas of great panoramic
    attraction and productions and the services
    offered from the local system.

37
  • The areas complex orography and in particular
    that of Monte Poros plateau, the rich fauna of
    Capo Vaticano, the important presence of typical
    cultivation (Tropeas red onion) and the
    culturally rich rural areas, the
    historical-cultural testimonies widespread in the
    whole area are fundamental components of a great
    environmental fortune, effortlessly recognizable
    and yet scarcely protected.
  • The area of the Serre is distinguished for the
    pasture lands and the high-tree forests which
    occupy 60 of the area and that, from an
    naturalistic point of view, it represents a
    biotope of a high biological, scientific and
    panoramic significance. The forest land in
    particular with the presence of beech and fir
    trees and mixed formation of beech-fir woods,
    represents an uncontaminated oasis in the
    European environment.
  • The entire province of Vibo Valentia is
    characterized by a strong vocation towards
    tourism and in particular the rural one, based on
    the availability specialized in
  • Mediterranean products as well as those that come
    from the woods.
  • COGAL is engaged in the eco-friendly development
    of the rural tourism, in accentuating the local
    resources and improve the socio-economical
    condition of the local system in its complex
    through integrated actions in the most profitable
    sectors (rural tourism, environment,
    historic-cultural heritage, agricultural
    productions) in the area.
  • Their aim is
  • To establish new companies, more specifically in
    the area of rural tourism
  • To improve the quality of the actual supply in
    the area of rural tourism
  • To improve, protect and increase the value of the
    agricultural products, traditional and typical
    food farming in particular through researching
    quality brands and recognizing the typical
    products and the structure of how the products
    will be transformed and commercialized
  • To encourage the work opportunities for the women
    and the non-qualified young people
  • To reinforce the cultural identity of the
    traditional customs by focusing on the
    intervention and the recuperation of the cultural
    and religious traditions, more specifically on
    the local crafts.
  • To assure through territorial and specific
    marketing the proliferation of the information
    and the expansion of the benchmark markets of
    the of an extensive network of small agricultural
    agencies, located in areas of great panoramic
    attraction and productions and the services
    offered from the local system.

38
  • tainouThe local program involves certain actions
    which are orchestrated to help us attain our
    aims. These actions are
  • 1. Agrotourism
  • The aim is to create significant touristic
    infrastructure (on the basic of land-planning) in
    the rural areas of the prefecture of Heraklion,
    which could allow the development of alternative
    forms of tourism and lead to quality products and
    services.
  • 2. Small-scale enterprises in agrotourism and
    other sectors of the economy
  • The aim is to create competitive enterprises
    which will be equipped with modern means of
    production, be able to offer quality products and
    make use of local resources without incurring
    harm to the environment.
  • 3. Networking and Clustering of similar or
    complementary enterprises
  • them attain economies of scale, more competitive
    prices for their products services, joint
    promotional campaigns for their products and
    services etc.
  • 4. Protection enhancement and valorization of
    the natural and cultural heritage
  • There are many significant actions which focus on
    the environment (natural and built up) as well as
    on culture. These actions are complementary to
    and in support of other actions within the
    program.
  • 5. Support the cooperation among rural areas.
  • Through this action the C.I. Leader aims to
    support translocal, transregional and
    transnational cooperation.
  • FOTOS NOT RECEIVED
  • Development Agency of OADYK
  • Territory Data
  • Area (Kmq.) 2745.42 Kmq.Population Density
    (inh/sq. Km) 25,67 ab./KmqPopulation70.468
    ab.Number of Municipalities27
  • The area is characterized by a large diversity of
    biological and cultural features. It includes
    many interesting and unique landscapes,
    mountains, gorges and plateaus, numerous endemic
    plants and animal species and unique cultural
    elements. It is a natural crossroad between
    Europe, Asia and Africa and being the southern
    frontier of the EU, the area occupies a key
    position in the Eastern Mediterranean.
  • The area has a negative age structure, mainly in
    municipalities that include most of the mouns and
    less-

39
  • favoured areas. Most of the municipalities have
    high Aging and Dependency indexes. Technical
    infrastructure can be qualified as deficient.
    Agriculture is the main economic activity in the
    primary sector and the majority of population is
    employed in this sector. Economic and social
    prosperity is low in areas that are predominantly
    rural. With respect to the secondary sector,
    entrepreneurship in mountainous and less-favoured
    communities is directed towards businesses
    related to the production of olive oil and
    construction, and bakeries to a lesser extent.
    Cheese production is predominant in the
    manufacturing sector, with a number of small
    industrial businesses. Therefore, there is mainly
    specialisation in traditional sectors. Most of
    the businesses are small and family-based,
    combined with large cooperatives with low
    efficiency rates. There are a limited number of
    manufacturing and standardisation businesses.
    With respect to the tertiary sector, which
    contributes to employment in the area to a large
    extent, the two most important sectors are trade
    and services. Mass tourism is predominant,
    although there are clear indications of efforts
    to develop agrotourism
  • photoNot receivedPhotoNot received
  • Development Agency of Lassithi
  • Territory Data
  • Area (Kmq.) 1.794,6 kmqPopulation Density
    (inh/sq. Km) 42,53 ab./KmqPopulation76.319
    ab.Number of Municipalities8
  • The Development Agency of Lassithi is collocated
    in an area with a significant natural and
    cultural heritage, including
  • Areas of special natural and ecological interest
    (NATURA 2000 areas, landscapes of outstanding
    natural beauty, beaches, footpaths, gorges,
    caves, wetlands, etc).
  • Rural and cultural heritage areas and monuments
    (archaeological and historical sites and
    monuments, settlements and traditional buildings,
    rural heritage monuments and buildings, etc.)
  • .

40
  • monuments and buildings, etc.)
  • Agriculture and tourism are the main economic
    activities in the Lassithi Prefecture. The main
    agricultural products produced in the area are
    olive oil, wine, early horticultural products,
    milk and honey.

  • The Imathia Development Agency - A???? S.A. is
    the Local Action Group (LAG) for the local C.I.
    Leader project, in the prefecture of Imathia.
    The main characteristics of the area are
  • Her particular microclimate
  • The economy of region is supported mainly in the
    primary sector (agriculture wine and culture of
    vegetables and fruits, animal farming and dairy
    produce).
  • The economy of region is also supported by the
    secondary sector (fruit industry and textile
    factory).
  • The intense elements of rural history and
    tradition.
  • The rich natural environment, characterized by
    mountainous area and low land, Natura 2000 areas,
    rivers, caves, trails through the forest as E4.
  • The important archaeological sites, museums,
    traditional settlements, monasteries, Byzantine
    churches.
  • The rich cultural inheritance.
  • The Ancient, Macedonian, Byzantine and Neo
    classical history.
  • The multiple possibilities for alternative
    tourism (religious, mountainous, educational,
    camping, ecotourism, rural tourism etc).
  • The local program is implemented in the rural and
    disadvantaged areas of the prefecture of Imathia
    (intervention area 1.009,262 km2, 6
    municipalities, population 40.296 inhabitants)

41
  • The developmental strategy of the LAG for the
    area rests on a priority theme
  • Quality in the productive process of rural
    areas.
  • The local program involves certain actions which
    are orchestrated to help us attain our aims.
    These actions are
  • 1. Agrotourism
  • The aim is to create significant touristic
    infrastructure (on the basic of land-planning) in
    the rural areas of the prefecture of Imathia,
    which could allow the development of alternative
    forms of tourism and lead to quality products and
    services.
  • . Small-scale enterprises in agrotourism and
    other sectors of the economy The aim is to create
    competitive enterprises which will be equipped
    with modern means of production, be able to offer
    quality products and make use of local resources
    without incurring harm to the environment
  • 2.
  • 3. Networking and Clustering of similar or
    complementary enterprises
  • The aim of this action is to encourage
    cooperation between similar or complementary
    enterprises in order to help them attain
    economies of scale, more competitive prices for
    their products services, joint promotional
    campaigns for their products and services etc.
  • 4. Protection enhancement and valorization of
    the natural and cultural heritage
  • There are many significant actions which focus on
    the environment (natural and built up) as well as
    on culture. These actions are complementary to
    and in support of other actions within the
    program.
  • 5. Support the cooperation among rural areas.
  • Through this action the C.I. Leader aims to
    support translocal, transregional and
    transnational cooperation.
  • FRANCE
  • LAG Layon Saumurois
  • Territory Data
  • Area (Kmq.) 1495 sq. KmPopulation Density
    (inh/sq. Km) 53 ab/sq.KmPopulation79 881
    ab.Number of Municipalities86
  • The area of water intersected by the Loire which
    is part of the UNESCO world heritage, and its
    three branches surrounded by hillsides, are key
    locations for the vineyards. There are three
    dominant types of landscapes in the west there
    are the hedged and semi-hedged farmlands on the
    grassland flat terrains in the east there are
    more open plateaus with cereal crops that
    intersect with the woods, and the rest of the
    area is occupied by vineyards.
  • From an economic and sociological aspect, the
    area is distinguished by a strong dominance of
    viticulture which provides 87

42
  • From an economic and sociological aspect, the
    area is distinguished by a strong dominance of
    viticulture which provides 87
  • of the winery. The châteaux, listed churches,
    megaliths, troglodyte caves and famous wines
    which are part of an affluent inheritance the
    easy access to holiday accommodation and the
    small fabric enterprises, they all play a major
    role in the tourist attractions.
  • .
  • .
  • SPAIN
  • OMEZYMA
  • Territory Data
  • Area (Kmq.) 2.239 KmqPopulation Density (inh/sq.
    Km) 15,7 inh./KmqPopulation35.232 ab.Number of
    Municipalities38
  • OMEZYMA is a Development Agency of Mezquín,
    Matarraña and Bajo Aragón, in the Province of
    Teruel.
  • The area has a particular structure Alcañiz is
    the main city, even if there are other important
    towns, such as Calanda, Alcorisa o Valderrobres.
  • It is located in the middle of Ebro Valley
    surrounded by the rivers Guadalope and Matarraña
    and it is also considered a border territory,
    near Cataluña and Valencia.
  • The area is characterized by a strong
    biodiversity there are the forests of Beceite,
    Pinares de Monroyo the area near the rivers
    Guadalope, Bergantes, Mezquín, Matarraña,
    Tastavins and Algás and the Sierra de La
    Ginebrosa, an area with olive trees, almond and
    typical Mediterranean vegetation, such as pine
    trees, rosemary, lentils and esparto grass.

43
  • The tertiary sector covers 50 of the population,
    the secondary sector involves 30 and the primary
    one 20. The unemployment is 6.In smaller
    villages
  • , the main activities are agriculture (olive,
    almond, wine, peach, etc.) and breeding (pigs,
    ovine, rabbits, poultry, etc.).
  • The olive is cultivated in 12.000 hectares and is
    the most important product.
  • From the typology empeltre is produced table
    oil and the oil of Bajo Martin which is protected
    by the Denomination of Controlled Origin.
  • The almond is produced in many municipalities,
    except Alcañiz, Valdealgorfa, Valjunquera e
    Valderrobres.
  • The products protected by the seal C (Calidad
    Alimentaria) are, other than the oil, the peaches
    of Calandra, the lamb of Aragon, the ham of
    Teruel and the wine of Tierra de Bajo Aragón.
  • The organic products concern Olive oil, black
    olives, olive pate, almonds, and wine.
  • The enterprises of the industry and service
    sectors are concentrated in the bigger towns,
    such as Alcañiz, Calanda, Alcorisa e
    Valderrobres.
  • From an economic point of view, the tourist
    activity is growing thanks to the important
    landscape heritage and the antique monumental
    areas Alcañiz, Beceite, Belmonte de San José,
    Calaceite, La Fresneda, Peñarroya de Tastavins,
    Ráfales e Valderrobresin.
  • ADIBAMA
  • Territory Data
  • Area (Kmq.) 1.275 kmqPopulation Density (inh/sq.
    Km) 14,6 ab./kmqPopulation18.737 ab.Number of
    Municipalities15
  • The Association for the Integral Development of
    Bajo Martín (ADIBAMA) is a non-profit
    organization that operates in the regions of Bajo
    Martin and Andorra-Sierra de Arcos, located to
    the n

44
  • the province of Teruel (Aragón), between the
    Iberian System and the Depression of the Ebro.
    Thanks to its geographic position, there are a
    variety of landscapes and natural spaces cliffs
    like the Straits of the River Martin, extensive
    steppes like Las Planetas, level and arid zones
    with dry land cultivation, fluvial shores with
    traditional irrigable, and mountain ranges with
    typical Mediterranean vegetation.
  • The economic structure of the area is complex.
    The agrarian sector and the level of employment
    in this sector is in decline. Nevertheless, the
    agro-alimentary industry is acquiring more and
    more importance olive oil (protected by the
    Denomination of Controlled Origin), olives for
    table, honey, fruits, elaborated meat (sausage),
    cheeses, wine, pastry and salt meats of fish.
  • . There is an industrial sector in growth formed
    by small and medium companies, concentrated in
    the bigger towns, such as Andorra, Albalate del
    Arzobispo, Híjar and La Puebla de Híjar. The
    services sector is also in growth. The tourism is
    still developing, however taking in consideration
    the natural and cultural heritage the future
    looks promising. Many tourist come during the
    Eater period and a tourist attractions are the
    ancient archaeological Iberian time, within the
    Iberos Route in Aragón, the Cultural Park of the
    Martin River (with important cave paintings), or
    the variety of the ethnological heritage, with
    old festive traditions and a very established
    rural culture.
  • The main objectives of ADIBAMA is to support the
    enterprises of the zone, the development of the
    agro-alimentary sector and the growth of tourism
    from the patrimonial resources that the territory
    has.
  • The coalmines in Andorra and Ariño which at the
    moment are reforming, are disappearing like
    economic activity. Other natural resources of the
    area are clay and alabaster. For many years Bajo
    Martin was well-known in the world for its
    resources and the production of alabaster which
    was used for artistic purposes, decoration and
    lights
  • There is an industrial sector in growth formed by
    small and medium companies, concentrated in the
    bigger towns, such as Andorra, Albalate del
    Arzobispo, Híjar and La Puebla de Híjar. The
    sector services also is in growth. The tourism is
    still incipient, although with interesting
    perspective of growth based on their interesting
    natural and cultural patrimony. As main tourist
    resources are possible to emphasize the Easter,
    the archaeological patrimony of Iberian time,
    within the Iberos Route in Aragón, the Cultural
    Park of the Martin River (with important cave
    paintings), or the variety of the ethnological
    patrimony, with old festive traditions and a
    rural culture very establish.
  • Between the main objectives of ADIBAMA it is the
    support to the enterprises of the zone, the
    development of the agro-alimentary sector and the
    growth of the tourism from the patrimonial
    resources that the territory has.

45
  • AGUJAMA
  • Territory Data
  • Area (Kmq.) 3.558 KmqPopulation Density (inh/sq.
    Km) 3,2 ab./kmqPopulation11.563 ab.Number of
    Municipalities41 . Low regions are perfect for
    developing high-quality tourism which is depended
    on clean, attractive quiet locations. For this
    reason, new tourist resources and high quality
    shops have opened up adapting to the particular
    needs of tourists. We can point out restaurants
    and small cosy hotels that are located throughout
    the region. These have developed Maestrazgo and
    given Gùdar-Javalambre a new opportunity, making
    it a great place for tourists to enjoy nature and
    culture.
  • The area of Agujama is well-known because of its
    good farming foods heritage. Its economic history
    led to the creation of a nutritious and
    good-quality cuisine, quite the opposite from the
    cuisine of big cities companies, caused by
    industrialisation of the food industry. This is
    because of a series of productions from small
    local factories. They are our producers attached
    to our land and products and at the same time
    responsible for the customers.
  • By taking care of the environment, the consumer
    will benefit from better tasting food, for
    example meat products and cheeses from Tronchón,
    local wines, meat prepared with mushroom and
    olive oil, desserts and ice-creams. Speaking
    about delicacies, it is impossible not to enjoy
    the D.O. ham and the black truffle from Tereul,
    major products of a region with good food and
    eager to be visited by tourists.

46
  • .
  • CYPRUS
  • Development Agency of Larnaca
  • Territory Data
  • Area (Kmq.) 8500 htPopulation Density (inh/sq.
    Km) 9,79 inh../KmqPopulation83.240Number of
    Municipalities51
  • The Leader area of the LAG of the Development
    Agency of Larnaca is the whole district of
    Larnaca, except the city of Larnaca, consisting
    of 3 Municipalities and 48 Communities. The
    district has mountainous and semi-mountainous
    area, coastal and plain area.
  • The Agency, in collaboration with 10 other
    institutions of the district, has been approved
    as a LAG under section 4.2 of the EU programming
    period 2000-2006. The LAG proceeded to the
    designing of the existing situation of the area
    and with proposals for improving and
    strengthening the whole area. Its study has
    finished and soon, after the call for
    applications will be announced, it will apply for
    approval as a LAG for Leader actions.
  • The main activities of the Agency as a LAG have
    been or are the following
  • Development of the agrotourism and the
    standardization of local traditional products.
  • Formation of the Ladies Association of Rural
    Larnaca for the promotion of the Agrotourism and
    the Industrialization of Local Traditional
    Products.
  • Organisation every year, in collaboration with
    the Union of Communities of Larnaca and the
    Ladies Association of Rural Larnaca, a rural
    festival about local traditional products
    Alerting the local population on leader matters
    and preparing it for participation in leader
    activities.
  • .
  • It has been approved by the Department of
    Agriculture as an Accredited Institution for
    providing technical and advisory services to
    farmers, charging very low prices and having as a
    target to assist the farmers. The Agency helps
    continuously many farmers.
  • The Agency, with its Agriculturist, provides
    advices and help about agriculture aspects to any
    citizen asking for such help.

47
  • In collaboration with the Agriculture Department
    and not only it organizes many informative
    meetings in different places of the District of
    Larnaca, for various agriculture aspects.
  • PORTUGAL
  • ADRACES
  • Territory data
  • Area (Kmq.) 3.738 kmqPopulation Density (inh/sq.
    Km) 20,93 inh./kmqPopulation78.248 inh.Number of
    Municipalities4ADRACES is located in Beira
    Interior Sul and is characterized by a rich
    environment and heritage. This provides for the
    habitants a good environment and a high standard
    of life. It is a key area for agricultural
    products and the food sector, as well as
    high-quality craftsmanship.
  • Located in the centre of the Iberian Peninsular
    it offers natural landscapes and other factors
    favourable to tourism and leisure activities a
    diversity of products for tourism a culture. of
    developing know-how and skills a vast historical
    heritage a diversified and well-established
    business fabric know-how in traditional quality
    products (cheese, salted ham, ) olives and the
    production of olive oil. The regions main
    economic activities are the food industry,
    mainly the milk/cheese production and its
    derivatives, olives and olive oil, sausages and
    derivatives home appliance products, cables and
    support services for commerce and industry.

48
  • ADRUSE
  • Territory data
  • Area (Kmq.) 1230,16 kmqPopulation Density
    (inh/sq. Km) 50,89 inh./kmqPopulation106688
    ab.Number of Municipalities5
  • The area of intervention of ADRUSE includes 5
    municipalities, in total 93 villages (29 of Seia
    22 of Celorico da Beira 16 of Fornos de Algodres
    and 4 of Manteigas). This territory is an area of
    1230 km2 and has got 62865 inhabitants (CENSUS
    2001), having a population density of 51,11
    inhabitants for km2.
  • River Mondego and the Mountain Serra de Estrela
    dominate in the territory. The river Mondego
    arrives from the monucipality of Gouveia and
    separates two municipalities Gouveia and
    Manteigas and crosses through the Celorico da
    Beira and Fornos de Algodres. 40820 hectares of
    forest covers the Mountain of Estrela. The valley
    of Mondego (River Mondego) has got the best lands
    of cultivation and a significant 17292 hectares
    of agricultural area.
  • The Mountain of Estrela, an isolated plateaus, is
    the most important Portuguese mountain, located
    between lands of Zêzere (another river which is
    born in the Estrela) and Mondego. The North and
    South of Portugal is divided by the Cordilheira
    Central Mountain characterized by the
    Mediterranean,
  • Atlantic and Continental climate which
    influences vegetation and other aspects of the
    territory.

49
  • The population of the territory is decreasing.
    In the period between 1991 and 2001 the
    population has decreased with 4244 inhabitants.
  • Contact information
  • ITALYCOGAL Monte Poro Serre VibonesiViale
    Affaccio, IV Traversa n. 9 89900 Vibo
    ValentiaTel. 39 0963 991312Fax 39 0963
    94413Email galmonteporo_at_libero.it Web site
    www.cogalmonteporo.net ASSOCIASIONE ONLUSSTRADA
    DEI SAPORI DEL POROV.le Affaccio IV Trav.,
    589900 Vibo ValentiaTel. e Fax
    0963.592739Email info_at_stradasaporiporo.it web
    site www.stradasaporiporo.it SOLARIAAssociazione
    Turismo RuraleViale Affaccio IV Traversa
    n.589900 Vibo ValentiaTel. 39
    (0)963.592.739Emailsolaria_at_cogalmonteporo.netweb
    site www.cogalmonteporo.net/SOLARIA/AGRISERVIZI
    VIBONESE S.r.l.Viale Affaccio Trav. IV, 589900
    Vibo ValentiaTel. 0039 0963 592739 Fax 0039
    0963 592739 Email agriservizi_at_libero.itCYPRUSLar
    naca District Develop. Agency Ltd.1, Laras str.,
    7040 Voroclini, Larnacatel 357 24815280fax 357
    24636817email info_at_anetel.com.cyweb site
    www.anetel.comGREECEDevelopment Agency of
    Heraklion s.a.Arhanes, Heraklion 70100 Crete,
    GreeceTelephone number 30 28107 53300Fax 30
    28107 53310E-mail info_at_anher.grWeb
    www.anher.grOrganization for the Development of
    Western Crete Lassithi Plateia 1866 KriarhCrete
    Greece Telefono 30 2821 095331Fax 30 2821
    093350E-mail oadyk_at_oadyk.grWeb
    www.oadyk.grDevelopment Agency of Lassithi
    S.ABLD. of the local Gov. Prefecture of
    Lasithi72100 Agios NikolaosTelefono 30 28410
    82970
  • Fax 30 28410 82971E-mail anaplas_at_lasithinet.grW
    eb www.anlas.grFRANCE Comité dExpansion du Pays
    Loire Layon Lys AubanceLe Neufbourg49380 THOUARCE
    FRANCEtel 33 241 541 327Fax 33 241 540
    298E-mail leader-layonsaumurois_at_layon.orgWeb
    Site www.layon.org SPAINADIBAMAAvda. Zaragoza,
    244540 Albalate del Arzobispo ( Teruel )Tel.-
    fax 34 978 81 21 77E.mail bajomartin_at_bajomartin
    .comWeb site www.bajomartin.comAGUJAMAPlaza de
    la Villa 1, 2º44400 Mora de Rubielos (Teruel)Tel
    34 978807126Fax 34 978807127email
    leader_at_agujama.orgWeb Site www.agujama.org
    OMEZYMAAv. Aragón 13 44.641 TORREVELILLA
    (Teruel)Tel 34/978/852011Fax
    34/978/852403E-mail omezyma_at_omezyma.esWeb
    www.omezyma.esPORTUGAL ADRACES - Associação para
    o Desenvolvimento da Raia Centro-SulRua de
    Santana, 277 6030-230 Vila Velha de RódãoTel
    00 351 272 540200Fax 00 351 272 540209E-mail
    adraces_at_adraces.ptWeb www.adraces.ptADRUSE
    Associação de Desenvolvimento Rural da Serra da
    EstrelaLargo Dr. Alípio de Melo 6290-520
    GOUVEIATel 351 238 490 180Fax 351 238 490
    188E-mail adruse_at_adruse.ptWeb www.adruse.pt

50
  • THE TRANSNATIONAL PROJECT
  • Network for the marketing of local products
  • and rural tourism
  • The network for the marketing of local products
    and rural tourism is the collective
    transnational cooperation project between several
    Local Action Groups (LAGs), as part of the EC
    Leader Initiative.
  • The LAGs involved come from six different
    European countries Italy, Spain, France,
    Portugal, Greece and Cyprus. In addition, there
    is an external partner, from Romania, who was
    invited to participate in this project, with the
    aid of financing from other EC programmes.
  • The aim of the transnational cooperation project
    is to promote, support and recognise the growth
    of local, inter-territorial and transnational
    cooperation in order to achieve mass production
    which will enable these products to enter the
    market and increase their market share.
  • In particular, these interventions are aimed at
    rural tourism and local products, whether farm
    produce or artisan handcrafts, with regular
    support for the producers.
  • The objectives of the transnational project are
    to
  • Improve the quality standards of the current
    rural economic system
  • Promote integrated tourist packages, combining
    local products, culture and tradition
  • Market hamper baskets of local products,
    identifying ways to promote the culture of the
    Mediterranean Diet as both beneficial to health
    and to the quality of life
  • Promote the diffusion of Information Technology
    and e-Commerce in rural areas
  • Set up long distance training courses primarily
    based on themes of common interest, such as the
    management and administration of development
    projects, local activity and tourist marketing
  • Enforce environmental preservation and
    development of alternative energy sources
  • Promote the historical, cultural and
    environmental heritage
  • Raise the awareness of the services and the
    quality of rural tourism.
  • Between now and 2008, the project aims to carry
    out several activities with the aim of achieving
    the proposed objectives
  • Develop the activities implemented within the
    framework of the Leader II initiative
  • Identify which products to promote in the hamper
    baskets

51
  • expand methodologies to create and develop
    enterprises in the rural tourism sector
  • Put into practice a concerted action to promote
    and market rural tourism products and services
  • Participate in international exhibitions and
    fairs, events to promote local culture and
    publish promotional material.
  • The beneficiaries of the current project are
    agricultural farms and enterprises, rural tourism
    enterprises, non-agricultural enterprises (SMEs
    and handicraft businesses), tourist enterprises,
    economic operators, local organisations and
    tourist operators.
  • The expected results of the cooperation project
    are the following
  • An exchange of good practises to foster a deeper
    understanding between the partners, the
    improvement of common work, the strengthening of
    the partnership, which could already be
    considered as permanent
  • A further extension of the local network to
    other enterprises in order to create a system of
    mass-production for the product that will be
    marketed
  • The development of firms operating in the areas
    targeted in the project
  • The creation of new tourist itineraries
  • The offer of rural tourist packages
  • The development of gastronomic, cultural,
    environmental and traditional resources
  • The setting up of various associations on the
    territories involved
  • The establishment of common instruments at a
    transnational level.
  • The aim of the project is to create a stable
    framework for a lasting collaboration, currently,
    as part of the Initiative Leader , we intend to
    carry out the following activities by 2008, some
    of which have already been completed
  • Establish the EEIGs constitution (European
    Economic Interest Grouping), which was founded in
    July 2005
  • Participate in 2 international exhibition fairs
    in order to promote local products (at the Salone
    del Gusto in Turin, October 2006) and to promote
    rural tourism and agritourism (at the Salón
    Internacional del Turismo in Barcelona, April
    2008)
  • Organise 2 workshops, 1 for marketing for
    operators and another for tour operators working
    in rural tourism and agritourism in order to
    increase the interest among operators in this
    sector
  • Organise 4 themed seminars for operators in the
    sectors involved in the project of transnational
    cooperation to deal with the themes of rural
    tourism, agritourism, local products, the wine
    sector and wine making and organic products
  • Participate at a international training workshop
    in Brussels

52
  • ALTRE ATTIVITA REALIZZATE
  • FURTHER ACTIVITIES ALREADY
  • CARRIED OUT
  • n. 1 Fiera Slow Food Torino - Italia
  • n. 1 workshop SUL TURISMO RURALE CRETE
  • n. 1 seminario per operatori del turismo rurale
    Cabria ITALY
  • n. 1 Seminario Prodotti locali tradizione e
    modernità - Guveja PORTUGAL
  • n. 1 Exhibition Slow Food Tourin - Italy
  • n. 1 workshop about rural tourism CRETE
  • n. 1 seminar for rural tourism operators
    Calabria ITALY
  • n. 1 Seminar Local Products Tradition and
    modernity Guveja PORTUGAL

53
  • ATTIVITA IN FASE DI REALIZZAZIONE
  • Diffusione tecnologie informatiche ( entro
    dicembre 2007)
  • n. 2 Cataloghi 1 sul turismo rurale e 1 sui
    prodotti locali
  • N. 1 workshop (entro giugno 2008)
  • N. 4 pubblicazioni sulla Parliament Regional
    Review ( entro giugno 2008)
  • N. 1 Fiera internazionale Barcellona Spagna
    ( entro giugno 2008)
  • N. 1 seminario (entro giugno 2008)
  • Delivery of informatics technologies ( by
    December 2007)
  • n. 2 Samples 1 about Rural tourism e 1 about
    local products ( by December 2007)
  • N. 1 workshop ( by June 2008)
  • N. 4 puplications in the Parliament Regional
    Review ( by June 2008)
  • N. 1 international Exhibition Barcelona Spain
    ( by June 2008)
  • N. 1 seminar ( by June 2008).

54
  • CONCLUSIONE PROGETTO
  • GIUGNO 2008
  • THE PROJECT WILL BE CONCLUDED BY DECEMBER 2008
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