Harri Pennanen

1
Communicating Industrys ICT Skills needs
Addressing the ICT Skills Shortage
in Europe
Harri Pennanen Manager, University
Relations Nokia
2
The ICT Consortium Phase 1 (98/99)

• BT, IBM, Microsoft, Nokia, Philips, Siemens,
  .
  Thomson-CSF, Project Coordinator ICEL
• ICT Skills Shortage in Europe
• - The gap
• 0,5 million open positions 1988 (5 demand)
• 1.7 million open positions 2003 (13 demand)
• Not enough students
• Not the right skills
• ICT industry image not attractive
• Support from the European Commission
• (DG Employment and DG Enterprise)

7 Companies
The Issue



Sponsorship
3
Career Space Phase 1

• 13 Profiles for
• Telecommunications
• Software and Services
• Products and Systems

User-friendly Profiles

• Deliverables
• Website
• Brochure

Accessible Information

• Conference November 99
• Government
• Industry
• Education
• New Partnerships

Communication
4
Career-Space Phase II (00/01)

• Founding Companies
• BT, IBM, Microsoft, Nokia, Philips, Siemens,
  Thales

• New Steering Committee Members
• CISCO, Intel, Nortel, Telefonica, EICTA

Consortium Expanded

• Associate Members and Observers

5
Career-Space Phase II
Skills needed 21st Century Curricula

• Clarify requirements
• Broaden and deepen Skills Profiles
• 18 roles spanning 124 job titles
• New ICT Curricula guidelines in partnership with
  Universities and Technical Institutions

6
Integrating the Technical Skills Profiles
The profile of ICT industry's needs for Degree
Qualifications depicting new curricula which
combine elements of traditional engineering and
informatics programmes
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ICT Curricula Recommendations I
The scope of graduates' professional competence
can be illustrated in a diagram using two
co-ordinate axes "Depth of Knowledge" and
"Breadth of Knowledge".
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Conclusion The soft skills are becoming the hard
skills
Work life has changed for the ICT professionals.
Today, team-spirit, personal behavioural,
communication and international understanding are
as valued skills, as mathematics, C and
Maxwells equations were years ago.

• Behavioural Skills in the ICT Scientific
  Technology Base
• Team work
• Documentation
• Behavioural Skills in the ICT First Cycle Degree
  FCD (B. Sc. level)
• Multi disciplinary team work in theory and by
  experience
• Dealing with customer requirements
• Introduction to economics
• Behavioural Skills in the ICT Second Cycle
  Degree SCD (M. Sc. level)
• Research documentation
• Presentation technique
• Environmental understanding

9
Career Space Phase II Communications - On-line
Communication Image - Friendly - Inclusive Web
Site - faster - easier - bigger - refreshed

• www.career-space.com
• Step one - improve existing
• Increased links - sponsors / universities
• Search engines
• Faster loading
• Result - 350000 hits a month - and growing
• Step Two - complete refresh
• New Our world
• Updated and expanded profiles career paths
• New Curricula guidelines
• FAQ section

10
Career Space Phase II Communications - On-line
Our World
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Career Space Phase II Communications - Off-line
Communication Conferences
briefings Publications

• Press and recruitment media / events
• Own websites, Schools Careers Literature, Take
  our daughters to Work Day, Open days etc
• Conferences and briefings including
• Lulea Informal Council, EPCC (UK), New Employment
  New Tech (SP), Telecoms Social Dialogue,
  Ministers, European Commission, ETNO GA,
  e-Learning Summit, UNI/ETNO, High Level Task
  Force on Skills and Mobility and Career Space
  2001 Conference

• Flyers
• Brochures

12
Next Phase Priorities
1. Communication Dissemination 2. Updating
the Skills profiles 3. Maintaining the
Website 4. Expanding the Profiles - User
industry SMEs - Vocational sector