Audience Awareness

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Audience Awareness

• for Idea Development

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Audience

• Anyone who reads your writing
• You almost always have at least a general idea of
  who your audience
• The audience drives your writing.
• KNOW who your audience is and what they need/want
  to hear
• Make sure your writing MEETS their needs.

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TARGET AUDIENCE?

• Watch these commercials all for Toyota vehicles.
• Then tell me WHO the audience for the commercial
  was intended and HOW you knew the target audience.

Vehicle Description of Audience Clues in ad for audience

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Like a Toyota Marketing TeamTarget Your
Audience

• Who are you writing to?
• What would they need?
• What would they want?
• Good persuasive writing MEETS the needs of your
  audience!

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Practice Idea Development

• Pretend to agree with this statement
• School start time should be changed to 930 AM.
• Write ONE REASON you believe this to be true on
  your note card.
• Does your idea appeal more to
• A principal?
• A parent?
• A student?
• While in your group share your idea and find
  people who have ideas like yours. Group together
  and wait for Mrs. Thomas to recognize your.

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Celebrity Speaker Prompt A

• Your school wants to invite a celebrity speaker
  to your school. Think about the celebrity you
  would choose to have speak then, write a letter
  to persuade ___________ to invite this person. Be
  sure to include convincing reasons and details to
  support your choice.
• Make a list of 6 reasons to bring in your
  selected celeb.
• Now, label which audience would best appreciate
  your given reason. Why?
• Your principal
• The parents in PTSG
• Members of the student council

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Celebrity Speaker Prompt B

• Your school wants to invite a celebrity speaker
  to your school. Think about the celebrity you
  would choose to have speak then, write a letter
  to persuade ___________ to invite this person. Be
  sure to include convincing reasons and details to
  support your choice.
• Make a list of 6 reasons to bring in your
  selected celeb.
• Now complete the VENN DIAGRAM with the following
  labels. Then place in the appropriate circles.
• Your principal
• The parents in PTSG
• Members of the student council

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(No Transcript)
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In regard to having a four day work week, which
of the following would a principal most
appreciate?

1. Shorter weeks would allow families more time
   together.
2. Shorter weeks could conserve gasoline and other
   energy resources for the district.
3. Shorter weeks could give students and teachers
   more rest.

Default MC Any MC All
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MEETS

• Money
• Effort
• Environment
• Time
• Safety