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Global

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Title: Author: Last modified by: yzj Created Date: 11/14/1996 1:17:44 AM Document presentation format: Other titles – PowerPoint PPT presentation

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Title: Global


1
??????????????
Global
?????????????
Vision
Strategy
2
????
??????????? ??????????? ????????????????
3
???????????(???????????)
?? ????????????? ????????
OE OE?????????(OEM)????????(OES),??????OEM????,2006?????????63,760,000?,??????????????3???,??????????????????,?????????????????????????,??????????,?????????????????,?????????,????????????/?????????,???????????????,????????OES??????????????????????????? ???? 1.????/???? 2.??????,????????? 3.?????? 4.??????????? ???? 1.????/??????(????35?) 2.???????,?????? 3.???????????????? 4.??????,???????????? 5.???????,??????
AM ??????(AM)??????????????/?????????(?????????????????????)??????,?2006???????????578,600,000?,?????????????10???,?????????????????/???????/????????????,?????????????57??(?????????)??????????,?????????AM?????????? 1.?????????????? 2.????? 3.????? 4.???? ???? 1.??/????,?????????? 2.????????? 3.????????OE???? 4.??OE??????,??????? ???? 1.?????????,???????????????????? 2.?????,????????? 3.??/???????,?????????? 4.????/??????,????????
4
???????????(????OEM?AM??????)
????
? ? ? ? 2004 2005 2006 2007 2008
?????? 60,210 61,710 63,760 66,210 67,790
?????? 575,149 576,649 578,600 581,050 582,630
???????????,CSD??
5
???????????(?????????????)
?? ?? ????/?? ???????? Tier-1????? ???? ????
?? GM GM(Buick?Cadillac?Chevrolet?GMC?HUMMER?Oldsmobile?Pontiac?Saturn?Saab?Opel?Vauxha Delphi?Federal-Mogui?Tower Automotive?Meridian?Dana?Denso?Bosch?Siemens VDO?
?? GM Fiat(Lancia?Alfa Romeo?Ferrari?Iveco?Maserati)
?? GM Isuzu?Suzuki?Fuji/Subaru?GM Daewoo
?? Ford Ford?Mercury?Lincoin?Mazada?Volvo?Land Rover?Jaguar?Aston Martin Visteon?Tower Automotive?Dura Automotive?Bosch?Panasonic?Alpine?
?? Daimler- Chrysler Mercedes(Maybach?Mercedes-Benz?Smart) Federal-Mogui?Collins Aikman?Meridian?Alpine?Bosch?Clarion? AMG?Brabus?Carlsson
?? Daimler- Chrysler Chrysler(Dodge?Chrysler?Jeep)
??/?? Daimler- Chrysler Setra?Freghtliner?Stering Trucks?Fuso?Mitsubishi Motor?Western Star Trucks
?? Toyota Toyota?Daihatsu?Hino?Scion?Lexus Denso?Aisin AW?Fujitsu Ten????????????????????? TRD
?? VW VW?Skoda?Audi?SEAT?Bugatti?Porsche?Lamborghini?Bentley?VW-Nutzfahrzeuge ZF?Hella?Valeo?TRW?Thyssen Krupp?Bosch?Siemens VDO?Aisin AW?
??/?? Renault Renault?Nissan?Nissan Diesel?Dacia?Renault Samsung Motors?Infiniti ??????????Calsonic Kanse?Clarion?Xanavi?(?Nissan??) Nismo(Nissan)
?? PSA Peugeot?Citroen
?? Honda Honda?Acura Stanley Electric?Alpine?Clarion?Senda? Mugen
?? BMW BMW?Mini?Rolls-Royce Bosch?Siemens VDO?Tenneco?Aisin AW?Denso?
?? Hyundai Hyundai?Kia Hyundai Mobis????Hyundai Autonet?
???????IEK??,CSD??
6
???????????(???????????)
?? ?? ??????
????????--?? OE ????????????,??????????????????????,2006?????????17,041,000?,?????????1,662,000?,??OE?????????(GM?FORD?Chrysler)??,?????????(TOYOTA/Lexus?NISSAN/Infiniti?HONDA/Acura)???(Hyundai?KIA),????????????????????????????????,?NISSAN?????????????????,??????????????????????????,??????????????,??????????????????????????
????????--?? AM ??????????????????????,???????????????????????,????AM??????????????? 1.????????(Accessory and Apperance Product) 2.????????(Racing and Performance Product) 3.???????????(Wheels?Tires and Suspension) ??????????????????????????????????????????(Spare Parts)????????, ??????????????? 1.?????(Light-truck Market) 2.???????(Racing Market) 3.?????(Off-road Market) 4.?????(Restoration Market) 5.????????(Street Performance Market) 6.???????(Restyling Market) 7.??????????(Street Rod and Custom Market)
7
???????????(????AM????????)
????SEMA Market Study,CSD??
8
???????????(???????????)
???? ???????
??/??????Appearance/Body Accessory Products air dams?bedliners?bed rails?body decals graphics(??)?bumpers(???)?camper shells caps?cargo racks?headliners?convertible tops?deflector?fender flares?seat covers?grille guards?ground effects?light bars?window film?luggage carriers?push bars?running boards?dashboard covers?spoilers?sunroofs?tailgate nets?floor mats?tire covers?tonneau covers?visors
??????????Carburetor and Fuel System Products performance carburetors(???)?intake manifolds(????)?super charger system(??????)?turbor charger system(??????)?fuel injection system(??????)?nitrous oxide system?fuel pumps(????)
?????????Chassis and Brake Products body lift kits?coil springs(????)?lowering kits(???)?sway bars(???)?traction bars controls?leaf springs(????)?shock absorbers struts(??????)?shackles?chassis chassis kits(??????)?torsion bars(???)?brake drums(???)?brake shoes pads(?????)?brake cylinders(?????)?brake calipers(????)
???????? Performance Chemicals engine oil additives(???????)?octane boosters(??????)?coolants(???)?grease(???)?rust proofing(???)?undercoating(??)?tire sealers?transmission additives (??????)?cooling system additives(???????)?fuel system additives(???????)?deicers(???)?waxes (???)?polishes(???)
?????? Cooling System Products transmission coolers?thermostats(???)?electric fans(???????)?nonelectric fans(????)?fan belts(????)?hose(?????)?pulleys(???)?water pumps(???)
?????? Drive Train Products clutches(???)?flywheels(??)?floor shifters?automatic transmissions(?????)?torque converters(?????)?drive shafts(???)?differential gears(????)?trans axles (???)?axle shafts?CV assemblies?transfer cases(???)?overdrives
?????? Electrical Products on-board computers(????)?cruise controls(????)?instruments(??)?driving lamps(??)?alternators(?????)?starters(????)?voltage regulators(?????)?spark plugs(???)?electronic control modules(??????)?computer chips(????)?batteries(???)?circuit breakers(?????)
9
???????????(???????????)
???? ???????
????? Engine Products blocks(???)?pistons(??)?piston rods(???)?gear drives(????)?camshafts(???)?gaskets(????)?valve train components?bearing(??)?connecting rods(??)?crankshafts(??)?cylinder heads(???)?oil pumps(????)?external engine dress-up items
????? Exhaust Products headers?mufflers dual kits(?????)?exhaust pipes(???)?catalytic converters(?????)?exhaust manifolds(????)?hangers and clamps
?????? Ignition Products spark plugs(???)?spark plug wires(????)?distributors(???)?starter(????)?regulators?coils(????)?electronic control units(??????)
?????????Paint and Body Finish Products fillers(???)?paints(??)?paint sealants(?????)?polishing compounds?rubbing compounds?seal coats?surface rust protectants
????Service Tools and Equipment engine stands?engine hoists?vehicle lifts?tool boxes?hand tools?store fixtures?vacuum cleners?publications?diagnostic equipments
??/???? Specialty/Performance Tires
???? Custom Wheels
10
???????????(????AM??????????)
????SEMA Market Study,CSD??
11
???????????(????AM?????????????)
??/?????? ???/?????? ????????? ???????? ?????? ?????? ?????? ????? ????? ?????? ????????? ???? ??/???? ??
?????????? 19.2 2.2 5.3 2.0 4.2 7.6 15.5 1.5 16.6 2.0 2.7 1.5 27.7 17.5
???? 12.8 39.9 22.5 2.9 17.7 24.2 17.1 25.3 26.4 9.6 2.1 1.2 13.2 12.3
???????? 18.1 8.4 24.6 49.4 27.5 8.8 21.5 17.6 9.7 32.3 30.0 22.5 5.6 8.3
?????? 16.5 3.7 4.2 1.4 4.1 4.3 4.9 3.6 0.9 2.9 2.3 0.6 4.4 21.1
?????? 7.8 8.9 16.4 11.9 14.8 13.9 12.0 13.6 11.7 24.8 26.5 10.4 0.5 3.0
??????????? 4.0 21.5 5.4 2.1 9.8 16.2 6.8 10.8 12.9 7.1 3.5 1.2 5.3 9.8
?????? 6.8 8.0 4.8 4.1 5.3 10.1 5.3 7.4 8.8 4.6 2.4 21.4 8.9 9.8
?????? 9.0 0.6 6.7 22.2 7.8 0.7 8.7 2.7 0.9 9.2 25.8 29.1 2.7 1.9
?????? 0.4 0.1 1.3 0.2 0.2 0.3 0.2 0.1 0.9 0.2 0.0 0.0 18.9 8.9
?????????? 0.3 1.8 3.2 0.2 4.0 7.7 3.8 3.9 7.7 3.6 1.5 0.2 3.7 2.7
????????? 1.0 0.4 0.6 1.0 1.6 0.9 2.0 0.9 1.6 0.7 2.0 7.9 7.2 2.7
?????????? 1.4 1.3 0.9 1.1 1.6 2.3 0.9 2.0 1.0 2.1 0.6 1.1 0.7 0.8
?????? 2.6 1.7 3.7 1.5 1.3 0.9 0.9 0.6 0.5 0.7 0.6 2.5 1.2 1.2
?????? 0.1 1.5 0.4 0.0 0.1 2.1 0.4 10.0 0.4 0.2 0.0 0.4 0.0 0.0
????SEMA Market Study,CSD??
12
???????????(????AM?????????????)
????SEMA Market Study,CSD??
13
????????????????
???? ??
???? ??AM??????????????(???)??,?????????????,??????????FORD?ITC??????????,????????????????????????,????????,???????????????????
?????? ???????,?????????????,????????????????????,??????????,????????????(?????????????/?????????????????????),???????????????
???? ????????????????????????????,????????????,????????,?????????????????????,????????????,????????????????,?????????????????ISO/TS16949
???? ?????????????,??????????,???????????????????????????,????????,?????????????
???? ?????????????,??????????,?????????,??????????????????(???????)
???? ?????????,????????????????,?????????????????????,????,????????????
?????? ????,???????????????????,?????????,??????????????????????,????????????????????,???????????????????????
14
????????????
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