Biosense Webster Israel

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Biosense Webster Israel
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A Bit About Us

• Founded 1994 - Shlomo Ben-Haim, M.D.
• Acquired by JJ - 1997

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A Bit About Us

• Our headquarters Tirat HaCarmel

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A Bit About Us

• Biosense Webster about 700 employees worldwide
• About 100 employees in Israel (mostly RD)
• Worldwide sales of about 300 million USD
• Profits of about 40 million USD
• Commands about 80 of the intracardiac navigation
  devices market

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What Are We Doing

• It all began with an EP catheter

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EP Overview

• Typical EP procedure consists of

Inserting catheter
Reaching the heart
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EP Overview

• And

Navigating inside the heart
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However

• The main (and only) instrument for knowing
  whats going on inside the heart is fluoro.

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However

• In addition to emitting harmful radiation, it
• produces images that are hard to interpret

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However
Especially when the heart is beating
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Location Technology

• We place a number of transmitters under the
• patient table

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Location Technology

• and a receiver in the catheter tip

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Location Technology

• and triangulate our position!

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Mapping

• Now we know the location of the catheter tip with
• respect to the table. So what?

X 11.34 Y 533.89 Z 45.78
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Mapping

• We can map the heart from the inside and find the
• location of the catheter tip with respect to the
  map.

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Mapping

• The map is also very useful in displaying
• electrical activity of the heart.

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Mapping

• Still there is one problem left heartbeat. We
• can either synchronize with ECG

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Mapping

• or try to build a dynamic model of the heart

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Questions So Far

• Any Questions?

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What Else Are We Doing

• Remote Magnetic Navigation - Stereotaxis

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What Else Are We Doing

• Stereotaxis performing EP procedure

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What Else Are We Doing

• Integration of pre-acquired images (MRI, CT, etc).

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What Else Are We Doing

• Ultrasound catheter

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What Else Are We Doing

• Different catheters (Quick, Flower, etc).
• Research versions
• Trying to analyze hearts electrical activity
• New applications (neurosurgery, orthopedy, etc.)
• Etc, etc, etc.

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And Last But Not Least

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And Last But Not Least

• Biosense Webster Wants You!
• (well, maybe)