General Guidelines

1
General Guidelines

• Guidelines
• Prepare a 15 to 20 minute pitch and be ready for
  30 minute QA
• Use approximately 10 slides
• Other recommendations
• Have fun. Let your passion for what you do and
  your personality come through
• Use your companies normal PowerPoint template
• If you dont have a PowerPoint consider
• A san serif light font on a dark background
• Add your logo to the master slide
• Dont put too much on a slide (like this one you
  are currently reading )
• Animate your body, not your slides
• Use bullets, diagrams and graphs as appropriate
• Dont read the slides let them back up what you
  are saying
• Have someone review your presentation for
  spelling and other errors

2
Organization Name

• Organization POC
• Contact Information
• Note We recommend sharing a few key points about
  who you are to start with. Let the investors
  connect with who you are as a person. Let your
  passion come through, but keep it brief, not more
  than a couple of sentences.

3
Overview

• Give your 30 second elevator pitch and make
  sure it is sticky (i.e. memorable).
• This may be your vision or mission and you may
  want to include the problem you are addressing.
• Remember Keep it simple.
• "Investors respond to pragmatic, specific
  information, says Wil Schroter in a Forbes
  article. "If you can articulate in two sentences
  the problem and the solution, you've nailed it.

4
Company Overview

• Ownership
• Employees
• Last years revenue

5
Management Team

• Describe the key players of your management team,
  board of directors, etc.
• Dont be afraid to show holes in your team
  because all startups have holes. The point is to
  acknowledge them.

6
Current Products Services

• Explain what you sell
• Explain how you make money
• Explain value proposition

7
Market

• Describe your current market
• Describe how you are reaching your market
• Make sure your companys uniqueness comes through

8
Competition

• Describe your competition
• Describe your competitive advantage

9
New Product/Expansion/Service

• Describe your expansion
• Investment size

10
Use of Investment

• How will you use the investment
• Answer the investors question What is in it for
  me?

11
Pro-forma Financials

• What are your projected financials
• Revenue
• Growth projections
• Ebitda

12
QA

• Have a slide to open QA
• Include your contact info again