The world of advertising.

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The world of advertising.
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History of the rise of advertising

• Ancient traders just been exposed to competition
  problems, as well as modern businesses, and
  therefore the emergence of advertising has become
  quite reasonable step in the history of the
  economic system mankind.The oldest example of
  advertising, preserved to the present, is the
  papyrus, inform the ancient Egyptians for the
  sale of a slave. In ancient Mesopotamia
  respecting merchants had special badges that
  replaced their logo and trademark. In ancient
  Greece there was a practice of advertising
  engraving on stones and carving on wood poles
  for. In ancient Rome, coal vendors contacted for
  advertising messages on a specially constructed
  for this purpose the walls, called albumusami.

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Printing machine for advertising

• Over the next several thousand years of history
  of advertising is undergoing a significant
  metamorphosis, and so would have continued
  further, if in 1450, Gutenberg did not invent a
  unique invention - the printing press. In
  fairness, we note that the printing press long
  before it has come up with the Chinese, but for
  marketing purposes, they did not use it for some
  reason perhaps not experienced any problems with
  demand. As a result, the first ad, created by the
  printing press, was an English ad 1478.

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The first English-language newspaper

• At the 1622nd published in print first
  English-language newspaper, which gave a powerful
  impetus to the development of advertising. In the
  1630th Parisian doctor opened the first in the
  history of a firm specializing in print
  advertising. Around the same time, Steele and
  Addison issued "Tetler" newspaper, which was
  printed the text of "the great art of drawing up
  the advertising message."

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Founder of advertising

• The founder of the advertising in the United
  States was Benjamin Franklin, who published
  "Gazzet" in 1723. Benjamin became the founder of
  a thriving advertising industry. As a result,
  American advertising has become the most advanced
  in the world at that period of history.

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Advertising in Russia

• The revolution in the history of advertising has
  happened after the First World War, when the
  competition between the monopolists has reached
  its peak. That's when advertising started to use
  the methods of statistical and psychological
  analysis, visual arts and design.
• In Russia the first advertisement drew as many as
  at the end of XIX century. In the twentieth
  century, already printed promotional material and
  learn from the experience of more developed
  countries in the advertising sense.

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• So. Since the topic of my presentation "The world
  of advertising", then it should be part and my
  ad, and I decided that the object of advertising
  are my favorite perfume "Little Black Dress.

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Little Black Dress.

• The base note of flavor ylang-ylang is a "flower
  of flowers" with a richly sweet feminine scent
  that awakens the senses. If you are clothed in
  very little black dress.Set is a perfume water,
  eau de toilette, and roll-on deodorant, body
  cream and deodorant body spray. When you order a
  set of women's gloves, "Delilah" as a gift.

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Always be elegant!
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The end! Thanks for watching!