Title: Quasi-experimental Designs
1Quasi-experimental Designs SurveyResearch
2Quasi-experiments
- Hedrick, Bickman Rog (1993) a
quasi-experimental design is not the method of
choice, but rather a fallback strategy - Cannot infer cause and effect, BUT well designed
quasi-experiments enable you to demonstrate that
rival interpretations are rendered unlikely
3Non-equivalent Group Designs
- Posttest only nonequivalent control group design
(aka static group comparison) - X O (treatment grp)
- O (nonequivalent control grp)
- Xtreatment Omeasurement/observation
- Because there is no random assignment to groups,
confounding variables may explain any difference
observed
4Pre-test/Post-test Non-equivalent Control Group
- O X O treatment group
- O O non-equivalent control group
- Pre Post
5Example Research Methods and Reasoning Ability
- Intervention critical thinking seminar
- Research Methods students receive the
intervention (i.e., participate in the critical
thinking seminar) - Developmental Psychology students are used as a
nonequivalent control group - (i.e., do not attend the seminar)
6Interrupted Time Series Designs
- Extension of the simple one group pre and post
design - Participants are pre-tested a number of times and
then post-tested a number of times after being
exposed to the treatment intervention - O1 O2 O3 O4 X O5 O6 O7 O8
7Interrupted Time Series Designs
- Useful when
- cannot randomize participants
- it is possible to obtain a series of assessments
of the DV before and after treatment
8Example Interrupted Time Series Designs
- Intervention Course to change students study
habits, implemented during the summer (after
semester 4). - DV semester GPA
Post-tx
Baseline
X
9How Many Measurements Are Needed for a Time
Series Design?
- Depends on
- amount of random fluctuation (noise) that may
occur in the outcome being measured - how much of an impact the intervention is
expected to have
10Multiple Time Series Designs
- Add a comparison group to the simple interrupted
time series design -
- O1 O2 O3 O4 X O5 O6 O7 O8
- ------------------------------------------------
------------------ - O1 O2 O3 O4 O5 O6 O7 O8
- Campbell Stanley consider this an excellent
quasi-experimental design
11Survey Research
12Surveys
- Items are composed of 2 parts stem response
options - The university should not raise tuition under any
circumstances (stem) -
- Agree Disagree (response options)
13Question Wording
- Important consideration when writing questions
- Simplicity
- Avoid jargon and technical terms
- Avoid abbreviations
- Be specific
- Avoid double-barreled questions -
14Responses to Questions
15Open vs. Closed Questions
closed questions should be used where
alternative replies are known, are limited in
number, and are clear cut. Open ended questions
are used where the issue is complex, where
relevant dimensions are not known, and where
process is being explored. Stacey (1969)
16Rating Scales
- Likert Scales
- Semantic Differential
- Graphic Rating Scale
- Non-verbal scale
17Question Placement
- Very important
- Confusing questionnaire demoralizing to
respondents - Can affect peoples responses to them
18Layout of Questionnaire
- Use closed-ended questions
- Use a consistent item format
- Dont crowd questions together
- Dont split questions or response options between
pages - It is most likely to be completed if easy on the
eye, relevant, logical and as short as possible.
19Response Biases
- Social desirability
- Acquiescence response - tendency either to
agree/disagree with statements - Yea-Saying
- Nay-Saying
20Checklist for Survey Use
- Do the items provide a representative sample of
the behaviour under study? - Do the items ask for irrelevant information?
- Does the question have the same meaning for
researcher and respondent? - Is the question worded clearly? Are the words too
difficult? - Does the question concern a sensitive issue?
21Checklist for Survey Use
- Does the question suggest a socially desirable
answer? - Open vs closed questions?
- How many questions are necessary to obtain the
required information? - How might the questions be arranged to encourage
the respondents participation?