Cognitive Level of Analysis: Cognitive Processes - PowerPoint PPT Presentation

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Cognitive Level of Analysis: Cognitive Processes

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Cognitive Level of Analysis: Cognitive Processes PART I Cognitive Level of Analysis Cognitive psychology concerns itself with the structure and functions of the mind. – PowerPoint PPT presentation

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Title: Cognitive Level of Analysis: Cognitive Processes


1
Cognitive Level of AnalysisCognitive Processes
  • Part I

2
Cognitive Level of Analysis
  • Cognitive psychology concerns itself with the
    structure and functions of the mind.
  • Cognitive psychologists are concerned with
    finding put how the mind comes to know things
    about the world and how it uses this knowledge.
  • Cognitive neuroscience combines knowledge about
    the brain with the knowledge about cognitive
    processes.

3
Cognitive Level of Analysis
  • Cognition refers to processes such as perception,
    thinking, problem solving, memory, language, and
    attention.
  • Cognition is based on ones mental
    representations of the world, such as images,
    words, and concepts. People have different
    experiences and there for they have different
    mental representations. Example what is right or
    wrong is different for everyone.

4
Principles that Define the Cognitive Level of
Analysis
  • Principle 1
  • Human beings are information processors and
    mental processes guide behavior.
  • Discover the possible principles underlying
    cognitive processes. Mind is seen as a complex
    machine rather like an intelligent,
    information-processing machine using hardware
    (the brain) and software (mental images or
    representations. )

5
Principles that Define the Cognitive Level of
Analysis
  • Principle 1 Continued
  • According to this like of thinking, information
    input to the mind comes via bottom-up processing
    that is from the sensory system. The
    information is processes on the mind by top-down
    processing via pre-stored information in the
    memory.
  • Cognition is important in understanding, there is
    a subtle relationship between how people think
    about themselves and how they behave for
    example how they deal with challenges.
  • Stereotyping - people who have fixed ideas about
    other people. These people are more prone to
    discriminate.

6
Principles that Define the Cognitive Level of
Analysis
  • Principle 1 Continued
  • Peoples memory are not as infallible as they
    think, this is because of the reconstructive
    nature of memory. Researchers have discovered
    that people do not store exact copies of their
    experiences, but rather an outline which is
    filled out with information when it is recalled.
  • People often have false memories, because they
    cannot distinguish between what they have
    experienced and what they have heard after the
    event. The brain is able to fabricate illusions
    so realistic, we think they are real.

7
Principles that Define the Cognitive Level of
Analysis
  • Principle 2
  • The mind can be studied scientifically by
    developing theories and using a number of
    scientific methods.
  • Theories and models of cognition are discussed
    and continuously tested.
  • New finding result in new amendments to original
    models, or a model or theory is rejected because
    evidence no longer supports it.
  • Cognition is studied in the laboratory as well as
    in a daily context.

8
Principles that Define the Cognitive Level of
Analysis
  • Principle 3
  • Cognitive processes are influenced by social and
    cultural factors
  • Frederic Bartlett, coined the term schema, which
    is a mental representation of knowledge.
  • Bartlett was interested in how cultural schemas
    influence remembering.
  • He found that people have trouble remembering a
    story from another culture, and that they
    constructed the story to fit into their own
    culture schema.

9
Principles that Define the Cognitive Level of
Analysis
  • Principle 3 Continued
  • Bartletts research showed memory is not like a
    tape recorder. People remember in terms of
    meaning and what makes sense to them.
  • This is why memory is subject to distortion
    (mistake), Bartlett showed this principle could
    be tested scientifically.
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