MARKETING CHANNELS - PowerPoint PPT Presentation

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MARKETING CHANNELS

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Title: CHANNEL MANAGEMENT Author: E.T.S Last modified by: Ellen Ford Created Date: 6/17/1995 11:31:02 PM Document presentation format: On-screen Show – PowerPoint PPT presentation

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Title: MARKETING CHANNELS


1
MARKETING CHANNELS
  • This Power Point presentation set was developed
    by Thomas J Hickey for use with MARKETING
    CHANNELS by Barry Berman and published by John
    Wiley Sons, Inc.
  • It supported the undergraduate course CHANNEL
    MANAGEMENT at Rochester Institute of Technology,
    College of Business in the Spring of 1997.

2
  • Material Support for the development was received
    from The Rochester Institute of Technology,
    College of Business and Monroe Community College,
    Faculty Innovation Center.
  • Managerial Support was received from Marie Gibson
    of Educational Technology Services/ Professional
    Development, and Michael Schreiber and Vadim
    Shteyman of Faculty Innovation Center, Monroe
    Community College.
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