North America Special Olympics Urban Initiative

1
North AmericaSpecial Olympics Urban Initiative

• Pitch to Theme Team Leaders
• Team Corporate

2
Message to Potential Leaders

• Your support of the Special Olympics
• City Urban Initiative,
• a city-wide activity for all five boroughs,
• will help to transform entire communities into
  model places of inclusion, acceptance and
  understanding.

3
What Is Special Olympics?

• Special Olympics is an international
  organization dedicated to empowering individuals
  with intellectual disabilities to become
  physically fit, productive and respected members
  of society through sports training and
  competition.

4
What is the Urban Initiative?

• An effort to provide more quality sports training
  and competition opportunities to underserved
  populations and localities, leading to growth and
  changed attitudes by
• developing and implementing innovative program
  resources that meet the specific challenges of
  the urban environment, and
• designing and implementing a highly effective
  marketing and promotions model that facilitates
  opportunities in key urban centers

5
What We Will Achieve

• Effects on Society
• Improvement in Quality of Life for Citys
  citizens with intellectual disabilities. Through
  their involvement with Special Olympics, they
  experience
• improved physical fitness and motor skills
• greater self-confidence
• a more positive self-image
• mental, social and spiritual growth and, through
  their activities, exhibit boundless courage and
  enthusiasm, enjoy the rewards of friendship
• discovery of not only new abilities and talents,
  but "their voices" as well
• becoming fulfilled and productive members of
  their families and the communities in which they
  live. Some become better prepared to live more
  independent lives, including entering the
  workforce.

6
What We Will Achieve

• Effects on Society
• Change in Public Perception. Through millions of
  individual acts of inclusion where people with
  and without intellectual disabilities are brought
  together through Special Olympics programs,
  longstanding myths are dispelled, negative
  attitudes changed, and new opportunities to
  embrace and celebrate people with intellectual
  disabilities are created.

7
Benefits of Participation

• Create a positive association for your company
  while providing opportunities for families that
  include individuals with intellectual
  disabilities
• Stand out as a leader among other companies by
  setting an example for strong corporate
  citizenship
• High visibility media
• Demonstrate a new opportunity to reinvest in City
• Inspire employees to give back to the community
  and build a positive association with company
  through volunteerism and team building

8
Expectations

• Name Usage
• As board member, in public private sector
  fundraising efforts
• Fundraising
• Provide funding for Urban Initiative and
  participate in solicitation of other corporate
  entities by means of corporate challenge
• Spokesperson
• Serve as an agent of change for this initiative
  through media and other opportunities