Title: Promoting Your Business Education Program
1Promoting Your Business Education Program
- Kimberly Schultz
- Kirkwood Community College
- Cedar Rapids, IA
2When Should I Begin?
- Immediately!
- Use all opportunities, all year round
- Promote often
- Dont be a victim!
3Mail a Postcard Home
4Recruit Middle School Students
- Educate with Brochures
- Take your Students
- Woo with Candy
5Hang Bulletin Board Posters
6Post Bulletin Board News
7Create a Hallway Monitor Slide Show
8Build Relationships
- Form Academies
- Offer Concurrent/Dual Credit
- Serve as a Guest Speaker
- AP AccountingComing Soon!
9Design Business Academies
- Redefine your program
- Develop a model that fits your students,
teachers, and community - Business education programs must meet the needs
and expectations of YOUR students and community - Whats not academic about business?
10Include Academy Essential Features
- Rigor, Relevance, and Relationships
- A small learning community within the larger high
school - A curriculum that combines a career focus with
meeting college entrance requirements - Partnerships with supporting employers, community
members, and institutions of higher education
11Highlight Academy Facts
- 15 Academies
- 7 Directly Related to Business
- Business Finance, Computer Programming,
Culinary, Geospatial, Graphics, Software
Specialist, Computer Networking - 2,710 Career Academy Students
- Summer Workshop Training Opportunities
- Scholarships
12Spotlight One of Your Academies
- 60 freshmen in Career Choices/Computer
Applications - 65 sophomores in Intro to Finance
- 50 juniors Accounting I
- 38 seniors in Accounting II and/or
Entrepreneurship - Chartered the First Chapter of NBHS
- Developed a comprehensive list of volunteer
speakers, field trips, and internships sites - Developed dual enrollment opportunities with UAB
13Promote Your Students Successes
- ClubsFBLA/PBL, BPA, SIFE, DECA/DELTA
- National Honor Society
- Community Service Projects
- Alumni
14Encourage Local, State, and National Officer
Candidates
15Feature National Contest Winners
16Emphasize Student Endeavors
- Everyday exposure
- Become financially independent
Wow, you run this like a business.
17Sponsor a National BusinessHonor Society Chapter
- Any secondary school that has a business
education program is eligible - Recognize your students for
- academic excellence
- Raise the status of your program
18Celebrate National Honor Society Induction
19Promote Chapter ThroughYearbook Pictures
20Emphasize Community Service Endeavors
21Seek Alumni Counsel
- Bulletin Board News
- Contest Judges
- Mentors
22Become Best Friends with the Local School
Newspaper Staffs
- Submit Photos
- Write News Articles
23The Birmingham News
24Cedar Rapids MileStones Section
25Connect Through Community Outreach
- Advisory Boards
- Teach Night Classes
- Serve on Boards
- Secretarys Day
26Your Examples?Questions?