Collaborative

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• Collaborative
• Communications

Tony Crowden Communications Specialist Sharon
Pell Communications Officer
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Working as one health community

• NHS Lincolnshire, Lincolnshire Community Health
  Services, United Lincolnshire Hospitals Trust,
  Lincolnshire Partnership Foundation Trust
• Cant do it on our own
• Dont offer all the services
• Not a one size fits all solution

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Communications Solution

• Messages developed by NHS Lincolnshire
• Same message delivered in different ways
• What is being introduced?
• Why it is being introduced?
• How it will be implemented?

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Public Launch

• Need to let the public know that
• Its ok to ask

• New Year launch
• Drink less
• Exercise more
• Lose weight
• Stop smoking

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Launch Planning

• Each lead given a task
• ULHT media handling
• LCHS venue and bookings
• NHSL resources
• LPFT services identified to attend

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• Did it work?
• Have a draw
• Incentives
• Right staffing
• Keep it simple
• Common sense approach

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• Lessons Learned
• Timing
• Check what else is on
• More external promotion
• Share work more evenly
• Give others the opportunity to take part

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Smoothie bike in operation
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Feedback from participants

• DART self referral
• Smoke free homes referrals
• Phoenix stop smoking referrals
• Fire service home fire safety checks
• Many enquiries relating to cooking project

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• Any questions?