Executive MBA Program Strategy

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Executive MBA ProgramStrategy
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Thinking Differently
(Executive MBA Program)
Faculty of Business Administration, TIT Email ebrahimnejad58_at_yahoo.com, r.ebrahimnejad_at_mftmail.com Tel( 98) 21 22084833,(98) 21 22085026
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???????? ????? ????? ?? ?? ??? Vertical Backward
Integration
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Integration
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• Business Diversification
• Vertical Integration
• Geographic/global Expansion

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Extent of Corporate Diversification Firms vary
by Degree of Diversification

• Low Levels of Diversification
• Single-Business - gt 95 of revenues from a
  singles business unit
• Dominant-Business - 70-95 from a single business
  unit
• Vertically-integrated Businesses - 70 of sales
  in value chain
• Moderate to High Levels of Diversification
• Related-Diversified - 70 or more from businesses
  that are related. Businesses must share product,
  technological or distribution linkages.
  Businesses may be related-linked or related
  constrained
• High Levels of Diversification
• Unrelated-Diversified - lt70 in related business
  units

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Corporate Advantages from Diversification
(1) Sharing Linkages Between Businesses
Bus.
Bus.
Bus.
Bus.
D
A
B
C
(2) Sharing Core Competence
Bus.
Bus.
B
A
Core Competence
Bus.
Bus.
C
D