A Brief Introduction of International Business

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Topic 1. A Brief Introduction of International
Business
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What is Business? l  Traditionally, __________
or trade for things people _________________ l T
echnically, the production, distribution, and
sale of goods and service for ___________ l The
primary goal of business activities is creating
__________ or economic surplus
exchange
wanted or needed
a profit
profit
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2.What is International Business? l As a field
of management training, it deals with the special
features of business activities that
______national boundaries including ________ of
goods, services, capital, or personnel
_________of technology, information, or data, or
even the supervision of employees.
cross
movements
transfers
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l  The international business field encompasses
international __________in commodities,
international _________of intangibles such as
technology and data, and the performance of
___________services such as banking and
transportation. It gives special attention to the
___________________ an enterprise based in one
country and operating in one or more other
countries__ and the full methods open to such
enterprises for doing business internationally.
transactions
transfers
international
multinational enterprises
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3.The Scope of International Business Activities
l  Physical goods ---- products from mining,
petroleum, agriculture and manufacturing
activities l  Transactions in service ___
construction, hotel, tourism, business
consulting, and retailing and wholesaling,
transportation l  Financial areas ___ commercial
and investment banking, securities, and
insurance Communication media__ radio,
television, telegraph,telephone, magazines,
books, newspapers, news services, networks and
movies.