The Fresh Produce Sector Governance Trends

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The Fresh Produce SectorGovernance Trends
Anne-Marie Arts
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Anne-Marie Arts
Commercial Director
Spokesperson, Food Safety
New Zealand Representative, Food Safety Committee
Financial Director
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International Produce Industry Trends

• Developed nations
• Supermarkets are loosing market share in favour
  of independents markets
• Seasonal produce is available year around but
  consumers are not happy
• Online shopping is increasing
• The High Street is back in favour
• Supply chains are becoming more technical and
  complex
• The consumer is becoming more demanding
• Developing nations
• Supermarkets are gaining market share from
  traditional wet markets
• More produce is finding itself into developed
  nation stores
• Global retail concepts are competing with local
  versions
• Supply chains are still producing extraordinary
  wastage (India 35)
• Supermarkets often buy imports due to lack of
  trust in local equivalents
• The consumer is becoming more demanding

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Produce One of the Worlds Oldest Industries
Right back to the Phoenicians International
Cooperation therefore no problem
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Governance internationally I
The International Federation for Produce
Standards (IFPS) is composed of produce
associations from around the globe. The group
provides an international forum to address issues
which require international harmonisation or
standardisation for the produce sectors. IFPS is
the first incorporated fresh produce body
constituted of national organisations providing
direct representation of their respective
countries constituents.
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The IFPS Agenda
Standards

• PLU Numbers
• Food Safety
• Anything else that effects the Produce Industry

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ExampleGS1 Traceability Guidelines
Developed by GS1 guided by IFPS
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Governance internationally II
The International Fruit and Vegetables Alliance
Mission To encourage and foster efforts to
increase the consumption of fruit and vegetables
globally for better health by supporting national
initiatives, promoting efficiencies, facilitating
collaboration on shared aims and providing global
leadership. All of which is based on sound
science.
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Example Scientific Clearing House
IFAVA and our members will continuously identify
and share new and important scientific studies
and reviews to provide context and highlight
opportunities relevant for the promotion of
better health related to FV intake
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Governance New Zealand

• The only Pan-Produce Industry Association
• Growers
• Wholesalers
• Service Providers
• Retailers

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New Zealand Internationally
Paula Dudley, United Fresh Co-Chair
Dr Hans Maurer, United Fresh Chair
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Horticulture New Zealands Strategy for 2020
Released July 2009
http//www.hortnz.co.nz/communications/pdfs/HortNZ
StrategyOverview.pdf
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The Last Word
Man who sits with mouth wide open waiting for
roast duck to fly in,waits a long time!