Listing and Marketing Consultation

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Listing and Marketing Consultation
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Submit listing to MLS(Multiple Listing Service)

• The Myth
• MLS Does Not Sell Homes
• It Makes Information Available

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Send Copy of Listing to Seller

• Get Feedback
• Get Suggestions

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Place Sign in Yard

• Neighbors Sell Houses

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Place Lockbox on Property

• Safeguard
• Peace of Mind

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Create Feature Sheet

• Attractive
• Eye-Catching

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Create Brochure for Home

• Similar to Feature Sheet
• Includes
• More Detailed Information
• Finance Info
• Qualification Info

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Detailed Info to Other Real Estate Agents

• Networking
• Sells Approximately 55-75 of All Homes Each Year

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Realtors Open

• Exposure to Home
• Seeing is Remembering

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Feedback

• Agents Comments
• Showing Results

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Progress Reports

• Keeps YOU Informed

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Send/Fax Flyers To Other Real Estate Companies

• Other Real Estate Companies
• Competition
• Potential Buyers

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Open Houses

• Good Exposure
• Drawback
• 10 of Homes Sell Nationwide.BUT.
• Only 1-2 of the Home being held open, Sell at
  that Open House

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Advertising

• World Wide Internet
• 24 Hour Information Hotline
• Direct Mailings
• Flyer Delivery to Agents
• Home Magazines
• Newspapers

(note 18 of All Homes Sell Nationwide from
Newspaper AdvertisingBUTOnly 1-2 Are the
Homes that were Advertised)
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21 Day Review

• Review Feedback, Marketing Plan, New Competition
  Recent Sales
• Adjust Where Necessary

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Recommend Improvements

• Add Salability to Home
• Increase Your Bottom Line

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Thoroughly Explain Selling Process

• Purchase Agreement
• Financing Alternatives
• Contacting Lender
• Negotiating
• Closing

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Follow Up ALL Ad/Sign Calls

• Dont Tell Too Much
• Get ProspectInto Your Home

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Screen and Qualify

• All Interested Parties
• Will They Qualify
• Do They Have the Down Payment?
• Do They Have Bad Credit?
• Are They Serious?

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Assist in Negotiations

• My Strongest Attribute
• Makes or Breaks the Sale

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Work With Appraiser

• Appraised Value MUST Be Equal or Greater Than
  Sale Price

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Keep Informed of Progress During Post Sale

• Is Buyer Approved
• Is Appraisal Completed
• Are There Any Work Orders

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Coordinate Closing - Time,Place,etc.

• Many People Involved
• All Must Be Ready By Closing

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Attend Closing

• Answer Questions
• Available for Unexpected Events

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I Will Always Be

• Honest
• Straight Forward
• Direct with All Advise and Information
• Helpful with Suggestions to Create a Successful
  Sale of Home

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Overall Objective

• To Market Property in Such a Manner Which Will
  Yield the Highest Equity in the Shortest Time
  with the Greatest Convenience
• To Insure a Successful Transaction and Build a
  Long-Term Client Relationship Leading to Future
  Successful Transactions

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Most Importantly

• HAVE
• FUN!