Lesson 4: Web Site Development Process

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Lesson 4Web Site Development Process
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Objectives

• Determine the audience for the site
• Set design goals appropriate for the
  business/organization represented by the site and
  the sites intended audience
• Develop a Web site vision statement
• Develop a site strategy and identify strategy
  implementation tactics
• Develop site design and architecture
  specifications
• Create Web page and site templates that fulfill
  design specifications
• Create a site metaphor
• Use the mindmapping process to structure a Web
  site

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Understandingthe Business Process

• Sites that deliver products intrinsically
  dependent on the Internet
• Sites that deliver existing products and services
  to a global market via the Internet

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Defining a Web Site Vision

• Vision statement
• Value
• Measurable goal

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From Vision to Strategy

• Defining the Web site strategy
• Defining the Web site tactics

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Web Site Specifications

• Functionality
• Architecture
• Content
• Design

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The Metaphor

• A Web site can be presented as a particular
  object or experience
• Metaphor guidelines
• Metaphor examples

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The Mindmapping Process

• Allows you to structure ideas on paper in the
  order your brain follows, rather than the linear
  process normally used when documenting ideas

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Mindmapping a Web Site
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Summary

• Determine the audience for the site
• Set design goals appropriate for the
  business/organization represented by the site and
  the sites intended audience
• Develop a Web site vision statement
• Develop a site strategy and identify strategy
  implementation tactics
• Develop site design and architecture
  specifications
• Create Web page and site templates that fulfill
  design specifications
• Create a site metaphor
• Use the mindmapping process to structure a Web
  site