ELC 498

1
ELC 498

• Day 26

2
Agenda

• December 12
• Student Case study Presentation
• Napster Jeff
• eBay-Anup
• December 15
• Student Case study Presentation
• iVillage Kristin
• Monster Donnie
• Paypal - Steve
• Final Exam Assigned
• Grade sheets due No later than December 16 at
  Midnight
• Covers presentation and written case study
• Final weeks
• Final Exam Due Prior to 5PM on December 23
• Spring 2006 Book List
• http//perleybrook.umfk.maine.edu/sp2006BL.htm

3
Recap of ASP

• GBF or GIRF
• Mostly GIRF
• Scale economics
• Depends on application
• Customer retention
• High
• Customer LTV
• Large CAC could be detrimental
• Contrary Business climate
• Winner take all environment for ASP
• Wait and see for customers