How would you persuade

1

• How would you persuade
• someone to do.
• ( or not to do )
• something, or to buy an
• item or service?

2
Persuasive Writing

• Written for the purpose of persuading, or
  convincing, readers to do, say, think, buy, feel,
  or believe something.
• Can be an essay, editorial, advertisement,
  campaign literature, speech, commercial, or more.
  
• Addresses readers directly by using first person
  (I think) and second person (You want to
  buy) POV
• Uses strong emotional/ persuasive language

3
Persuasive Language

• Uses mainly the present tense (You want
  instead of You wanted or You will want)
• Uses cause and effect (Ifthen)
• Uses emotional appeals (Personal stories and
  other things readers can make a connection to)
• Uses technical language (Explains processes or
  products using solid facts)
• Uses rhetorical questions (Would you want your
  child to grow up in a world without _____?)
• Dares the reader to disagree. (You can just
  ignore this ad and wait for ______ to disappear
  but youll regret it!)
• Tries to make opinions sound like facts (An
  overwhelming number of people agree that ________
  is important, so clearly, you should, too!_)
• Uses powerful verbs and strong adjectives.
  (Elated instead of happy, or Run- dont
  walk! down to Don Williamson Toyota!)

4

• Steps For Persuasive Writing

• Create your introduction (1 Paragraph)
• State the topic you are discussing (What is your
  essay about?
• Give your opinion (Main idea What you think
  about your topic)

.
2. Create your essay body (2-5 paragraphs) -
For each paragraph, list ONE major reason why you
hold this opinion about your topic. - To further
expand upon your ideas, provide specific facts
and examples that support each reason you list.
3. Create your conclusion (1 paragraph) -
Restate the topic and your opinion. - Summarize
your major points. - End with a call to action
address the reader specifically, using
emotional/persuasive language
5

• Task
• Read the following text, looking for the
  elements of persuasive writing which we have
  outlined.

6
Calling All Sleepyheads

• Sleep is important. Nobody fully understands why
  we need it, but scientists think that the body
  uses the time to recover and to repair damage.
  When we fall asleep our heart and breathing rates
  slow down, muscles relax and our senses rest. If
  this is the case, are you giving your body enough
  rest?

7

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

8

• There is some truth in the old saying
• Early to bed and early to rise, makes us
  healthy, wealthy and wise.
• Next time you start to argue about your bedtime,
  remember your body needs a break.
• From Have Your Say by Karavis and
  Matthews

9

• Now, let us examine the text together in more
  detail.
• How many elements of persuasive writing have
• you identified in it?

10
Calling All Sleepyheads

• Sleep is important. Nobody fully understands why
  we need it, but scientists think that the body
  uses the time to recover and to repair damage.
  When we fall asleep our heart and breathing rates
  slow down, muscles relax and our senses rest. If
  this is the case, are you giving your body enough
  rest?

11
Calling All Sleepyheads

• Sleep is important. Nobody fully understands why
  we need it, but scientists think that the body
  uses the time to recover and to repair damage.
  When we fall asleep our heart and breathing rates
  slow down, muscles relax and our senses rest. If
  this is the case, are you giving your body enough
  rest?

12

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

13

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

14

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

15

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

16

• Lack of sleep means that the body and brain do
  not work properly. If you dont go to bed at a
  reasonable time, you will be sleepy in class and
  not learn so much. Tiredness means you may not be
  able to think clearly, and you may also be a
  danger to other people. Accidents can happen. You
  will lack energy, and even playing becomes too
  much of an effort. Is staying up late really
  worth it?

17

• There is some truth in the old saying
• Early to bed and early to rise, makes us
  healthy, wealthy and wise.
• Next time you start to argue about your bedtime,
  remember your body needs a break.
• From Have Your Say by Karavis and
  Matthews