Model Industry Report Outline

1
Model Industry Report Outline

• Transmittal Memo
• Executive summary
• Table of Contents
• List of Figures and tables
• I Introduction
• Define Industry
• Why worthy of study
• Key Competitors
• Key market segments

2
Outline

• II Approach/ Method (What you did)
• Data Sources
• Analysis method
• III Results/ Analysis (what you found)
• Organize around questions
• Describe Porters five forces based on data
• IV Conclusions
• What are the strategic issues facing this
  industry?
• References (APA) Style
• Appendix, additional data etc.