Speech Making Process

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Speech Making Process
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Steps

• Audience Analysis
• Determine Purpose
• Select/Narrow Topic
• Gather Support Materials
• Develop Central Idea
• Render Main Points
• Outline
• Rehearse
• Deliver

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Audience Analysis

• Demographicsphysical characteristics
• Psychographics or attitudinal analysispsychologic
  al characteristics

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Demographics

• Age
• Race, Ethnic background
• Gender
• Religion
• Educational Level

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Attitudinal Analysis

• Attitudeslikes, dislikes such as food, music,
  clothing
• Valuesright or wrong such as drinking
• Beliefstrue or false such as God or Elvis

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Determine Purpose

• To inform
• To persuade
• To Entertain

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Select/Narrow Topic

• Relevant to
• Audience
• Occasion
• Speaker

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More Considerations

• Timely
• Amount of information available
• Can be done in time frame given
• Is NOT controversial
• Is not about sex, politics, religion
• Is something that can be explained easily

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Types of Informatives

• Object
• Idea
• People, person
• Event
• Procedure

• Can be sensedconcrete
• Cannot be sensedabstract
• Noteworthy
• General or specific
• How to do something

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Type of Research

• Primaryoriginal
• Interviews, experiments, surveys

• Secondaryexisting
• Books, magazines,
• Websites, tv shows

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Develop Central Idea

• One complete, declarative sentence one simple
  sentence

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Render Main Points

• Two or more
• Three is standard
• How many is too many?

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Outline

• Key word
• Combination of words, phrases, and sentences

• Full Content
• Full sentences only

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Rehearse

• In front of mirror
• In front of others
• Audio tape
• Video tape
• Positive visualization

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Deliver

• Types of delivery
• Manuscript
• Memorized
• Impromptu
• Extemperaneous

• Written out and read
• Written out and memorized
• No preparation
• Combination

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Steps

• Audience Analysis
• Determine Purpose
• Select/Narrow Topic
• Gather Support Materials
• Develop Central Idea
• Render Main Points
• Outline
• Rehearse
• Deliver