Melaleuca vs. MLM

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Melaleuca vs. MLM

• Why Melaleuca is a Different Kind of Company!!

Executive Director Lorraine Debusschere
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• Why We Look Like MLM

• We do word of mouth advertising
• We have a work from home business
• We do presentations
• We earn commissions based on a Multiple Referral
  Organization.
• That is where the similarity ENDS !!!

3
Melaleuca Business Model Consumer Direct
Marketing

• Consumer Driven Alternate Shopping Concept
  just Switch Stores !!!
• Melaleuca is a manufacturing company that
  competes for market share with other top
  manufacturing companies like
• Proctor Gamble
• Johnson Johnson
• Centrum One-A-Day
• Gatorade, Slim-Fast, Atkins
• Clinique, MAC, Lancome, Estee Lauder

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MLM Companies

• Rely on a few sensational products such as
  juices, magnets, jewellery, diet cures, wrinkle
  creams, etc that people really dont need. New
  money required to purchase.
• Melaleuca
• Over 300 necessary products that people need
  and use every day true value and benefits
• No new money spent as we are all buying these
  types of items somewhere.
• Real people buying real products they really need
  

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• MLM Companies

• Often require their people to buy large
  inventories to start their business front end
  loading
• large quantities of product purchases required
  each month to collect bonuses.
• Melaleuca
• Customers buy what they will consume for that
  month. Simply switch stores.

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• MLM Companies

• Most require reselling of inventory for retail
  profits.
• Melaleuca
• No one sells products no home parties, no
  inventory, no delivering, collecting money.
• All customers do their own shopping either
  online or by phone delivered to their door
• Pay sales tax on wholesale not retail

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MLM Companies

• Products are usually priced several times higher
  than they are really worth.
• 40. bottle of juice can be purchased at health
  food store for 10.
• Melaleuca
• Products are competitively priced and better
  value than grocery store brands.
• Show actual price comparisons in our presentation
• Could compete in a store front

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MLM Companies

• Often use celebrities or unfounded gurus with
  dubious credentials to hype products with
  little or no documented independent science.
• False promises both in product and/or business
• Melaleuca
• Develops and sells products based on sound,
  documented science. Developed by strong Research
  Development staff with scientists PhDs from
  reputable universities.
• Competing with grocery store products.
• Marketed person to person from personal experience

9
MLM Companies

• First In wins, Last In loses hype ground
  floor opportunity with high risk, high inventory
  high prices.
• Those at the top make most of the money.
• Everyone out for themselves.
• Melaleuca
• Proven track record of over 25 yrs, BBB Torch
  Award.
• Based on sound business principles and our
  Compensation Plan rewards those who help others.
• Anyone can succeed - anytime

10
MLM Companies

• Re-Order rate Avg. 12-15
• 200-400 Attrition not enough value to hold
  customers
• 95 are Business Builders
• Melaleuca
• Re-Order rate 95 From loyal customers who
  choose our brand each month CREATES TRUE
  RESIDUAL INCOME.
• 88 are just customers
• 12 are Business Builders
• Build a business to last a lifetime

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MLM Companies

• Often the majority of income for top leaders is
  derived from the sale of training materials sold
  to downline and from motivational seminars and
  rallies NOT from actual compensation plan.
• Melaleuca
• Protects Marketing Executives by prohibiting
  individuals from producing or marketing their own
  materials to an organization

12
MLM Companies

• Many have volume lines or online access to
  check group volumes at month end so
  distributors can order extra products to
  qualify for bonuses or the next level if their
  volume is short. You too can become garage
  qualified add to your already huge inventory

Melaleuca

• Does not have a volume line
• Commissions paid on actual real product
  purchases not people buying advancements

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What we do

• We educate the consumer on the value of our
  brand and help them switch stores for higher
  quality, better value products without spending
  any extra money or any new money
• And, we allow our customers to become business
  partners and compete for market share against
  other major manufacturers.

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Where do you want to shop???

• Do you want to continue buying from the corporate
  giants Walmart, Costco, Superstore, Safeway,
  Sams Club, etc. ??
• Or support the little guy and bring more
  profits back to your community??