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?19? ????(Mobile Business)

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19 (Mobile Business) – PowerPoint PPT presentation

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Tags: business | mobile | retail | rfid

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Title: ?19? ????(Mobile Business)


1
???????
  • ?19? ????(Mobile Business)

2
???????
  • ??????? ?
  • ?????????????? ?
  • ??????????? ?

3
???????
  • ?????? (B2C, Business-to-consumer)
  • ????? (B2B, Business-to-business)
  • ??????? (C2C, Consumer-to-consumer)
  • ?????? (C2B, Consumer-to-business)

4
?????????
5
????????
6
???????
  • ???????????????
  • ????????????????????
  • ????????

7
????(Mobile Business)???
  • B2E (Business-to-Employee)
  • B2C (Business-to-Customer)
  • C2C(Consumer-to-consumer)
  • C2B(Consumer-to-business)

8
???????
9
?????????????????
10
MET???????
11
?????(auto-ID)???RFID
  • ????
  • ?????????
  • ?????????????? ??????

12
?????????
  • ??(Bar codes)
  • Smart cards
  • Voice recognition
  • Biometric technologies
  • OCR (optical character recognition)
  • RFID (radio frequency identification)

13
RFID????
14
RFID?bar codes???
  • ??????(LOS)?????
  • ????????????
  • ????????????
  • ????????????

RFID?????? ?
15
RFID tag???
  • Computer chip (microchip)
  • Antenna
  • ??????tag?label
  • ??active tags?passive tags
  • Read-only?read-write?WORM

16
??tag???????
  • ?????
  • Tag antenna???
  • Reader?????
  • Tag???????

17
?????
  • Low-frequency (125 KHz)
  • High-frequency (13.56 MHz)
  • UHF (ultra-high frequency) (860-960 MHz)
  • Microwave (2.45 GHz)
  • ????????????????
  • ???????????????

18
?????????
  • ???tag???????,??????????,???????????,??????0.33??
  • ???tag?????????????,??????1??
  • ????tag????????,?????,????????,?????,??????????,??
    ?????100?????

19
RFID???????
  • ??
  • ????? (?????)
  • ???
  • Reader???

20
????
  • ??
  • ?? physical media tracking
  • ????

21
?RFID???????
  • EPCglobal
  • Auto-ID center???1999?
  • 2003?10?Auto-ID center????????
  • EPCglobal
  • Auto-ID Labs

22
???????(EPC)
  • EPC??Electronic Product Code
  • Header3 partitions (manufacture product type
    serial number)
  • ??????????????????,?EPC???????????
  • 64 bits?96 bits?128 bits?EPC

23
EPCglobal?????
  • PML (physical markup language)
  • EPC information service
  • RFID middleware(a.k.a. Savants)
  • ONS (object name service)

24
PML????????
  • ?????(??????)
  • ???????(dynamic data)
  • ????????(temporal data)
  1. Business partners
  2. Logistics providers
  3. Retail partners

25
RFID???
  • ???????????
  • ISO 18000-3 ??????(high frequency tags)????????
  • ISO 18000-6 ???????(ultra high frequency
    tags)????????
  • EPCglobal ?????(EPC, electronic product code)

26
RFID????
  • Patient ID system
  • Temperature sensors
  • ????
  • Luggage handling
  • ??????

27
RFID????
  • ??
  • ????
  • ???????
  • ??????
  • ????
  • ??/??

28
RFID????
  • Self-destructed money box
  • yard management system
  • ?????
  • Just-in-time production
  • ????(asset tracking)
  • ??
  • Inmate tracking system

29
RFID???
  • ????(access control)
  • ???? (asset tracking)
  • ?? (????????)
  • ????
  • POS??
  • ???? (electronic toll collection)
  • ???? (vehicle immobilizers)

30
????
  • ??
  • ?? responsive space
  • ????

31
????(RFID???)
  • Tag collision
  • Energy harvesting
  • Chipless RFID
  • Agile reader
  • Intelligent/dumb readers
  • Reader collision
  • dense reader mode
  • Smart shelves

32
RFID?????
  • RFID tags?reader??? ?
  • RFID?????????? ?
  • RFID?????????????? ?
  • RFID????sensors???? ?
  • RFID tags?????????? ?
  • RFID??????? ?
  • RFID tags?kill????reactivate? ?

33
RFID EPC (Intel???)
34
Q A
  • ??????(near-far problem) ?
  • ????(mobile agent)???,???????????? ?
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