CUTO Enterprises Business Plan Proposal

1
CUTO EnterprisesBusiness Plan Proposal

• C. Baillargeon, K. Ivey, C. Mardell K.Templeton
• Comm 492.3

2
Introduction

• Greenhouse industry in Saskatchewan
• relatively small
• marketing problems
• economies of scale
• consistency
• other problems
• climatic conditions
• location of growers

3
The National Picture
Source Agriculture Agri-Food Canada (2000)
4
The National Picture
Source Agriculture Agri-Food Canada (2000)
5
CUTOs Aim

• Centralized marketing-arm
• Marketing consistent produce
• Capture advantages of single-desk selling
• Still maintain producer control, while clearly
  defining market standards

6
Operation Alternatives

• Small-scale
• bulk order supplies
• producer control of grading, packaging
  shipping
• Medium-scale
• co-op grades and packages
• still ample producer control
• Large-scale
• all produce marketed through co-op
• graded, packaged and shipped to buyers by co-op

7
Operations Other Considerations

• Organizational structure
• Quality control
• Cost of operation

8
Human Resources

• Employees
• Training Programs
• Strategy

9
Marketing

• Opportunities
• Competition
• Sales objectives
• Distribution
• Advertising

10
Finances

• 10 areas of analysis
• Five-year financial projections
• Revenue estimates
• Cost of goods sold
• Wages, benefits bonuses
• Operating expenses
• Working capital estimates
• Capital budget and depreciation
• Financing budget
• Debt amortization schedules
• Income tax

11
Time Frame and Budget

• Sept. 6 Project initiation
• Oct. 10 Draft proposal
• Oct. 11 Proposal accepted
• Oct. 31 Data collected
• Nov. 4 Analysis of results
• Nov. 17 Sask. Greenhouse Growers presentation
• Dec. 6 Draft report
• Jan. 10 Final report

12
(No Transcript)