Media Literacy: Advertising

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Media LiteracyAdvertising

• Grade 9

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Recap

• Teenagers are strongly influenced by
  advertising.
• AGREE or DISAGREE
• EXPLAIN/DISCUSS
• This quotation is a sweeping generalization.
  Does it apply to you?

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Influence of Advertising
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(No Transcript)
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The ABCs of Brands
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Who are these people?
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• Where do you usually find ads? What is the
  definition of advertisement?
• What about the classroom? Is the school free from
  ads?

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Thoughts?
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• View brief video

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• Challenge With a partner, scour the school for
  5 minutes (use your pocket technology to set a
  timer for 5 minutes) looking for any form of
  advertisement. Using your pocket technology take
  pictures of the ads (Do not take pictures of
  anything or anyone else). When you return to the
  classroom, record your findings on worksheet 2.

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Worksheet 2 Advertising
Environment Directions Today, while you are at
school and as you travel home (whether it is by
bus, car or foot) notice the ads that you see.
Fill out the chart and then answer the questions
below, using the backside of this paper if you
need more room
Where is the ad? What is the ad for? Do you use the product?