Availability (?????????)

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Availability (?????????)

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Title: No Slide Title Last modified by: User Created Date: 4/15/2002 5:34:08 PM Document presentation format: On-screen Show Company: Coca - Cola HBC Bulgaria AD – PowerPoint PPT presentation

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Title: Availability (?????????)

1
?????? ?????
????????? ???????????
??
???????? ?????...
2
???????? ?? ?????????????
24
76
????????? ???????
?????????? ???????
35
3
??????????? ?????????
4A
Availability (?????????) Affordability
(??????????) Acceptability (???????????) Activatio
n (?????????) at the lowest appropriate cost to
serve (?? ???-??????? ????????? ????)
4
?????????
??? ??? ????????? ?????????? ?? ?? ?????? ?
?????????
??? ????? ????? ? ????????????? ????????? ?
????????? ??????? ???? ?? ?????? ??????? ??
????????????? ?? ???? ???? ?????????? ?? ?????
??????????
5
??????????
???????? ???? - ???? ??????? ????????????
??????????? ?? ?????? ?? ???????? gt
?????????????? ?????????? ???? ?????????????
????, ???????? ? ???????? ?????? ?????? ????????
?? ?????????????
???????? ?? ????????? ???????? ?? ?????????
6
???????????
????????? ? ????????????? ? ?????????????
???????????, ????? ??????? ?????????????
????????? ???-?????? ???????? ??? ????? ????
??????
?????? ???? ?? ????????
???????????? ???????? ??????? ???? -
???????? ???????
7
?????????
??????gt ????????? gt ???????
????????? POP ? ??????? ??????? ???? ?? ???????
????? ?? ??????? ????? ???-??????? ??????? ???
????? ??????
?????? ????? ?? ?????? ??????? - ?????????? ?????
????? - ?????? ?????????? ?? ????????? -
????????? ?????? ???????????
8
Coca - Col??? - ????? ???? !
??????? ?? ???
COCA-COLA ??????? ?? ???-???????????? ??????? ??
?????????? ? ???????? ?????. ? ????????? ????
COCA-COLA ?? ??????? ? ???????????, ?????
??????? ?????? ?? ?? ???????????? ? ?????.
?????? ?????? ?? ??? ??? ?? ????????, ?? ?? ????
COCA-COLA ?? ???????? ?? ????? ???? ??????. ???
??? ??????????? ?? COCA-COLA ? ????, ?????????
??????? ?? ??????? ?? ???????? ????? ??????????
?? 1093 ???? ! ??? ???????? ????-????
??????????? ?? ???? ?? ???????? ? 0.25 ? ???????,
????? ???? ????? ?? ????? ???? ?? ?????? ?? 767
???????
9
Coca - Cola - ????????????? ???????!
??????? ?? ???
??? ?????? ??????????? ?? ???? COCA-COLA ??
???????? ?? ?? ?????????? 4.079.020.848.000
??????? ? ???????????? ?? ????? ??????????,
?????????? ?? ??????????? ?? ??????? 59 ???? ??
- ?????? ?? ???????.
??????? ??????? ?? ??????? ?? ??????? COCA-COLA
??? ??? ???? ?? ?? ???? ? ???????. ?? ? ????
????????? ???? 1890 ?.
COCA-COLA ?? ????????? ?? ??? 80 ?????.

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