CATERING START-UP

1
CATERING START-UP

• TIPS FOR SUCCESS

2
ESSENTIAL RESOURCES

• WHAT ARE SOME NON-NEGOTIABLES TO START YOUR
  BUSINESS?
• LIST 3

3
COMMITMENT

• EXCELLENT FOOD QUALITY
• SUPERIOR SERVICE IS NON-NEGOTIABLE
• REQUIRES
• LONG HOURS
• HIGH STRESS
• PHYSICAL FATIGUE
• HOW MANY HOURS PER WEEK CAN AN INDEPENDENT
  CATERER EXPECT TO WORK IN THE FIRST FEW YEARS?

4
CAPITAL

• HAVE RESERVE FUNDS EQUAL TO 6 MONTHS OF FIXED
  EXPENSES AND HALF OF LABOR COSTS.
• OTHER EXPENSES SHOULD
  BE CONTROLLABLE
• WHAT ARE SOME EXAMPLES OF FIXED COSTS?

5
LOCATION

• KEY FACTOR
• SAFE VISIBLE LOCATION
• IF OFF-PREMISE SHOULD STILL BE EASILY ACCESSIBLE
  TO TARGET MARKETS
• WANT IT TO BE CLOSE TO EVENT VENUES

6
KNOWLEDGE

• ABILITY TO PROVIDE FOOD AND SERVICES IN A WAY
  THAT DIFFERENTIATES THE BUSINESS FROM OTHERS.
• EXPERIENCE WITH KITCHEN EQUIPMENT
• AWARENESS OF LICENSES, PERMITS, INSURANCE
  REQUIREMENTS

7
CREATING A BUSINESS PLAN

• BUSINESS DESCRIPTION
• MARKETING
• COMPETITION
• OPERATING PROCEDURES
• PERSONNEL
• INSURANCE
• FINANCIAL DATA
• LICENSES AND LEGAL DOCUMENTS

8
WHAT IS THE VALUE OF CREATING A BUSINESS PLAN?

• EXAMINES FEASABILITY
• PROVIDES REALISTIC VIEW OF PROFITABILITY
• BRINGS COMPETITION TO FOREFRONT
• ATTRACT INVESTORS
• FIND YOUR NICHE!
• STARTING A CATERING BUSINESS

9
KEYS TO SUCCESS

• TIPS
• IS THERE ANYTHING YOU CAN THINK OF THAT IS
  MISSING?