Modeling Sustainability Maturity in Corporate Real Estate

1
Modeling Sustainability Maturity in Corporate
Real Estate

• Rasita Masalskyte
• Mia Andelin
• Anna-Liisa Sarasoja

Aalto University, Finland

• ERES 2013,
• July 6

2
Research Purpose

• Sustainability in corporate real estate (CRE)
  extremely differs in various industries.
• Holistic approach to sustainable CRE practices is
  missing.
• The aim of the study
• To summarize systematize the current activities
• To propose a generic Sustainability Maturity
  Model for Corporate Real Estate.

3
Research

• 1. 11 interviews with sustainable Finnish
  companies.
• Selection criteria
• GRI, CSR Reports
• Sustainability Indices (Dow Jones, Global 100,
  FTSE4Good)
• Carbon Disclosure Project
• WWF
• Green Building Council Finland
• 2. Research process in accordance with the
  Grounded Theory approach.
• 3. 18 most typical practices in the generic model

4
Sustainability Maturity Model for Corporate Real
Estate
5 maturity levels
6 dimensions
18 sustainable CRE practices
5
The Model

• Provides a holistic and systematic approach to
  the present sustainable practices (big picture
  view)
• Demonstrates CRE contribution to companys
  sustainability.
• Is an indicative tool for sustainability maturity
  assessment in CRE.

6
Findings from the Study

• Sustainability and CRE are strongly related.
• Production companies focus on product
  sustainability.
• Lower maturity practices ? improve own processes.
• Advanced practices ? better service to the
  customers.
• The greatest sustainability maturity is achieved
  by
• Multiple practices
• Integration of practices
• Effective communication with stakeholders
• Employees engagement
• Full commitment

7
Applicability of the Model

• As a benchmark (18 most typical practices)
• As an indicative self-assessment tool for
  sustainability maturity ? identify weaknesses and
  possibilities to improve (big picture view)
• Applicable in internal discussions ? common
  understanding of sustainability in CRE.
• Method of communication with stakeholders

8
Thank you.Questions?