1. Strong coercive pressure or control process lead only to superficial conformity. This will not be durable and sustainable.

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• Lecture 45

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• 1. Strong coercive pressure or control process
  lead only to superficial conformity. This will
  not be durable and sustainable.
• 2. Values of elite instead of non elite
  required for radical transformation. This type of
  transformation will not occur unless elite value
  structure is compatible with prescribed change
  plan.
• Members of organizations make strategies based on
  their choices (values). This view is closer to
  Adaptationist instead of an environmental
  determinist.
• Value formation process.
• The values held by individual are relatively
  permanent (Meglino Rawlin)
• Values are critical at both levels of strategy
  formulation and execution.

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• Critical Approach of Change Management
• Critical approach is based on feminist, post
  modern and post colonial perspective.
• Self vs. other (management vs. market).
• Example of Multinational Companies.
• Knowledge Vs organizing (two competing concepts)
  Learning and organizing are antithetical to each
  other.
• Sunk cost (cognitive and intellectual sunk cost).
• Real world is political
• Scientific Management School
• Technology vs. Culture