412 231 Information services

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K H O N K A E N UNIV.
Lecture 4 ???????????????????? ??????????????????
????

• 412 231 Information services
• ??????????????????????? ??????????????????????
• ???????????????????????????? ??????????????????
• 
  ????????? 2550

2
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• 1. ??????
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• 2. ????????????????????
• 3. ????????????????
• ??????????????? ??????????????????
• ??????????????????????
• 4. ??????????????? ? ???? ????????????????????????
  ???? (ICT) ?????? ????? ????????

3
????? (Roles) ???

• 1) ????????????????? ??????? ????????????????
  
• ?????????????????????????
• 2) ??????????????????????????????????
• 3) ???????????????????? ????????????????????
  ????????????????????????????????????
  ??????????????? ??????????????? ?????????????
  ?????????????

Broom et al. (1981)
4
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• 1. ????????????????????????
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5
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• 2. ?????????????????????/????
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• 3. ?????????????????????????
• 4. ?????????????????????????????????? (????
  ????? ?????? ????????)

6
????????????????????????????

• ??????????????????????????????????????????????????
  ????????????????????????????????????????????
• ????????
• ??????????????????????????????????????
• (distance learning)
• ????????????????????????????????????????????
  (personal client-based services)

7
????????????????????????????

• ????????????????????????????????????????????????
• ??????????????????
• ????????????????????????????????????????
• ??????????????????????????????????????????
• (electronic publishing specialist)
• ????????????? ????????? ?????????????????????????
  ????????

8
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9
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10
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11
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12
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13
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14
????????????????????????????????????????

• ????????????????????????????
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• ???? ????? ??????????????????????????????????????
  ???????????
• ?????????????? ???????????????? ? ????????????
• ?????????????
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15
????????????????????????????????????????

• ?????????????????????????????????????????????
  ?????? ??????????????????????????????????????????
  ? ?????????????????????????????????????????????
  ?????? ????????????
• ???????????????????????????? ?????
• ???????????????? ?????? ????????????????
• ??????????????? ???? ?????????

16
?????????????????????????????????

• ???????????????????????????????????????????

17
???????????????????????????????????????

• ?????????????????????
• ?????????????????????????????
• (recording and reproduction)
• ???????????????????????????????????
• (transformation)
• ??????????????????????????????? ????
  ????????????? (Archivist)
• ??????????????????????????????????????????????? ?
  
• (physical access)

18
???????????????????????????????????????

• ?????????????????? ???
• ????????????????????????????????????????
• ???????????????????????????????
• (description synthesis)
• ??????????????????????????????????????????????
  ???????
• ?????????????????????????????????????????????
  ???????
• (evaluation and analysis)

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???????????????????????????????????????

• ????????????
• ????????????????? (information management)
• ?????????????? (information broker)
• ?????????? (cyberian)
• ????????????????????(mediator intermediary)
• ????????????????????????????? (information
  facilitator)
• ????????????????? (technician)
• ????????????????? (data processor)
• ?????????????????? (filter)
• ?????? (Instructor)

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If we think of information as a sea, the job of
the librarian in the future will no longer be to
provide the water, but to navigate the Ship

• ???????????????????????????????????
• ????????????????? ?????????
• ????????????????????????????????????????
• ?????? ??????? ???????????????????????????????
• ????????????????????????????????

21
?????????

• ??????????????????
• ??????????????????????????
• ?????????????????????????????(Evidence-Bas
  ed Librarianship)

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??????????????????????????????????
(Evidence-Based Medicine) ?????????????????????

• ?????????????????????????? (Clinical evidence)
• ?????????????
• ???????????????????????? (Background)
• ??????????????????????

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??????????????????????????????????????????????????
???????????????????????? (Critical appraisal
evidence)

• 1) ???????????????????????????????????????????????
  ??????????????????? (Diagnosis)
• 2) ???????????????????????????????????????????????
  ????????????????????????????????????????????
  (Etiology/ Risk)
• 3) ???????????????????????????????????????????????
  ????????????????? (Prognosis)
• ??????????????????????????????????????????????????
  ?????????????? (Therapy)
• ????????????????????????????????????? (Apply the
  evidence to specific patients)
• ?????????????????????????????????????????????????
  ????????????????? (Assess the outcome)

24
??????????????????????????????????????????

• http//www.person.ku.ac.th/sajja/html/st51-c36.htm
  l
• http//www.bot.or.th/BOTHOMEPAGE/BankAtWork/AboutB
  OT/Organize/Culture/competence.htm

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Core competencies The special librarian.

• Understands the value of developing and sharing
  knowledge.
• Acknowledge and adhere to the ethics of the
  profession.

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SLA Competencies for Information Professionals
of the 21st Century

• What is an information professional?
• An information professional (IP) strategically
  uses information in his/her job to advance the
  mission of the organization. The IP accomplishes
  this through the development, deployment, and
  management of information resources and services.
  The IP harnesses technology as a critical tool
  to accomplish goals. IPs include, but are not
  limited to librarians, knowledge managers, chief
  information officers, web developers, information
  brokers, and consultants.

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SLA Competencies for Information Professionals
of the 21st Century

• What are information organizations?
• Information organizations are defined as those
  entities that deliver information-based solutions
  to a given market. Some commonly used names for
  these organizations include libraries,
  information centers, competitive intelligence
  units, intranet departments, knowledge resource
  centers, content management organizations, and
  others.

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SLA Competencies for Information Professionals
of the 21st Century

• There are four major professional competencies,
  each augmented with specific skills
• Managing Information Organizations
• Managing Information Resources
• Managing Information Services
• Applying Information Tools and Technologies

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SLA Competencies for Information Professionals
of the 21st Century

• Personal competencies represent a set of
  attitudes, skills and values that enable
  practitioners to work effectively and contribute
  positively to their organizations, clients and
  profession. These competencies range from being
  strong communicators, to demonstrating the
  value-add of their contributions, to remaining
  flexible and positive in an ever-changing
  environment.

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Follow-up activities

• Ongoing discussion of how we use our competencies
  on the SLA web site
• Dow Jones Award
• Competencies Survey
• MLA Academy of Health Information Professionals
  (http//www.mlanet.org/academy)

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Related links

• SLAs Competencies for Information Professionals
  of the 21st Century (2003) http//www.sla.org/co
  ntent/learn/comp2003/index.cfm
• SLAs Competencies for Special Librarians of the
  21st Century (Oct 1996) - http//www.sla.org/conte
  nt/learn/comp2003/97comp.cfm
• This and other presentations can be
  viewed/downloaded from http//ils.unc.edu/marshal
  l/