City of Choice

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City of Memphis
City of Choice
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The Collective Vision
City Mayor Pro Tem Myron Lowery
County Mayor A C Wharton
Former County Commission Chairman Diedre Malone
City Council Chairman Harold Collins
County Commission Chairman Joyce Avery
Memphis City Schools Superintendent Dr. Kriner
Cash
Memphis is a city of choice. Middle income
families live here, public school students have
options for the future, poor families move into
the economic mainstream, and talented workers are
developed, attracted and retained.
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Benchmark of Success
Clean, Green, Safe, and Vibrant Neighborhoods
City of Choice
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Memphis Not Competing in the Market Place of
Cities Memphis Losing Middle Class Families at
a Rate of 3 Per Day Our College Attainment Rate
Decreased 15 Over the Past 7 Years Source
Census Bureau
Current Trends
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Memphis Competitors
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Most Economically Segregated City of The Top 50
Metro Areas
50
Memphis
40
30
20
10
0
Current Trends
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Per Capita Income
Current Trends
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Memphis Difference Kids
Colored area is Memphis black lines mark 51
largest metros
Female
Male
Current Trends
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Lower Percentage of College Students
(18-24
year-olds enrolled in college)
Current Trends
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Memphis Ranks Very Low in Physical Fitness
50
Memphis
40
30
20
10
0
Current Trends
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• Our public business model is broken
• Our trajectory leaves no margin for error
• 105,000 students are treated as problems rather
  than as a competitive advantage
• Economic development strategies are anchored in
  cheapness rather than quality
• Incremental progress is not enough because we
  never catch up

Why it Matters
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Memphis Does Have an Alternative Future We
Can Become a City of Choice
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Core Services Alone Cannot Change The Game.
Only Through Strategic Investments Can We Yield
CityDividends
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Talent Dividend
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Current Trends
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• If we move Memphis from 23.7 college attainment
  to 24.7 college attainment)
• The Memphis Talent Dividend
• 1 billion annually

Memphis Talent Dividend
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Green Dividend
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Current Trends
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• If we move Memphis from 26.6 miles per day to
  25.6 miles per day
• The Memphis Green Dividend
• 232 million annually

Memphis Green Dividend
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Opportunity Dividend
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Poverty Rate
Memphis
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18
16
14
12
10
8
6
4
2
Current Trends
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• If we move Memphis from 17.8 poverty rate 16.8
  poverty rate
• The Memphis Opportunity Dividend
• 109 million annually

Memphis Opportunity Dividend
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Total City Dividends for Memphis1.341 Billion
Annually
City Dividends
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City of Choice Process
Brookings Institution
ARRA Stimulus Opportunities
Memphis Fast Forward
CEOs For Cities
Sustainable Shelby
Gates Foundation
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City of Choice Is a New Way of Looking at Future
Decision Making To Reverse These Trends
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City of Memphis /Shelby County
Human Capital Development / Education
Business / Economic Development
Information Technology
Social Services / Special Needs
Housing
Public Safety
Healthcare
Government Efficiency, Accountability, Transparenc
y
Energy Conservation and Green Jobs
Neighborhood Redevelopment
Infrastructure
Transportation
Game Changers
Areas of Priority
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City of Choice Concentrates on Game Changers that
Can Turn Around Current Trends
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Game Changers

• Game changers will improve Memphis trajectory.
• Game changers
• - Build on what we are first, best, and only in
  
• our distinctive strengths and authentic assets.
• - Emphasize bold action.
• Keep human capital as the over-arching issue.
• Are about alignment, collaboration, and
  connectivity.
• Game changers are actions taken with the end in
  mind -- a city of choice.

City of Choice
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Hope VI
Eliminated Public Housing and Replaced
them with Neighborhoods
Memphis is the Model City That Got it Right Ron
Sims, Undersecretary HUD
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City of Choice Attracts New Intellectual Capital
and National Experts to Help Solve Our Problems
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City of Choice Builds Competitive Advantage on
Our Authenticity Whats First, Best and Only
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First, Best, and Only

• Distinctive assets, culture, and character that
  are authentic to Memphis and the basis for our
  competitive advantage.
• Creativity music, culture, entrepreneurship
• Logistics modern world commerce was invented
  here
• Natural Resources Mississippi River, connected
  by Wolf River greenways to Shelby Farms/eastern
  Shelby County
• Tourism National Civil Rights Museum, Graceland,
  music heritage sites, Beale Street
• Medicine St. Jude Childrens Research Hospital,
  biotech niche, regional center for hospitals

City of Choice
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Creativity
Beale Street
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Logistics
FedEx
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Tourism
Graceland
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Natural Resources
Mississippi River
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Medicine
Memphis BioWorks
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Medicine
St. Jude
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Game Changing-Projects Are Not Just About The
Projects Themselves They Are Also About How They
Interconnect With Other Projects
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Greenway Greenline
Playhouse on The Square
Legends
Memphis Bio-Works
Memphis Motorsports Park
Greenway and Greenline
Uptown Development
Shelby Farms Park
FedEx
St .Jude
Fairgrounds
Beale Street Landing
Civil Rights Museum
Stax
Graceland
Aerotropolis
University Place