UNIT B EVOLUTION AND MOVEMENT OF FASHION

1
UNIT B EVOLUTION AND MOVEMENT OF FASHION
The 1990's

• 2.03 Recognize the relationship between
  historical events and fashion evolution.

2
Mood of the decade

• Sandra Day OConnorfirst woman on Supreme Court
• AIDS first identified
• Collapse of the Soviet Union and the expansion of
  overseas companies

3
Mood of the decade (cont.)

• Longest bull market in Wall Street history
• More luxurious fashions are introduced as people
  have more money to spend.
• More luxurious fabrics enter the market.

4
Mood of the decade (cont.)

• Casual Fridaykhakis, polos, loafers, jeans with
  company T-shirts worn to work
• Internet
• Finger-tip access to global fashion information
• Online shopping

5
Mood of the decade (cont.)

• Street Fashions
• Hip-Hop style
• Jeans, logo T-shirts, windbreakers, all oversized
• Body piercing
• Tattooing
• Doc Martens
• Backpack purses

6
Mood of the decade (cont.)

• Megabrands
• Youthquake with Tommy Hilfiger
• FUBU
• Banana Republic
• J. Crew
• Old Navy, The Gap, Abercrombie and Fitch
• Tweens (8 to 12 years old), Gap Kids, Limited Too

7
Mood of the decade (cont.)

• Womens competitive and adventure sportsExample
  WNBA
• Athletic shoes
• Sports bras

8
People who influenced fashion

• Princess Dianamost photographed woman ever
• Tommy Hilfigerbrand image designer
• Gianni Versacedesigner with rock star type sex
  appeal
• Isaac Mizrahihigh-fashion designer whose line is
  sold exclusively by Target
• Ralph Laurenpreppy styles for men and women

9
People who influenced fashion

• Music, movies, and television
• Garth Brookswestern shirts
• Shania Twainbare midriffs and tight fitting
  clothes
• Back Street Boysoversized clothes
• Madonnathe bustier
• Jennifer AnistonRachel hairdo on Friends

10
People who influenced fashion

• Russell SimmonsPhat Farm hip-hop clothing
• Sean John Combs (P. Diddy)denim-based
  signature sportswear for men and boys